TV Direct Public Company Limited A Direct Marketing Company - PowerPoint PPT Presentation

TV Direct Public Company Limited A Direct Marketing Company OPPORTUNITY DAY AUGUST 30, 2016 www.tvdirect.co.th TVD OPPDAY 2/2016

Corporate Information TV Direct Corporate Info Par Value Established 1999 0.5 THB Number of Employee Number of Shares 964 / 1,639 (Group) 650.29 Million Registered Capital Paid up Capital 341.25 Million THB 325.14 Million THB 2 www.tvdirect.co.th TVD OPPDAY 2/2016

Top 10 Shareholders As of August 1, 2016 1 2 3 4 5 14.99% 8.47% 8.03% 4.99% 3.71% TRI STAGE SHANMATKIT USE ELECTRIC MATURANONT WIROJWATAN INC. Group Group Group AKUL Group 97,500,000 Shares 55,048,374 32,419,321 Shares 52,246,317 Shares 24,099,320 Shares Shares 6 7 8 9 10 2.43% 2.43% 2.07% 1.66% 1.64% FUJI MEDIA ITOCHU CORP. SUPINDA THAI NVDR ISARA W. HOLDING CHUSAKUL Co. Ltd. 15,794,997 Shares 15,794,997 Shares 10,792,371 Shares 10,641,930 Shares 13,452,725 Shares 3 www.tvdirect.co.th TVD OPPDAY 2/2016

What we Do Our business model We are the Multi-Screen Company For the past 17 years, TV Direct have evolved simultaneously with the many changes of an emerging market like Thailand. From Infomercial marketing to Multi-channel marketing and now transforming into Multiscreen. Our core belief is that “Everyone will live on any screens…somehow” We have 34 distribution centers nationwide and our warehouses are equipped with the inventory management system which can support more than 2,500 product items. We provide NEXT Day and within 3 days delivery service to customers in Bangkok and metropolitan area and 3 – 14 days delivery service to customers in outer provinces. We also provide customer satisfaction guarantee by offering 30-day money-back guarantee on all our products. 4 www.tvdirect.co.th TVD OPPDAY 2/2016

Financials Summary of TVD Financials for Q2/2016 www.tvdirect.co.th TVD OPPDAY 2/2016

KEY FINANCIAL INDICATOR Gross Margin Net Profit Revenues From Sale & Service MTBH MTBH MTBH 60.00 1,600.00 3,500.00 1,400.00 40.00 3,000.00 1,200.00 20.00 2,500.00 1,000.00 2,000.00 800.00 0.00 2012 2013 2014 2015 Q2 2Q 600.00 1,500.00 -20.00 400.00 1,000.00 -40.00 200.00 500.00 0.00 -60.00 0.00 2012 2013 2014 2015 Q2 2Q 2012 2013 2014 2015 Q2 2Q Equity Liabilities Assets MTBH MTBH MTBH 1,200.00 800.00 2,000.00 700.00 1,000.00 1,800.00 600.00 1,600.00 800.00 1,400.00 500.00 1,200.00 400.00 600.00 1,000.00 300.00 800.00 400.00 200.00 600.00 400.00 200.00 100.00 200.00 0.00 0.00 0.00 2012 2013 2014 2015 Q2/2016 2012 2013 2014 2015 Q2/2016 2012 2013 2014 2015 Q2/2016 Return On Assets (ROA ) Return On Equity (ROE ) Gross Margin Ratio & Net Profit Ratio 20.00% 100% 5.00% 12.00% 15.92% 16.16% 10.55% 90% 15.00% 4.00% 10.00% 80% 9.15% 3.00% 70% 60.02% 8.00% 10.00% 56.16% 2.99% 2.19% 55.95% 60% 7.68% 2.00% 48.85% 1.87% 48.84% 6.00% 6.07% 50% 5.00% 1.00% 40% 4.00% 0.00% 30% 0.00% 2012 2013 2014 2015 2012 2013 2014 2015 2Q/2016 2Q/2016 2.00% -0.42% 20% -1.48% -1.00% 0.55% -5.00% 10% 0.15% -1.34% 0.00% -5.83% 0% -2.00% 2012 2013 2014 2015 2Q/2016 6 www.tvdirect.co.th -10.00% TVD OPPDAY 2/2016

KEY FINANCIAL INDICATOR Revenues From Sale & Service MTHB YOY(Q2)  24.75% CAGR 11.15% YOY(2Q)  32.51% 3,500.00 2015 2016 3,040.49 3,000.00 2,551.20 2,500.00 2,237.08 2,203.23 1,798.43 2,000.00 1,357.23 1,500.00 875.12 1,000.00 701.50 500.00 ’15 ‘16 ’15 ‘16 0.00 2012 2013 2014 2015 Q2 2Q 7 www.tvdirect.co.th TVD OPPDAY 2/2016

KEY FINANCIAL INDICATOR MTHB Gross Margin YOY (Q2)  16.70% CAGR 5.75% YOY (2Q)  30.02% 1,600.00 1,485.02 1,427.33 2015 2016 1,322.38 1,400.00 1,256.24 1,200.00 1,000.00 878.56 800.00 675.69 600.00 407.15 348.89 400.00 ‘15 ‘16 ‘15 ‘16 200.00 0.00 2012 2013 2014 2015 Q2 2Q 8 www.tvdirect.co.th TVD OPPDAY 2/2016

KEY FINANCIAL INDICATOR MTHB Net Profit YOY (Q2)  61.29% CAGR -280.48% YOY (2Q)  367.57% 60.00 53.86 48.97 2015 41.21 40.00 18.47 20.00 11.45 11.52 ‘16 ‘15 ‘15 ‘16 0.00 2012 2013 2014 2015 Q2 2Q -10.67 -20.00 -40.00 -40.61 -60.00 9 www.tvdirect.co.th TVD OPPDAY 2/2016

KEY FINANCIAL INDICATOR Assets MTHB CAGR 15.27% 2,000.00 1,837.26 1,710.46 1,800.00 1,645.00 Others 1,600.00 359 Others 299 1,400.00 1,294.95 Cash & Short-Term Term Investment 1,200.00 Cash & Short- Investment 1,001.70 610 532 1,000.00 800.00 Fixed Fixed Asset Asset 600.00 454 447 400.00 Inventory Inventory 200.00 414 432 0.00 2012 2013 2014 2015 Q2/2016 10 www.tvdirect.co.th TVD OPPDAY 2/2016

KEY FINANCIAL INDICATOR Liabilities MTHB CAGR 9.18% 1,200.00 973.88 1,000.00 852.04 Others 73 778.27 800.00 Others 663.47 50 552.88 A/P 600.00 461 A/P 450 400.00 Loan From Bank Loan From 200.00 440 Bank 352 0.00 2012 2013 2014 2015 Q2/2016 11 www.tvdirect.co.th TVD OPPDAY 2/2016

KEY FINANCIAL INDICATOR Equity MTHB CAGR 26.77% 800.00 735 707 687 665 700.00 Others 47 Others 47 600.00 Earning Retain -174 Earning Retain -133 500.00 400.00 Legal Reserve 339 Legal Reserve Premium & Premium & 489 426 300.00 200.00 Capital Capital 100.00 325 325 0.00 2012 2013 2014 2015 Q2/2016 12 www.tvdirect.co.th TVD OPPDAY 2/2016

KEY FINANCIAL INDICATOR Gross Margin Ratio & Net Profit Ratio Gross Profit Margin Net Profit Margin 100% 5.00% 90% 4.00% 80% 3.00% 70% 56.16% 60.02% 2.99% 2.19% 55.95% 60% 2.00% 48.85% 1.87% 48.84% 50% 1.00% 40% 30% 0.00% 2012 2013 2014 2015 2Q/2016 -0.42% 20% -1.00% 10% -1.34% 0% -2.00% 13 www.tvdirect.co.th TVD OPPDAY 2/2016

KEY FINANCIAL INDICATOR Return On Assets ( ROA) 12.00% 10.55% 10.00% 9.15% 8.00% 6.07% 6.00% 4.00% 2.00% 0.55% 0.15% 0.00% 2012 2013 2014 2015 2Q/2016 14 www.tvdirect.co.th TVD OPPDAY 2/2016

KEY FINANCIAL INDICATOR Return On Equity ( ROE) 20.00% 15.92% 16.16% 15.00% 10.00% 7.68% 5.00% 0.00% 2012 2013 2014 2015 2Q/2016 -1.48% -5.00% -5.83% -10.00% 15 www.tvdirect.co.th TVD OPPDAY 2/2016

Target Revised 3.6 3.2 Billion THB Billion THB 16 www.tvdirect.co.th TVD OPPDAY 2/2016

TV Shopping VS Home Shopping A comparison on the major differentiation of HOME Shopping and TV Shopping www.tvdirect.co.th TVD OPPDAY 2/2016

Media / Airtime A comparison on the major differentiation of TV Shopping and HOME Shopping Description TV Shopping Home Shopping ซื้อเวลาโฆษณา (advertising) 1 นาทีถึง 2 ออกอากาศตลอด 24 ชั่วโมงด้วยเวลาใน นาที และเช่าเวลา (airtime) ออกอากาศ Formation สถานีโทรทัศน์ของตนเอง รายการ 30 นาที ผู้ผลิตรายการ สถานีโทรทัศน์ Position 18 www.tvdirect.co.th TVD OPPDAY 2/2016

Business Model A comparison on the major differentiation of TV Shopping and HOME Shopping Description TV Shopping Home Shopping ขายน้อย ก าไรมาก ขายมาก ก าไรน้อย Philosophy สร้างสินค้าของตนเอง ด้วยมูลค่าเพิ่ม ขายสินค้าคนอื่น ด้วยโปรโมชั่น Position 19 www.tvdirect.co.th TVD OPPDAY 2/2016

Product A comparison on the major differentiation of TV Shopping and HOME Shopping Description TV Shopping Home Shopping ขายสินค้าของคนอื่น ไม่มีสินค้าของ เป็นตัวแทนสินค้าแต่เพียงผู้เดียว Ownership ตัวเอง ซื้อขาด ขายไม่หมดคืนได้ Term น าเข้า / สั่งผลิต จัดหาในประเทศ Source 20 www.tvdirect.co.th TVD OPPDAY 2/2016

Competitor A comparison on the major differentiation of TV Shopping and HOME Shopping TV Shopping Home Shopping • • 1577 Home Shopping O-Shopping • • Korean King True Select • • Lenso Direct Shop Channel • High Shopping 21 www.tvdirect.co.th TVD OPPDAY 2/2016

Strategic Partner A comparison on the major differentiation of TV Shopping and HOME Shopping TV Shopping Home Shopping Tri-Stage Inc. momo Inc. 22 www.tvdirect.co.th TVD OPPDAY 2/2016

Thanks for Your Attention Contact Our Investor Relations 25 watcharaphon Rd.,Tarang, Bangkhen, Bangkok Thailand 10230 Phone: +66 (0) 2666 – 0999 #6844 Fax: +66 (0) 2666 – 0888 Email: ir@tvdirect.tv www.tvdirect.co.th 2 www.tvdirect.co.th TVD OPPDAY 2/2016 3