Start Your Own Financial Literacy Business
Financial Literacy Business “ Escape from Corporate ” [Case Study] Do you want… To be your own boss, Set your own schedule, Work from anywhere in the world, Master your finances and help others do the same, Achieve financial freedom, Be fulfilled AND Make an impact?
Financial Literacy Business You Will Discover: • Why starting a financial literacy business is a fantastic opportunity right now • The different types of financial literacy businesses so you can choose which one is right for you • How to get the financial and business skills necessary to be successful • How you can make six-figures a year by serving others • How to get your first paying client in 8 weeks or less • At the end I’ll share a link where you can access the slides from this presentation
Financial Literacy Business Before We Begin • Get rid of distractions • Grab a paper and pencil • Are you excited?
Financial Literacy Business My goal • Educate and inspire you • Have you believing beyond a shadow of a doubt YOU CAN DO THIS • Regardless of past mistakes, previous failures, self doubt, lack of skills, or any other excuse • Your past does not have to equal your future • You CAN become a money master and business success
Financial Literacy Business It Starts With Belief • For centuries humans believed it was physically impossible to run a mile in less than four minutes • Until 1954 when Roger Bannister did it • He must have been special right? A mutant with once-in-a-millenia genes that allowed him to run faster than anyone in history?
Financial Literacy Business It Starts With Belief • No • In the next 2 years, 37 other people also ran a 4 minute mile • He achieved it because he believed it • It’s not that you’ll believe it when you see it. It’s you’ll see it when you believe • So believe in yourself during this presentation
Financial Literacy Business Go All In • Make a commitment to me • Once you realize this is possible for you, I want you to go all in • Stop dabbling, stop procrastinating • Once you realize you can become a money master and business success, TAKE ACTION, do whatever it takes, achieve your dreams, and GO ALL IN
Financial Literacy Business “ Escape from Corporate ” [Case Study] Joey Fehrman, CFA • Grew up in Omaha (land of Warren Buffett) • University of Pennsylvania grad • Worked on Wall Street • CFA Charterholder • Award-winning author of personal finance book • Keynote speaker at financial literacy conferences • Six-figure coach and business strategist
Financial Literacy Business “ Escape from Corporate ” [Case Study] The Big Idea Yes, you can become a money and business expert, start your own company, and get your first paying client/customer within eight weeks from right now
Financial Literacy Business Why Financial Literacy Business • Coaching and Information products are a booming industry • Minimal start up costs • Can launch quickly • High profit margin and low overhead • Work from anywhere in the world
Financial Literacy Business Why Financial Literacy Business • Can make millions of dollars • Learn how to achieve financial freedom for yourself while helping others do the same • Fulfilling work • Helping people and families in need • Large need for help
Financial Literacy Business Scary Statistics • 61% of Americans don’t enough savings to cover a $1,000 emergency • 33% of American adults have $0 saved for retirement • 77 million Americans have debt collections reported in their credit files • 59% of Americans live paycheck-to-paycheck
Financial Literacy Business Scary Statistics • 43% of student loan borrowers are not making payments • 67 million Americans are struggling to pay their credit card debt • Financial stress is causing mental health issues for millions of Americans • The fastest growing group of bankruptcy filers is people 25 and younger
Financial Literacy Business Scary Statistics • Women and black Americans tested 30-50% lower than males and whites on financial literacy exams • Over 80% of teens say they know little to nothing about managing money • 56% of people in the US have no rainy day fund • The pandemic has caused record unemployment claims and uncertainty for millions of employees worried about losing their jobs
Financial Literacy Business “ Escape from Corporate ” [Case Study] And You Can Help Them Yes, YOU!
Financial Literacy Business Types of FinLit Businesses • Money Coach • Financial Literacy Education Businesses • Paid Keynote Speaker • Internet Celebrity / Blogger / YouTuber • Online courses • Live events • Debt consultant
Financial Literacy Business Types of FinLit Businesses • Author • Accountability and Support Groups • TV Show / Radio Show host • Sell other people’s products and services (affiliate marketer) • Personal Finance business owner (hire others to do all the work) • Or all the above!
Financial Literacy Business “ Escape from Corporate ” [Case Study] False Belief #1 I can’t learn all the financial skills I need to know and it would take me forever to get them
Financial Literacy Business The 8 Necessary Financial Topics 1. Budgeting & Saving 2. How to Get Out of Debt 3. Investing in the Stock Market 4. Being Ready for a Financial Disaster • Emergency funds • Insurance • Estate Planning • Taxes
Financial Literacy Business The 8 Necessary Financial Topics 5. Handling Large Expenses • Buying a Home • Sending Kids to College • Buying a Car 6. Saving for Retirement 7. How to Increase Your Income 8. Millionaire Mindset & Goal Setting
Financial Literacy Business Yeah, but learning finance is hard, confusing, time- consuming and it’s BORING
Financial Literacy Business FALSE! • Personal Finance Adventure Novel for Adults • Educational, Entertaining and Empowering • Finalist for national humor book award • Over 100 money lessons • Easy enough for an 8 year old to understand • Less than 200 pages
Financial Literacy Business Yeah, but I don’t really like to read
Financial Literacy Business
Financial Literacy Business Yes You Can • Lots of other great options as well • Blogs, YouTube videos, apps, books, and more • The point is this: • You CAN become an expert in personal finance in a short period of time without it being boring or hard to understand
Financial Literacy Business “ Escape from Corporate ” [Case Study] Are starting to believe you can do this? Are you starting to see how this is possible? Are you getting excited?
Financial Literacy Business “ Escape from Corporate ” [Case Study] False Belief #2 I can’t learn all the business knowledge I need to know and it would take me forever to get it
Financial Literacy Business The 8 Needed Business Ingredients 1. Who you are going to help (Narrow Target Market) 2. What financial issue(s) you are going to help them with (Value Proposition) 3. Ways to promote your business (Marketing Plan) 4. Sales skills to turn prospects into paying customers and clients
Financial Literacy Business The 8 Needed Business Ingredients 5. Legally starting your business 6. Product or service and your price point 7. Getting results for your clients or customers 8. Proper management of your mind, money, and time
Financial Literacy Business Only 4 Steps to Having a Successful Business 1. Create your Minimum Viable Product or Service and decide on a price 2. Use your preferred marketing strategy to put your value proposition in front of your narrow target market 3. Use your preferred sales strategy to sell the product or service and collect money 4. Over-deliver for your customer or client and make sure they get results
Financial Literacy Business Business Knowledge • That’s it! • Tha t’s all you need to have a six -figure personal finance business • To get to seven figures and beyond you will need more skills, but not to make your first $100,000 • A little later I will show how you can get all that necessary knowledge for your unique business within 8 weeks
Financial Literacy Business “ Escape from Corporate ” [Case Study] False Belief #3 But I can’t start my own successful financial literacy business right now because [insert excuse]
Financial Literacy Business Excuses • These are all excuses • People that were dumber, poorer, less attractive, more time-strapped, less prepared, and/or less connected than you, built successful businesses • If they can do it, so can you! • “You can have results or excuses. Not both.” - Arnold Schwarzeneger • Which do you choose?
Financial Literacy Business Powerful Mindset • I MUST become a successful entrepreneur • I WILL become a successful entrepreneur • I must do this NOW • I CAN overcome my weaknesses, doubts, & failures • I WILL stand up for myself and be successful no matter what others think • I am a decisive, resourceful, ACTION TAKER
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