Cale lendar Year 2016 Visitor Profile (January - December) St. Petersburg/Clearwater: YTD 2016
Visitation/Economic Impacts of Tourism Calendar Year 2016 Overnight Economic Room Nights Visitors Impact (H/M/C + VF/R) (H/M/C + VF/R) 2016 2016 2016 6,349,500 7,354,900 $9,733,073,100 % D % D % D +2.5 +5.2 +0.6 2015 2015 2015 6,197,500 7,310,800 $9,253,897,100 St. Petersburg/Clearwater: Calendar Year 2016
Visitor Origins (H/M/C + VF/R) Cal alen endar Yea ear r 20 2016 16 D from % D from # of # of Visitors 2015 Visitors 2016 Previous Year Previous Year Florida 707,996 725,733 +17,737 +2.5 Southeast 407,093 423,169 +16,076 +3.9 Northeast 1,421,525 1,466,142 +44,617 +3.1 Midwest 1,803,370 1,834,712 +31,342 +1.7 Canada 335,751 319,173 -16,578 -4.9 Europe 1,146,672 1,164,005 +17,333 +1.5 Opp. Mkts. 196,493 193,366 -3,127 -1.6 Latin America 178,600 223,200 +44,600 +25.0 Total 6,197,500 6,349,500 +152,000 +2.5 St. Petersburg/Clearwater: Calendar Year 2016
RDS Occupancy/Room Rates Cal alen endar Yea ear r 20 2016 16 % D 2015 2016 Occ. 77.2% 76.8% -0.5% ADR $138.26 $146.29 +5.8% RevPAR $106.74 $112.35 +5.3% St. Petersburg/Clearwater: Calendar Year 2016
December 2016 Visitor Profile St. Petersburg/Clearwater: December '16
Visitation/Economic Impacts of Tourism December 2016 Overnight Economic Room Nights Visitors Impact (H/M/C + VF/R) (H/M/C + VF/R) 2016 2016 2016 528,000 555,200 $761,192,900 % D % D % D -1.2 +3.2 +6.9 2015 2015 2015 511,700 561,700 $712,066,300 St. Petersburg/Clearwater: December '16
Visitor Origins (H/M/C +VF/R) De December r 20 2016 16 D from % D from # of # of Visitors 2015 Visitors 2016 Previous Year Previous Year Florida 42,983 48,048 +5,065 +11.8 Southeast 30,702 32,736 +2,034 +6.6 Northeast 127,413 133,584 +6,171 +4.8 Midwest 131,507 132,000 +493 +0.4 Canada 35,819 35,376 -443 -1.2 Europe 117,691 123,552 +5,861 +5.0 Opp. Mkts. 25,585 22,704 -2,881 -11.3 Total 511,700 528,000 +16,300 +3.2 St. Petersburg/Clearwater: December '16
RDS Occupancy/Room Rates December De r 20 2016 16 % D 2015 2016 Occ. 64.9% 63.6% -2.0% ADR $134.32 $142.47 +6.1% RevPAR $87.17 $90.61 +3.9% St. Petersburg/Clearwater: December '16
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