!"#$#%&'()%*+,#-'%."'*.#%*/#01#"* 2*3#!-#"*2677*83+9:;<*=%>#"%#$$?* Managing the university campus � and opportunities of a crisis Alexandra den Heijer, MSc PhD Faculty of Architecture, TU Delft, Netherlands 3+9:;<*=%>#"%#$$<*3I)&,'%.* 3#!-#"*7J2<*2677* @A!BCC DDDE4'%'F0%F&@#G%0>#"$0&HI'4!G$E%,* 7*
!"#$#%&'()%*+,#-'%."'*.#%*/#01#"* 2*3#!-#"*2677*83+9:;<*=%>#"%#$$?* CONTENT / Propositions 1. � Each university goal can be frustrated by the physical campus. 2. It takes a crisis – for example a fire – to change the academic workplace. 3. The innovative and flexible knowledge economy can bring new life to obsolete industrial heritage buildings. 4. The campus of the future is a city. !"#$%#$&& * $'%"()%*&+&,(-.%/"(0* * 7E � ;'I@*G%0>#"$0&H*F)',*I'%*5#*K"G$&"'&#.*5H*&@#*!@H$0I',*I'4!G$E* * -,$%(&"1(&,)(%2&30&!)$4 * 2E *=&*&'L#$*'*I"0$0$*M*K)"*#-'4!,#*'*N"#*M*&)*I@'%F#*&@#*'I'.#40I* D)"L!,'I#E* & #%/&!"#!%5$*&$%*$%6& OE* *P@#*0%%)>'(>#*'%.*Q#-05,#*L%)D,#.F#*#I)%)4H*I'%*5"0%F*%#D*,0K#*&)* )5$),#&#*0%.G$&"0',*@#"0&'F#*5G0,.0%F$E* * *$(-$%7)!&!'")!%*& RE *P@#*I'4!G$*)K*&@#*KG&G"#*0$*'*I0&HE* @A!BCC DDDE4'%'F0%F&@#G%0>#"$0&HI'4!G$E%,* 2*
!"#$#%&'()%*+,#-'%."'*.#%*/#01#"* 2*3#!-#"*2677*83+9:;<*=%>#"%#$$?* Each university goal can be frustrated by the physical campus Elke universiteitsdoelstelling kan door de fysieke campus worden gefrustreerd . 8)9&:;<&=>?@A&BC<DEF;@&?G&BHIB@G?JBK&=L:& ?M@;LE@DBN& & !"#"$%&'$(%)'#*"#%+,#-,#.%/#"01."23% % S=*G$#.*&@0$*TG)&#*0%*&@#*N"$&*$#%&#%I#*)K*4H*5))LU* * @A!BCC DDDE4'%'F0%F&@#G%0>#"$0&HI'4!G$E%,* O*
!"#$#%&'()%*+,#-'%."'*.#%*/#01#"* 2*3#!-#"*2677*83+9:;<*=%>#"%#$$?* performance criteria university competitive profitability advantage 2 scenarios: 1. invest in campus � high capital costs � at cost of resources education & research 2. neglect backlog maintenance � productivity loss � lower profitability � lower rank impact of campus on ‘financial sustainability’ sustainable productivity development Managing the university campus focus on university focus on real estate strategic financial strategic policy makers controllers campus decision technical operational users managers functional physical @A!BCC DDDE4'%'F0%F&@#G%0>#"$0&HI'4!G$E%,* R*
!"#$#%&'()%*+,#-'%."'*.#%*/#01#"* 2*3#!-#"*2677*83+9:;<*=%>#"%#$$?* ;>#"H*!")1#I&*)"*I'4!G$*I'%*5#* '$$#$$#.*K")4*R*!#"$!#I(>#$* Financial Strategic Controllers Policy makers Technical managers Users m2 Physical Functional UU-4 RU-1 RUG-3 TUD-3 RUG-2 UU-5 RUG-5 EUR-2 Utrecht / UU Nijmegen / RU Groningen / RUG Delft / TUD Groningen / RUG Utrecht / UU Groningen / RUG Rotterdam / EUR TUE-2 WU-2 TUE-4 UT-1 UT-3 WU-1 EUR-1 TUD-1 Eindhoven / TUE Wageningen / WU Eindhoven / TUE Enschede / UT Enschede / UT Wageningen / WU Rotterdam / EUR Delft / TUD LEI-2 RUG-4 LEI-1 UvA-1 TUD-2 UT-2 VU-2 RUG-6 Leiden / LEI Groningen / RUG Leiden / LEI Amsterdam / UvA Delft / TUD Enschede / UT Amsterdam / VU Groningen / RUG UM-3 UU-3 VU-1 UvT-1 UM-2 WU-3 EUR-3 RUG-1 Maastricht / UM Utrecht / UU Amsterdam / VU Tilburg / UvT Maastricht / UM Wageningen / WU Rotterdam / EUR Groningen / RUG TUD-4 RU-2 UvA-2 UU-1 TUE-1 UU-2 UM-1 TUE-3 Delft/TUD Nijmegen / RU Amsterdam / UvA Utrecht / UU Eindhoven / TUE Utrecht / UU Maastricht / UM Eindhoven / TUE @A!BCC DDDE4'%'F0%F&@#G%0>#"$0&HI'4!G$E%,* V*
!"#$#%&'()%*+,#-'%."'*.#%*/#01#"* 2*3#!-#"*2677*83+9:;<*=%>#"%#$$?* performance criteria university competitive profitability advantage strategic financial goals to support, costs, benefits, quality ambitions value campus management users, m2, condition. satisfaction, mix of location, quality functions / spaces functioneel physical sustainable productivity development ADDING VALUE PERFORMANCE (OUTPUT) Competitive advantage Profitability through strategic goals through financial goals 12 stimulating collaboration 4 decreasing costs 11 stimulating innovation 2 increasing real estate value 10 supporting culture REAL ESTATE PROJECTS (INPUT) 9 supporting image budget in quality euros ambition 8 improving quality of place CREM 1 controlling risks 7 supporting user activities # users types of involved m2 6 increasing user satisfaction 3 reducing footprint 5 increasing flexibility through functional goals through physical goals PERFORMANCE (OUTPUT) Productivity Sustainable development @A!BCC DDDE4'%'F0%F&@#G%0>#"$0&HI'4!G$E%,* W*
!"#$#%&'()%*+,#-'%."'*.#%*/#01#"* 2*3#!-#"*2677*83+9:;<*=%>#"%#$$?* knowledge base economic base • � knowledge workers, alumni • � value of university as employer • � diversity in urban population: • � economic spin-off: GDP, start-ups competitive age, education, culture, lifestyle • � attractiveness city for businesses profitability advantage • � student housing in units • � purchasing power of users and • � hotel rooms, short stay apartments visitors related to university • � housing for staff • � costs of ownership / total costs economics: matching goals - resources • � attractiveness public authorities economic department • � local land prices of city or region primary processes: education, research, knowledge valorisation • � local rent levels • � university rankings strategic financial • � reputation of faculty • � total costs of & departments ownership per m2 executive board finance & control • � market share of • � land value costs & benefits of physical resources university student enrolment • � replacement costs dean per type of m2 finance & • � maintenance costs university output control faculty per m2 • � diplomas department department • � energy costs • � degrees chairman finance per m2 • � publications • � citations campus management • � Patents information • � knowledge workers (alumni) specific specific • � technical condition users managers • � m2 land property • � m2 buildings users project • � m2 per space type • � students building users managers • � academic staff • � support staff • � carbon footprint campus users portfolio managers university per m2 functional physical • � city inhabitants related to university • � visitors related to • � carbon footprint city university city population spatial department space use, quality of space • � output per m2 • � m2 per user group • � occupancy rates • � energy use per user • � frequency rates • � carbon footprint per user sustainable • � user satisfaction • � quality of place: cultural, sports, productivity development • � users per m2 cafes and restaurants • � required function mix • � accessibility: parking, public • � required quality level space, infrastructure !(%.&9LEOBP;LA& * Y'4!G$*4'%'F#4#%&*0$*04!")>#.** '$*"#',*#$&'&#*.#I0$0)%$*'"#*#-!,'0%#.** D0&@*4)"#*$&"'&#F0I<*N%'%I0',<*KG%I()%',*'%.*!@H$0I',*.'&'* &)*!),0IH*4'L#"$<*I)%&"),,#"$<*G$#"$*'%.*&#I@%0I',*4'%'F#"$<* "#K#""0%F*&)*&@#0"*L#H*!#"K)"4'%I#*0%.0I'&)"$E* @A!BCC DDDE4'%'F0%F&@#G%0>#"$0&HI'4!G$E%,* X*
!"#$#%&'()%*+,#-'%."'*.#%*/#01#"* 2*3#!-#"*2677*83+9:;<*=%>#"%#$$?* 14 universities Universities in the Netherlands: in the Netherlands 16 mln Dutch inhabitants 13 Groningen 220,000 students 45,000 faculty/staff + 46 institutions for higher professional education (“hogescholen”) 1 2 T Amsterdam source data: 2008 Enschede 5 6 Leiden T A Utrecht 3 Delft Wageningen 11 Rotterdam Nijmegen 7 Tilburg T T universities of technology (3) Eindhoven agricultural university A 0 50 100 km Open University - distant learning Heerlen 9 Maastricht University campus in 2011 campus campus gebouwen gebouwen stad stad stad gebouwen gebouwen Decreasing public funding Low occupancy and frequency rates Ageing campus (technically and Sustainable campus � functionally) -30% CO 2 energy efficiency in 2020 More than 50 % of floor area is from Increasing costs of campus 1960s and 1970s Expanding campus � city Bron: Managing the university campus (Den Heijer, 2011) @A!BCC DDDE4'%'F0%F&@#G%0>#"$0&HI'4!G$E%,* Z*
!"#$#%&'()%*+,#-'%."'*.#%*/#01#"* 2*3#!-#"*2677*83+9:;<*=%>#"%#$$?* Problems internationally shared Faculty of Architecture building destroyed by fire – May 13, 2008 @A!BCC DDDE4'%'F0%F&@#G%0>#"$0&HI'4!G$E%,* [*
Recommend
More recommend
