WHO WHO IS IS IN INSA SA PTY PTY LTD? TD? Production Nature of the Capacity = 500 business = 000 units per Stainless Steel month Cookware Supply Location = Production Lines Shakaskraal at = 3 Woodmead Industrial Park Estimated staff = Year Founded = 600 2015
• The feasibility study conducted proved that there is an opportunity to supply stainless steel cookware in RSA. • The original idea was to build a small factory to sell to RSA and some parts of Africa. BACKGROUND • The company from which the equipment was bought undertook to take 175 000 pots per month which meant the size of the factory had to increase. This made realize the potential of the international market.(TIKZN Role)
The Journey of INSA with its challenges & achievements • Finding the equipment(TIKZN role) • Finding the market for our products • Finding somebody to run the factory • Finding a suitable site in RSA(TIKZN Role) • Finding a funder of our business(TIKZN Role)
Export Potential In South Africa the number of cookware manufacturers that can export cookware are few, thus, this indicates the potential for Insa Pty Ltd to identify various markets outside South Africa to which it can export its products to. Our journey with TIKZN is moving to the next stage of actively persuing international markets like BRICKS, Eastern Block and the rest of Africa. The advantage is that the harbour is in close proximity for export hence Insa Pty Ltd was located in KZN
XCA CALIBUR LIBUR Sta Stain inless less St Steel eel Coo ookw kwar are e Col ollection lection 20 2019 Xcalibur Cookware Collection 2019 8
XCALIBUR , derived from the word “Excalibur” , is the Legendary Sword of King Arthur. XCALIBUR Stainless-steel cookware is manufactured in South Africa offering consumers high quality ,healthier and affordable cookware. Developed for consumers that enjoy cooking, hence our slogan “ FOR THE LOVE OF COOKING ” 4 collections have been developed to cater for multiple target audiences. Executive Chef (High Quality) Head Chef (Medium Quality) Sous Chef (Low Price ) Line Chef ( Entry Level)
2019 9 Coo ookw kware are Ser eries es Medium Quality High Quality Entry Level Low Price Xcalibur Cookware Collection 2019 10
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Xc Xcali libur bur Ser eries es Comparison omparison Quality/Price Stainless Impact Total Base Aluminium Base Material Body Thickness Warranty Level steel Grade bonded Thickness Thickness in Base Stainless steel High 304|18/10 Yes 0.8mm 15mm 5mm 430 25 years Medium 430|201 Yes 0.7mm 10mm 4.5mm 430 10 years Low 430|201 Yes 0.5mm 10mm 4.5mm 430 5 years Entry 430|201 Yes 0.5mm 10mm 3mm 430 1 year Xcalibur Cookware Collection 2019 15
Pack Packagin aging g Ap Application lication Xcalibur Cookware Collection 2019 16
Available in 2020 Benefits • Pressure Cookers • Made from the finest quality stainless steel • Industrial Series • Wide selection of cookware designs & configurations available • Spaghetti pots • Lids manufactured in Stainless Steel or tempered glass • Wide variety of Stainless Steel & Bakelite handles and lid knobs • Couscous pots available • Sizes available : 12cm to 40cm diameter | 5cm to 40 cm height • Omelette pans • Welded handles standard • Manti pots (rivetted handles manufactured on request) • Compatible on; Gas, Electro, Halogen, Radiant ring, Induction and • Tea pots Ceramic stoves • 5 - 25 year warranty • Coffee pots • Made in South Africa Material • Milk pots • Stainless steel body(polished or brushed) - 0.5mm to 1mm • Bowls Grade 304 (18/10) | 430 | 201 • Oven trays • Incapsulated impact bonded base using Grade 430 stainless steel and Aluminium Grade 1050 (99.7 pure Aluminium) 17 Xcalibur Cookware Collection 2019
Industrial Series Xcalibur Cookware Collection 2019 18
HOSPITALITY INDUSTRY PRODUCTS Xcalibur Cookware Collection 2019 19
THANK YOU Xcalibur Cookware Collection 2018 20
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