unification
2016 unification strategic roadmap succession
unification strategic roadmap succession
Board rd
CE CEO
Committe ttees
unification strategic roadmap succession
Global Member Value Centre Advocacy & Education Research Sustainability Events Leadership Centre Global Operations Membership Community (Guilds, Local Chapter Communities, Virtual Platforms)
Education Research Sustainability International Events Marketing Advocacy Membership Development CHAPTER SUMMIT
unification
1% 4%9% 49% 86% 51% Yes Abstain, but transfer Voted No Vote No, but transfer No, don't transfer MEMBERS FINAL VOTED RESULTS
When will new association be rebranded? From Jan 1 st 2017, SCAA and SCAE will act as one, under the name Association for Specialty Coffee (ASC). There will be a rebrand launched in January 2017. Legacy branded items will persist and be brought under the new ASC branded umbrella throughout 2017.
JUNE SEP JAN MAY AUG SEPT ‘15 ‘16 ‘15 ‘16 ‘16 ‘16 ASC Strategic Summit SCAA SLS SCAE & SCAA leadership SCAE & SCAA boards SCAE members vote SCAA members vote to London to support ‘Collaboration’ summit London approve support unification Unification proposal unification Talk @ Re;co Gothenburg 14
DEC’16/ DEC ‘16 JAN ‘17 JAN ‘17 DEC ‘17 JAN ‘18 JAN’17 ASC Strategic plan Definitive Agreement Ratification of Budget. ASC operates under one Launch new Coalescing of SCAE & embeds Due Diligence Closing Agreement strategic plan and Association SCAA initiatives into operational budget. Governance one Formal boards’ SCAE/SCAA boards approval collapse to one ASC board 15
Together we will be an effective, dynamic, and authentic organisation that gives voice and substance to the possibilities for speciality coffee worldwide. ASC Vision
To engage, inspire and expand a sustainable global speciality coffee community through shared values and core commitments. ASC Mission
Global/Local Reach Community Involvement Support Volunteers and Chapters Standards, Research and Education Value Chain Sustainability Growth in the Speciality Coffee Industry Personal Relevancy ASC Core Commitments
SPECIALISED MEMBER ACTIVITIES & COMMUNITES Guilds Trainers (AST/SLI) Competitions Committees interaction MEMBER MEMBER GLOBAL ACTIVITY PLATFORMS Education MEMBER Sustainability NETWORK Events Local – Chapters Research Global – Virtual Membership & Comms
How will the merger happen?
SCAE Board (15) ASC Board (9+ 9) SCAA Board (14) Pillar Advisory Boards Membership & Education Research Sustainability Sustainability Events Advocacy Communications Executive Staff Lead Board Member Chair Volunteers (SCAE / SCAA Balance)
Wha hat d t doe oes i it t mean an f for A AST STs? s?
One Global System Global Additional Technical content standards Enhanced Equivalency Benefits for brand equity Jan 2017 ASTs Global Improved Trainer Quality Forums Control Enhanced Professional Improved Status as content AST
AST ST q que uest stions
When will new association be rebranded? From Jan 1 st 2017, SCAA and SCAE will act as one, under the name Association for Specialty Coffee (ASC). There will be a rebrand launched in January 2017. Legacy branded items will persist and be brought under the new ASC branded umbrella throughout 2017.
When and how will the education system going change? The new curricula released at AST Live Asia Nov 2016 will be unchanged for the foreseeable future. SCAE and SCAA will work to have one system by the end of 2017 with seamless change from current AST business model and education structure.
Who makes the decisions? The SCAE Education Committee, led by Ludovic Maillard will disband and the core of its members will be joined by SCAA Education Committee members to form the new ASC Education Advisory Board. They will be responsible for the amalgamation of SCAA Pathways programme with the SCAE CDS programme.
Will costs go up? There are no plans to change the current economic model. We commit to no change for existing membership categories. As we move forward to form new membership categories, aligned education costs will be calculated accordingly.
How will certified SCAA labs fit in? From Jan 1 st 2017, there will be a reference to certified training centres for all CDS training and certification. This will be a voluntary option to certify training centres for Barista/ Brewing or Roasting or Sensory/ Green. The sensory/ green labs will be aligned with SCAA lab protocols. Certified training centres are likely to be compulsory by Jan 2020.
How will it affect the Korean chapter? The Korean chapter will, along with other chapters, persist under the same rules and regulations until further notice. ASC will form new chapters under the ASC umbrella and transition all SCAE chapters into ASC chapters. The SCAE Korea chapter will be informed in time about the rebranding to the ASC Korea chapter. Until then it can operates as per current SCAE procedures.
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