TRUBLUE Auto Belay Product Presentation 2013 Climbing Wall Summit
Agenda • Why do you need an auto belay? • Benefits of the TRUBLUE Auto Belay • Q & A
Why does your climbing gym need an auto belay? • Reduce barriers to entry • Increase participation/membership • Enhance programming options 61% of climbing gyms saw an increase membership/ participation
Why does your climbing gym need an auto belay? “There are members who will renew memberships because of the auto belay units, especially members “Has encouraged with children” prospects that don’t have a climbing partner to join as a member” “We have been able to provide membership options for customers who have very little climbing “We advertise that we experience or have no partner to climb have auto belays. This with. Several of our regular customers drives kid revenue.” come to the gym to use the auto- belays during a lunch break when the gym tends to be slower.”
Some perceptions about auto belays “It’s not real climbing” – Great intro to the sport for new climbers – Seasoned climbers don’t always have or want a partner “Auto belays are just for kids” – Great for kids programming and birthday 7 8 % o f c l i m b i n g g y m s s a y a t l parties e a s t 2 5 % o t f h e i r A D U L T m e m b e r s – However… u s e a u t o b e l a y s
Auto Belay Economics 5 auto belays @ $2,195 = $10,975 Cash option: Payback in 1 year from 21 new members @ $45 a month RENT TO OWN PROGRAM NOW AVAILABLE!
Benefits of the TRUBLUE Auto Belay Top Reasons for Purchase: – Safety – Ease of Installation – Low Maintenance – Field Replaceable Webbing
Safety – Non ‐ contacting magnetic technology – Meets international safety standards – Has undergone extensive safety testing
Flexibility – Simple to install and easy to relocate – Accommodates the widest range of climber weights
Minimal maintenance requirements and costs – Webbing based system – Field replaceable webbing – Minimal maintenance – Low cost of ownership “Due to the ease of maintenance compared to the Perfect Descents, very little extra time is required to perform the weekly checklist duties, thus we are able to keep our payroll expenses down.”
A word from our customer…
Questions????
Recommend
More recommend
