5/16/2017 University of Maryland Campus School of Nursing The Millicent Geare Edmunds Lecture Community Engagement: Building careers in health care and research Ashley Valis, MSW Office of Community Engagement University of Maryland, Baltimore April 20, 2017 UMB as an “anchor institution” West Baltimore Street Pre ‐ Biopark Anchor institutions are place ‐ based entities that are: • tied to their surroundings by mission, invested capital, or relationships to customers, employees and vendors What do we have to offer: Our expertise • • Networks of connections • Space and Facilities Materials and Equipment • • Economic Power An anchor mission: A commitment to consciously apply the long term, place ‐ based economic power of the institution, in combination with its human and intellectual resources , to better the long ‐ term welfare of the communities in which the institution is anchored Source: Hospitals Building Healthier Communities, 2013 BioPark Master Plan State Economic Engine UMB’s Impact on Maryland’s economy: More than $15 in economic activity for each $1 of state general funds appropriated 23,000 jobs generated; 7,119 direct UMB employees $53 million in State & local tax revenues per year $2.8 Billion UMB Economic Impact $6.0 Billion UMB & UMMS Economic Impact 1
5/16/2017 Maryland Proton Treatment Center About the Community • Neighborhoods immediately west of UMB are among Baltimore’s poorest performing community statistical areas in health, social and economic outcomes. • In 2011, communities immediately west of UMB had the third highest rate of neighborhood business loss. The median household income was less than $20,000 per year, and almost 10% of small businesses closed or left the area. Community Engagement Focus Area Community Perspective on Anchor What Communities Seek from Anchor Partners Institutions ‐ Shortfalls • Leveraging Of Resources • Inconsistency of effort • Institutional fragmentation • Transparency/Communication • Failure to foster community Community Presence In Decision ‐ • ownership of projects or making data • Centralized Community • Lack of strategic focus Partnership Office • Our Partners: Why aren’t • Job Training And Job Creation you at the table? The Anchor Dashboard, 2013 2
5/16/2017 Building relationships ‐ UMB K –12 Educational Partnerships Community Engagement Center • Community Engagement • CURE Scholars and Center ‐ Organic Market, P ‐ Tech program Exercise classes, Diabetes • Youthworks Prevention • Community School • Free Legal Clinic programs • PATIENTS Program; JACQUES • Supporting Initiative principals to • The CEC is the “front door” connect to UMB for community to UMB, over 7,000 visits since we opened resources in October of 2015 Workforce/Local Hiring • Existing Partnerships with workforce organizations in SW Baltimore: BTI, MOED Satellite Office, SWP Workforce committee • Workforce Wednesdays at the CEC; partnership with UMB HR; 5 hired in 6 months; 36 at UMMC 14 Support neighborhood businesses Engaging Community • Financially supporting the • Merchant Access Program ‐ Local Food Southwest Partnership Connection: Achieve Year 1 spending of (collaboration of anchor institutions and $30,000 in catering at Southwest Baltimore neighborhood associations) businesses from Bon Secours and UMB, as • Community Advisory Board for the Center measured by each institution’s procurement • Hiring Community office. members to work on campus – Status: UMB spent $62,000 and buyers • Building long standing, trusting relationships with across the city spent $112,278.37 residents around our campus • BioPark Community TIF 3
5/16/2017 SON Involvement • Simulation Lab ‐ K ‐ 12 school tours • Community/Public Health students at the CEC and involved at James McHenry • Supporting principals to connect to SON resources/experts How we will continue to build community: • Connect to better health care • Spend quality time listening • Let the community lead the way • Use our well ‐ connected network to bring resources into the neighborhood that RESIDENTS say they need • Be honest about limitations, but deliver what you say you think you can Thank You • Thoughts, questions, suggestions welcome 4
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