Arts and Culture Research and Benchmarking Study – City of Brampton Arts and Culture Panel Workshop Presented by Presented by Dr. Greg Baeker , Director of Cultural Development January 31, 2017 Jason Dias , Senior Consultant
Agenda Project Goals and Our Approach Planning Context and Brampton’s Cultural Economy Discussion Questions Next Steps Millier Dickinson Blais MDB Insight MDB Insight 2 2 2
Purpose of the Research &Benchmarking Study Supports subsequent development of a Brampton Cultural Master Plan – Generates important contextual research → focuses planning • Best practices and case studies of comparable cities • Recommended models, ideas and practices of potential relevance to Brampton • Produces a strategic framework for the Cultural Master Plan Continue to build awareness and understanding about what culture means and why it matters MDB Insight MDB Insight 3 3
Our Process Nov – Jan Jan - Feb Mar - Apr Phase I: Phase II: Phase III: Current Industry Reporting State Research • Planning Context • Case Studies • Recommendations Review • Best Practices • Draft Report • Brampton's • Presentations and Cultural Economy Feedback Analysis • Final Report • Focus Group with the Arts and Culture Panel MDB Insight MDB Insight 4 4
Planning Context & Brampton’s Cultural Economy Millier Dickinson Blais MDB Insight MDB Insight 5 5 5
Planning Context Planning Context Review – Integrated Planning Economic Strategic Plan Cultural Master Development 2016-2018 Plan 2015-2018 Downtown Brampton Strategic Plans Creative of Cultural Economy Agencies – Alignment (HACE) Plan 2010 MDB Insight MDB Insight Millier Dickinson Blais 6 6 6
Planning Context Arts and Culture + City Planning Strategic Plan 2016-2018 – Goal: Strong Communities • Celebrate citizens and create partnerships through arts, culture and social interaction Cultural Master Plan, Tourism Strategy • Create connected spaces in the heart of the city for people to live, work and play – Goal: Smart Growth • Preserve and protect natural and heritage environments with balanced and responsible planning Downtown and Central Area Implementation Master Plan – Goal: Support Diversity and Enable Wellness Through Health and Recreation • Diversity and Inclusion Strategy MDB Insight MDB Insight Millier Dickinson Blais 7 7 7
Planning Context Arts and Culture + City Planning Downtown Economic Creative Economy - Heritage, Arts, Culture, Entertainment (HACE) Plan – Plans focused on leveraging growth of the creative economy from key cultural industries – Vision: By 2016 the creative economy, through the HACE industries, is a leading contributor to the economic vitality and image of Downtown Brampton as the creative centre of the City Millier Dickinson Blais MDB Insight MDB Insight 8 8 8
Planning Context Sample Arts and Culture Initiatives Establishment of the Beaux Arts Studios and Gallery Recent announcement that a new university focused on science, technology, engineering, arts and math will be located in Brampton Desire to create a Cultural Master Plan Investments in arts and culture (e.g. Rose Theatre, development plans for Lester B. Pearson Theatre, public art initiatives, Arts Walk of Fame and recognition initiatives) Millier Dickinson Blais MDB Insight MDB Insight 9 9 9
Planning Context Arts and Culture + City Planning The City has done planning that connects to various aspects of culture but without an overarching vision and set of strategies aimed at building capacity to accelerate cultural development in Brampton Recent move to establish an Economic Development and Culture Division Millier Dickinson Blais MDB Insight MDB Insight 10 10 10
Brampton’s Cultural Economy Creative and Cultural Economies Millier Dickinson Blais MDB Insight MDB Insight 11 11 11
Brampton’s Cultural Economy Labour Force by Industry • Arts, entertainment & recreation Arts, entertainment and recreation 1.1% Information and cultural industries 2.4% • Information & Educational services 4.7% cultural industries Accommodation and food services 4.8% Finance and insurance 5.0% Construction 5.4% Professional, scientific and technical… 5.8% Administrative and support, waste… 5.9% Wholesale trade 7.3% Health care and social assistance 7.5% Transportation and warehousing 11.6% Retail trade 11.8% Manufacturing 16.4% 0% 5% 10% 15% 20% MDB Insight MDB Insight Millier Dickinson Blais Source: Statistics Canada, National Household Survey 2011. 12 12 12
Brampton’s Cultural Economy Labour Force Growth by Industry (2001-2011) Manufacturing 3.2% Wholesale trade 32.2% Agriculture, forestry, fishing and hunting 35.7% Other services (except public… 46.4% Retail trade 46.5% Information and cultural industries 61.3% Arts, entertainment and recreation 65.9% Public administration 86.2% Management of companies and enterprises 87.5% Health care and social assistance 88.4% Administrative and support, waste… 89.7% Mining and oil and gas extraction 96.3% 0% 20% 40% 60% 80% 100% MDB Insight Millier Dickinson Blais MDB Insight 13 13 13 Source: Statistics Canada, Census 2001 & 2006, National Household Survey 2011.
Brampton’s Cultural Economy Top Cultural Occupations in Brampton (2011) Graphic designers and illustrators (630 people employed) Authors and writers (230) Interior designers and interior decorators (200) Musicians and singers (195) Photographers (195) Architects (150) Producers, directors, choreographers and related occupations (150) Source: Statistics Canada, 2011 National Household Survey. CANSIM Table 99-012-X2011051 Millier Dickinson Blais MDB Insight MDB Insight 14 14 14
Brampton’s Cultural Economy Cultural Businesses by Value Chain (2015) 33% 35% 1,240 Culture Businesses 30% 25% 25% 20% 20% 15% 13% 9% 10% 5% 0% Creation Production Manufacturing Distribution Support Services MDB Insight MDB Insight Millier Dickinson Blais Source: Statistics Canada, Canadian Business Patterns December 2015 15 15 15
Discussion Questions MDB Insight 16
Questions Q1. What are we already doing well in arts and culture in Brampton? What are the strengths we can build on? MDB Insight MDB Insight 17 17
Questions : Q2. What are we not doing, or not doing well to advance arts and culture in the city? MDB Insight MDB Insight 19 19
Questions Q3. What do you see as the ideal working relationship between the City and the cultural community/sector? Are there specific mechanisms or ways you would like this working relationship to develop? MDB Insight MDB Insight 21 21
Questions Q4. What is the biggest opportunity that integrated and strategic planning for arts and culture presents to Brampton? MDB Insight MDB Insight 23 23
Next Steps Jan - Feb Mar - Apr Phase II: Phase III: Industry Reporting Research • Case Studies • Recommendations • Best Practices • Presentations and Feedback • Final Report MDB Insight MDB Insight Millier Dickinson Blais 25 25 25
Thank You! Dr. Greg Baeker gbaeker@mdbinsight.com 1-855-367-3535, Ext. 228 Jason Dias jdias@mdbinsight.com 1-855-367-3535, Ext. 229 Millier Dickinson Blais MDB Insight MDB Insight 26 26 26
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