AUDIENCE REACH Newspaper & Website Weekly Audience The Sacramento Bee 75% 67.3% 66.2% 64.6% 61.8% 60% 46.4% Reach 45% 36.0% 30% 30% 15% 0% 18-34 35-54 55+ Past Week-Print/website Past Week etc., combine with e-Edition & Mobile - past 30 days Source: Scarborough, 2012 Release 2
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