Helping Patients Choose Wisely 14 th Annual IHA Stakeholders Meeting September 30, 2015 Beccah Rothschild, MPA Senior Outreach Leader, Health Impact Consumer Reports
Making Wise Choices…Not Rash Ones
Consumer Reports and Health 1936: Alka-Seltzer 1938: Dangers of smoking 1939: Universal healthcare 1959: Radioactive material in food & supplements 1971 : Home exercise machines 1979: Condom testing And more…. Today: • Best Buy Drugs • Cancer Screening Tests • Choosing Wisely • Health Insurance Rankings • Hospital Safety • Surprise Medical Bills • And more…. 4 www.consumerhealthchoices.org
Consumer Reports has developed many Choosing Wisely resources to help inform and empower consumers in their decision- making processes around health issues: • Posters (6+) • Videos & PSAs (14+) • Wallet card • Brochures (100+) • E-hubs (5) • Microsites • Newsletter • And more… Most are available in Plain English & Spanish. Some can be co-branded. All are free to use and distribute!
Consumer-Facing Choosing Wisely Brochures • 100+ campaign topics • Specialty society endorsed • All in Plain English and Spanish • Support conversations • PDFs, for easy printing • Suited for email, linking, hosting • Suited for clinic display/handouts, and EHRs • Great for social media posting
Antibiotics e-Hub: ConsumerHealthChoices.org/Antibiotics
Easiest Access to Library of Free Choosing Wisely Materials from Consumer Reports: www.ConsumerHealthChoices.org/Choosing
Choosing Wisely Implementation Guide www.ConsumerHealthChoices.org/Implementation
New: Platform for Patients’ Stories
Wikipedia and Consumer Reports Consumer Reports has contributed to over 230 Choosing Wisely- related articles on Wikipedia. Wikipedia is typically one of the top five links that surfaces in an online health search.
16 www.consumerhealthchoices.org
Questions? Website: ConsumerHealthChoices.org Twitter: @ConsumerDavid and @Beccah_Health Facebook: https://www.facebook.com/ConsumerHealthChoices Vimeo : http://vimeopro.com/consumerhealthchoices/portfolio Email: Beccah Rothschild: RRothschild@consumer.org Phone: 415.431.6747 x 7607
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