The Ar Th Art t of Gr Group up Coach ching ing Module le 8: : Become Pro roficient in in Enroll llment Conversatio ions 1
Course Overview 1. The Art of Group Coaching Model 2. Logistics in Group Coaching 3. Facilitation Confidence Boosters 4. Group Coaching Demonstration 5. Prepare the Structure of Your Group 6. Create a Compelling Registration Page 7. Design Your Marketing Preview Event 8. Become Proficient in Client Enrollment
Group Agreements - Standards of Presence • Maintain confidentiality • Adopt a stand for innocence • Practice a positive focus • Connect at a deep level • Claim my experience as my own • Listen deeply and with honor • Give only authentic and positive acknowledgment and support • Practice self-care and self- responsibility and allow others to do the same • Be fully present 3
Preview Event & Email Campaign Check-In 4
Personal Preparation for Enrollment Conversations • Big picture: it’s a layer in the marketing process • Registration Page • Preview Event • Emails • 1:1 Conversation • Connect to your clients energetically • Visualization • Astral Advertising 5
Become Proficient in Winning Enrollment Conversations Mindsets: • Put on your marketing hat • Use your coaching skills • Be curious • Listen deeply • Know that your potential clients have baggage around their goal • Bring tenderness and encouragement to the conversation 6
Foundation • Step 1: Build rapport What made you decide to talk with me now? • Step 2: Discover the cost of the challenge What have you already tried? 7
Their Vision • Step 3: Uncover the value of solving the challenge If we could eliminate this challenge, what would that mean for your life? • Step 4: Envision their desired outcome If I could wave a magic wand and you could have this be exactly how you want it, tell me what that would look like… 8
Their Mindset • Step 5: Discover what they think is going on What's the biggest obstacle to your having what you want? • Step 6: Find out what they are willing to commit to What financial and/or time resources are you willing to commit to solving this challenge? 9
Offer a Solution Step 7: • Summarize and stay silent • Share how you could work together • Coach them on finding the resources to move forward 10
Help Them Overcome Their Gremlins Step 8: • Be with them and create safety • Know that they will have gremlins trying to keep them safe • Give them a sense of urgency to help them move forward 11
Follow Up Step 9: • Give them homework • Assign them something that will move them toward their goal • Set up a follow up conversation • Keep following up if they are your ideal client 12
Enrollment Conversation Summary 1) Foundation 2) Their Vision 3) Their Mindset 4) Offer a Solution 5) Help them Overcome their Gremlins 6) Follow up 13
Module #8 - Homeplay • Talk to people. • Be easy about this. • Post what you are working on in the Facebook group, for support and acknowledgment. 14
Your Next Steps • Stay connected in the Facebook group and let us know your successes and your questions • Join us for the Mastermind Intensive at www.groupcoachingmastermindintensive.com • Join us for the next group coaching certification course at www.groupcoachingcertification.com • You have lifetime access to updates, so we’ll let you know when the next ‘live’ program is happening 15
Q&A 16
I Will Sit With You Together we will cry and face fear and grief. I will want to take away your pain, but instead I will sit with you and teach you how to feel it. We will laugh and sing and dance and create. We will always have permission to be ourselves with each other. No matter what, you will always belong here. As you begin your Wholehearted journey, the greatest gift that I can give to you is to live and love with my whole heart and to dare greatly. I will not teach or love or show you anything perfectly, but I will let you see me, and I will always hold sacred the gift of seeing you. Truly, deeply, seeing you.” From the Wholehearted Parenting Manifesto by Brene Brown 17
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