2015 Downtown Survey
What best describes you? 7% 28% 12% Downtown Business Manager Downtown Business Owner Downtown Employee Downtown Property Owner and Business Owner 12% Downtown Property Owner 3% Downtown Resident 3% Downtown Visitor or Customer 35% 40 Total Responses
How many years have you been in business or a downtown property owner? 20 surveys had no response on this answer
How have sales been compared to last year? 62.5% of respondents to this question said sales were up.
What type of business(es) would you like to see open downtown? 12 11 10 8 8 6 6 5 4 4 4 3 2 0 Brewpub, Ice Small Outdoor Music Book Men's Cocktail, Cream, Grocery Café store Wear Bar Soda Shop
What current or potential downtown businesses complement your business? 10 9 9 8 7 6 5 4 3 3 2 2 2 1 0 Restaurants Coffee Shop Gift Shops Salon
What is the best thing about doing business in downtown Georgetown? 8 7 6 5 4 3 2 1 0
What is the most challenging part of doing business in downtown Georgetown? 18 17 16 14 12 10 8 6 4 4 3 2 2 0 Parking Close too early Regulations Not enough customers
Are you open after 5 p.m. and/or on Sundays? 52.5% said N/A. 42.5% said Yes 5% said No
If so, would you recommend it to others and why? Absolutely, Georgetown is • becoming a destination that can deliver an experiential form of entertainment hard to find elsewhere near Austin. NO! Sunday is God's Day! We • need a break from the regular schedule! Yes, I live in Georgetown. My • family would like to be able to enjoy the square after 5pm and on Sundays. We have come in the past and had to leave due to lack of open businesses
What changes to the Square could enhance the image of downtown Georgetown as a signature destination for both visitors and residents? 6 5 4 3 2 1 0
Would you be open to new zoning rules that encourage ONLY retail on the 1st Floor and offices/residential/lodging on upper floors? 30 26 25 20 15 10 8 6 5 0 Yes Maybe No 65% of respondents in favor
Which current special events in downtown increase foot traffic in your business and/or sales volume?
What types of marketing and advertising do you find to be the most effective?
How would you rank the following downtown projects in regards to importance* 1. Downtown 4.5 Greenspace (Avg. 2.2) 4 2. Parking Garage (Avg. 3.5 2.37) 3 3. Public Art (Avg. 2.78) 2.5 4. Cooperative 2 Marketing (Avg. 3.59) 1.5 5. Downtown Lodging 1 (Avg. 3.68) 0.5 6. Gateways (Avg. 3.78) 0 7. Sidewalk Connections (Avg. 3.83) *Lower score is more important, higher score less importance
Are these Main Street programs important to you? 35 31 30 28 27 24 25 22 22 22 20 20 15 12 10 10 9 9 10 6 5 5 5 Yes 0 No
What new programs would you like to see the Main Street Program develop? 4.5 4 3.5 3 2.5 2 1.5 1 0.5 0
If you had a magic wand, and could change one thing about Downtown Georgetown, what would it be? 14 12 10 8 6 4 2 0 Parking Fill Vacant Lighting Quality Shuttle Storefronts Retailers
Please provide additional feedback/suggestions on how we can better serve you and strengthen downtown Georgetown Continue your efforts at branding • downtown Georgetown as a quaint destination. We will never be Fredericksburg, but we should learn from their efforts, marketing, and mistakes. Could use more multiple • apartments and condos downtown or in the immediate area that would consist of mixed incomes. More signs from the highway and • major roads leading from all directions.
Questions? Please contact Jack Daly at Jackson.daly@georgetown.org OR 512-931-7679
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