2016 Safe Banking for Seniors Basics
Housekeeping • Slides will advance automatically • Today’s presentation is being recorded • Presentation will be posted online at aba.com/seniors within next week • Submit questions at any time for Q&A at the end of the webinar aba.com/Seniors
ABA Staff Point of Contact Caitlin Kovalkoski Director, Bank Community Engagement 202-663-5418 ckovalkoski@aba.com aba.com/Seniors
Survey Questions 1. I have participated in other ABA Foundation financial education programs: a. Yes, I have participated in Teach Children to Save, Get Smart about Credit, or Lights, Camera, Save! b. No, this is my first time participating. c. I am not sure. 2. My bank works with other organizations to bring financial education to the community: a. Yes! My bank partners with other organizations throughout the year. b. No, my bank does NOT partner with other organizations. c. I am not sure. aba.com/Seniors
Webinar Agenda • What is Safe Banking for Seniors? • Why Should Banks Participate in Safe Banking for Seniors? • Safe Banking For Seniors Curriculum & Materials • Registration Process • Questions & Answers aba.com/Seniors
What is Safe Banking for Seniors? • New banker-driven, financial education initiative to help seniors and financial caregivers understand the risks of fraud and financial exploitation and how to combat those risks • Example of valuable role banks play in communities they serve • 33 State Bankers Associations also promoting this effort aba.com/Seniors
Why Should Banks Participate? • Older Americans (50+) hold 67% of all bank deposits • Older Americans (65+) most likely to be banked compared to all other age groups • Older Americans (55+) have the best credit scores compared to all younger age groups • Older Americans most likely to be targeted for fraud and financial exploitation • Financial losses for Older Customers and Banks Alike • $2.9 B (2011 MetLife Mature Market Institute) • $1.7 B (2013 ABA Deposit Account Fraud Study → $1.2 B from 50+) aba.com/Seniors
Program Curriculum • Lessons Structured into Four Modules • Identifying and Avoiding Scams • Protecting Your Assets by Preventing Identity Theft • Choosing a Financial Caregiver • Acting as a Responsible Financial Caregiver aba.com/Seniors
Program Materials • All materials posted online on Private Resource Page Presenter’s Guides Activity Sheets PowerPoint Presentations Resource Sheets aba.com/Seniors
Communications Resources Traditional Media Digital and Social Media aba.com/Seniors
Planning Resources – Coming Soon! Presentation Planning Personalized Outreach Flyer Customizable Outreach Letters for Checklist Law Enforcement and Adult Protective Services aba.com/Seniors
Bank Participation List aba.com/Seniors
Registration aba.com/Seniors
Registration aba.com/Seniors
ABA Shopping Cart – New User aba.com/Seniors
Registration aba.com/Seniors
Individual/Bank Information Enter Information: First Name Last Name Work Title BANK BANK Address BANK Phone Number BANK Email aba.com/Seniors
ABA Shopping Cart – Returning User User name is bank email aba.com/Seniors
ABA Shopping Cart Troubleshooting aba.com/Seniors
Registration for Specific Initiative aba.com/Seniors
Registration Form Required Information • State • City/Branches • # of Presentations • # of Seniors • # of Employees Use estimates for now! aba.com/Seniors
Registration Form aba.com/Seniors
Registration Form aba.com/Seniors
Registration Confirmation aba.com/Seniors
Questions and Answers • Submit questions using “WebEx Chat” feature • Questions after the program email: ckovalkoski@aba.com call: 202-663-5418 aba.com/Seniors
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