CTSA Program Hub Communicators: Quarterly Meeting Thursday, July 16, 2020 1:00 – 2:00 PM ET The University of Rochester Center for Leading Innovation and Collaboration (CLIC) is the coordinating center for the Clinical and Translational Science Awards (CTSA) Program, funded by the National Center for Advancing Translational Sciences (NCATS) at the National Institutes of Health (NIH), Grant U24TR002260.
Welcome to CTSA Program Communication Officers Quarterly Meeting • Sound/Audio: • Zoom tools: • Computer speakers • Hover over bottom or top of window to show task panel Mute or Unmute line Chat to call moderator or other call participants • or Phone See list of call participants Enter participant ID to display your name Please mute your line upon entering the call. You will be able to unmute your line to talk.
Center for Leading Innovation and Collaboration Robert White – Interim CLIC Communications Lead Laura Hassinger – Communications Coordinator Serving the CTSA Program through coordination, transparent communication, actionable metrics, network analytics and innovative collaboration tools. The University of Rochester Center for Leading Innovation and Collaboration (CLIC) is the coordinating center for the Clinical and Translational Science Awards (CTSA) Program, funded by the National Center for Advancing Translational Sciences (NCATS) at the National Institutes of Health (NIH), Grant U24TR002260.
Agenda TIME TOPIC 1:00 – 1:05 p.m. Welcome 1:05 – 1:20 pm Cite It - NC TraCS Efforts getting researchers to cite their CTSA grants (Michelle Maclay) 1:20 – 1:40 pm Open Discussion Topics CLIC Updates 1:40 – 1:50 pm - Ann Schwartz - Robert White 1:50 – 2:00 p.m. NCATS Updates (Bobbi Gardner) 2:00 pm Adjourn
Cite It - NC TraCS Efforts Getting Researchers to Cite Their CTSA grants Michelle Maclay
Citing the CTSA Grant North Carolina Translational and Clinical Sciences (NC TraCS) Institute
The Issue Researchers are not citing our CTSA Grant after using our services/engaging with our Hub.
Possible Causes Why are researchers not citing our grant? - They are not being told/reminded by staff that help them with their projects. - Extended time elapsed between engagement with TraCS and publication. They forget .
Current C it E Promotion 1. Developed a C it E guide (pdf) — download from our website
Current C it E Promotion 2. Graphic in staff and faculty email signatures – reminder to cite.
Current C it E Promotion 3. Clickable graphic in website footer on all pages + devoted webpage at tracs.unc.edu/cite
Current C it E Promotion 4. Reminders in our weekly email news blast sent to over 6,000 recipients.
Current C it E Promotion 5. Put graphic and information on all templates (PowerPoint slides, stationery, etc …)
Current Usage/Publications From 2018-2020, 74 publications cited our grant. This number will change as non-compliant publications become compliant, but as of now, 74 publications are cited.
Ideas to encourage researchers to C it E • Using our tracking and evaluation system, identify users that engaged with us on a project, but had no follow-up communication. Contact them at 1 year and 2 years with communication: – “we hope you have been making progress in your research / we are available to help / reminder to cite us” • Reward repeat occurrences of citing us • Reminders to researchers that are not citing us • Develop mini C it E campaigns for each service to implement
Challenges • How do we ensure investigators remember to cite us when years have passed between service delivery from our Hub and their publication? – For those that use our CTSA frequently, it’s less of an issue.
Next Steps • Other Hubs can share what they have done, doing, plan to do • Get new ideas and take back to our Hubs • Construct a plan (maybe with a group) that can be shared and adapted at each of our Hubs – Investigate possible reasons for not citing. Is there a theme? A “popular” reason not citing? – Initial Awareness to audiences (new researchers, new to TraCS) – Reminder Campaign
Questions/Discussion Thank you!
Open Discussion Topics of Interest • COVID-19 Research Storytelling: How • Raising international are you handling this at your awareness/visibility of what is being institution? done at the hubs, and highlighting international collaborations • Unified message and graphic for • Communications considerations as getting service users to cite the CTSA (language, graphics, templates, we move from all COVID all the time hashtags) • Internal WFH adjustments • Social media strategies • How have people adjusted their • Facilitating cross-hub stories websites to be more ‘pandemic relevant’
CLIC Updates Ann Schwartz CLIC CM Quality Improvement Specialist Robert White CLIC Associate Director Interim Communications Lead
Insights to Inspire (I2I) Ann Schwartz CLIC CM Quality Improvement Specialist
Value of Insights to Inspire • Provide actionable intelligence • Disseminate lessons learned/best practices • Foster innovation • Encourage collaboration across institutions • Amplify the success of individual hubs
Insights to Inspire: 2020 Timeline Communication Communication Kickoff on CTSA with KL2/TL1 Program Timeline with Hubs Program Webinar Directors (Dec – Jan) (Feb-Jun) (Apr-May) (Jan-Feb ) Conduct “From Insights to Hub Interviews Publish Blogs Webinars Action” (Mar-Jun) (Jun-Jul) (Jul-Nov) (Jan-Dec)
Marketing Program Launch Efforts Product Communications • Blogs • NCATS • Webinars • KL2 lead team • MailChimp promotions • TL1 lead team • From Insights to Action • Evaluator’s Group • CLIC website • Spring Meeting • CTSA Ansible • CTSA Program webinars • CLIC Round Up • April • Tweets • May
The Interviews
Participating Hubs
Read the Blogs
Webinar Schedule Diversity & Recruiting Application & Mentoring & Evaluation & Inclusion Scholars/Trainees Screening Training Follow Up July 29 th Aug 27 th Sept 29 th Oct 20 th Nov 10 th 2-3 ET 3-4 pm ET 3-4 ET 3-4 ET 3-4 ET Medical University of University of College of Johns Hopkins Alabama at Johns Hopkins Massachusetts Wisconsin Birmingham University of Duke Tufts Mayo Clinical University of Texas – San University University Research Washington Antonio Icahn School of University of University of University of Columbia Medicine – Mt. Michigan Kentucky Indiana University Sinai
Making a Commitment to Diversity & Inclusion Register Now Webinar July 29 th 2 to 3 pm EST Read the Blog I2I 2020 series for the Careers in Clinical and Translation Research metric
Building Real Connections: Recruiting Future Clinical Trial Researchers Register Now Webinar August 27 th 3 to 4 pm EST Read the Blog I2I 2020 series for the Careers in Clinical and Translation Research metric
Training Applications: Starting with a Strong Foundation Register Now Webinar September 29 h 3 to 4 pm EST Read the Blog I2I 2020 series for the Careers in Clinical and Translation Research metric
CLIC Comms Updates Robert White CLIC Associate Director Interim Communications Lead
CLIC Communications Page Resources • Communications Contacts Master List – Please make sure this is updated • NCATS Branding Guide • Twitter 101 • CTSA Program Communications Guidance Document • A Checklist for Communicating Science and Health Research to the Public • N3C Communications Guidance (NEW!)
CTSA Program Hub Directory • Each hub has the ability to add various contacts for their hub to these pages • Hub administrator is listed on each hub page • Each hubs’ Enterprise Committee voting members need to be listed on this page. • Hubs should make an effort to maintain their CTSA Program hub page regularly. • Should you have any questions about updating your CTSA Program hub pages view the “Updating Your Hub Directory” Hubs listed on the page were listed in NIHRePORTER as of video in the CLIC Library or the last updated date indicated on the page. contact CLIC directly.
CLIC Library Page Questions on how to do something on the CLIC website? Short (< 5min) vignettes on different activates available on the website; Common Metrics Initiative: Insights to Inspire Story Submission & Accessing CMI Recorded Webinars Education & Career Development Gateway How to Join a Discussion Forum CTSA Program Groups Overview How to Join a Group & Identify EC Voting Members How to Submit a Working Group Proposal Account Creation Staying up-to-date on the CTSA Program via News and Twitter Sharing Content CTSA Program Hub Directory - Updating Your Hub Page CTSA Program Hub Directory Overview Using Tags
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