Data-Driven Neogeography Michal Migurski, Stamen Design BAAMA September 2011 1
Stamen Eric Rodenbeck Michal Migurski (me) Shawn Allen Geraldine Sarmiento Jeff Easter Nate Kelso Rachel Binx Sean Connelly Aaron Cope Bill Conneelly Julie Bottrell 2
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Who Are The Neogeographers? 6
http://polymaps.org Browsers First 7
http://sta.mn/tw3 Don’t Get Projections 8
http://sta.mn/n9y Understand Web-Shaped Data 9
Expanding Data Literacy 1. People using passively-made data 2. People consciously making new data 3. Government making data reliable 10
(a bottom-up story) 11
People Using Passively-Made Data 12
http://sta.mn/b84 Data Baby IBM advertising campaign about passive data 13
Boston Photo Colors Andy Woodruff, 2011 http://sta.mn/t4h 14
Building Maps Of “Data Exhaust” 15
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Locals, Tourists Eric Fischer, 2010 http://sta.mn/stq 17
Maps That Show Aggregate Reality 18
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Hope For Haiti Stamen and MTV, January 2010 http://sta.mn/sryz 20
Maps That Reflect Live Participation 21
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Nike Grid Run Stamen, Wieden + Kennedy, and Nike, 2010 http://sta.mn/dr 23
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Geodata To Keep Score 26
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Curbside Input Device 28
People Consciously Making New Data 29
Alpha Shapes, Beta Shapes Aaron Cope + Flickr, 2008 http://sta.mn/52g Schuyler Erle + Simplegeo, 2011 http://sta.mn/s5r 30
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New Datasets, Derived From Actions 35
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OpenStreetMap Worldwide Volunteer Community, 2004 – Now http://osm.org 38
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http://sta.mn/4q 41
Proactively Open Data 42
Coase’s Penguin “When a project of any size is broken up into little pieces, each of which can be performed by an individual in a short amount of time, the motivation to get any given individual to contribute need only be very small.” —Yochai Benkler 43
http://sta.mn/vc 44
http://sta.mn/kk 45
http://sta.mn/66 46
Maptcha Michal Migurski, 2011 http://maptcha.org 47
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Better Browsers, Easier Participation 49
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Government Making Data Reliable 51
Oakland Crimespotting Stamen, 2007 – Now http://sta.mn/sw 52
http://sta.mn/4k 53
http://sta.mn/sw 54
http://sta.mn/sw 55
http://sta.mn/sw A New View Of Official Data 56
http://sta.mn/sw 57
http://sta.mn/sw 58
Unofficial Modes Of Interaction 59
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Info Alameda County Alameda, Urban Strategies Council, 2011 http://sta.mn/56 64
http://sta.mn/rww API’s, But… 65
“The Data Is The Public Good” 66
The Passive, Active, Reliable Loop… 67
“When a hurricane makes landfall, the head of the Federal Emergency Management Agency relies on a couple of metrics to assess its destructive power. First, there is the well-known Saffir-Simpson Wind Scale. Then there is what he calls the ‘Waffle House Index.’ ‘If you get there and the Waffle House is closed?’ FEMA Administrator Craig Fugate has said. ‘That’s really bad. That’s where you go to work.’” 68
Expanding Data Literacy Means: 1. Passive data will be more broadly useful 2. It will be easier to solicit new active data 3. Official sources are best as a predictable good 69
Thank You. Michal Migurski, Stamen Design BAAMA September 2011 70
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