Our Nominees I've been watching them for months. Their social is relevant, interesting, and impactful. Props to their team! - Erin SOCIAL
Our Nominees “I believe in the power of social media to help a business grow. I also think that GourMelt has executed this strategy so perfectly. They have such a huge fan base and it shows by all those who show up and wait in line for their delicious food!” SOCIAL
Our Nominees “Camie uses social media to keep in touch with PEOPLE and show them how much she cares, not just to market her business. She is an inspiration!” SOCIAL
Our Nominees “We received great feedback and encouragement from the community. Even though this project was a proof of concept, people seemed to really enjoy it.” MOBILE
Our Nominees “Use Dibbs everyday! The most practical and novel application I may have ever used.” MOBILE
Our Nominees The mobile site has performed very well. The mobile design allowed site visitors to easily navigate the site on their mobile devices and get information about the City of Sparks. MOBILE
Our Nominees “Our target market is quite varied - the first time visitor to the existing Tahoe South fan. Families, die-hard skiers and powder hounds, adventure enthusiasts, day-trip adventure seekers... our challenge is to appeal to a wide-range WEB/DIGITAL of visitors.”
Our Nominees “Jimmy Beans Wool hit a grand slam with their Knit Red publication, Promoting heart health and women's heart issues. By far, their efforts to promote heart health far surpasses the National Campaign. Thank you, Jimmy Beans Wool!!!!” WEB/DIGITAL
Our Nominees KPS3 does a large amount of digital work, yet our own website did not reflect the capabilities of the company. The KPS3 team set out to develop a website that highlighted our unique team, capabilities and work. WEB/DIGITAL
Our Nominees Through a variety of techniques, the Great Basin Co-Op was able to successfully inform the community about their relocation to Downtown Reno despite working from a vague timeline with minimal funds. PUBLIC RELATIONS
Our Nominees “We overcame the hurdle of separating ShortStack from its competition after the initial momentum of the launch. The expert positioning constantly kept them in the spotlight and branded them as more than just developers. Customers put trust in ShortStack and its products because they were so accredited on the web.” PUBLIC RELATIONS
Our Nominees “The original launch and media coverage as CommRow came on line was phenomenal. Big props to that PR person!” PUBLIC RELATIONS
Our Nominees “EDGE experienced a notable increase in both number of people through the door and sales the night of the event. Circus English set a precedent for themed costume parties for Reno nightlife. Even at EDGE we are constantly striving to meet the bar Circus English set.” PRINT
Our Nominees “From 0% in 2010 to a sold out venue (approx. 180 attendees) at the Nevada Museum of Art in 2011. The event included a chair design competition and we had about ten entries.” PRINT
Our Nominees By simplifying the message over the last three months, this seems to have resonated among our audience. This resulted in a different look and feel for Atlantis in general, with simple, yet elegant copy that gets to the heart of the message. PRINT
Our Nominees Campaign goal was to drive traffic to new location, specifically with women looking for a healthier, fast food option for their families. RADIO
Our Nominees “We definitely produced a solid ROI for the campaign and with a fun set of messaging. We were able to reach a strategic target audience effectively. The only real hurdle was how to get people to pay attention to the message of pedestrian safety that they had heard a hundred times before - but we think we pulled it off with the creative execution.” RADIO
Our Nominees Patio attendance increased along with video poker in- coin during the summer months compared to previous year, and overall Bully's brand awareness/identity strengthened. RADIO
Our Nominees Overall, calling attention to a purely fictitious disease – a malady that is addressed by an almost certifiably official physician – greatly boosted the number of applicants. VIDEO
Our Nominees The ad has been well- received, and according to fan anecdotes, it has had the unexpected bonus of adding "Not Just Baseball, Aceball" to everyday conversation. VIDEO
Our Nominees The goal was to get our tourists to move to Reno. This would help fill the empty homes, offices, stores, and warehouses. Ideally, this would allow construction to start again boosting our local economy. VIDEO
Our Nominees “For strategy that clearly led to success by getting an entire community to support a local organization at a national level, I think that Veteran's Guest House is the clear winner.” -- Kimberly CAUSE-RELATED
Our Nominees “The Truckee Humane Society is a truly worthy winner, not only is their marketing honest and positive, their cause is invaluable.” -Heidi CAUSE-RELATED
Our Nominees “In the first week of the program, organic recycling materials filled about a quarter of the space in an industrial-size trash receptacle. Now, Waste Management collects a full container's worth daily from our restaurants.” CAUSE-RELATED
Our Nominees “Van Houten continues to break news and views in his inimitable no holds barred fashion. And with his new downtown app, he takes another step toward enhancing the quality of life for both locals and visitors alike. Bravo Mike!” GUERILLA
Our Nominees “In our philosophy, there are only two types of people: guests and potential guests. We made it our business to find the tech savvy of both audiences by connecting with them where they are: on their digital devices.” GUERILLA
Our Nominees “They did a lot with what they had...the lake, the mountains and the spirit...but not much money!” GUERILLA
Our Nominees This campaign sought to raise awareness of Lake Tahoe as a destination ski vacation to the Los Angeles market by not only maximizing reach and frequency of messaging, but through generating brand engagement. INTEGRATED
Our Nominees After running the cancer focused messages of this campaign, the amount of calls to the Renown Institute for Cancer increased by 400% in one month. INTEGRATED
Our Nominees The purpose behind the “Lucky be a Local” campaign was to build local awareness of the dining, entertainment, accommodation, and recreation opportunities that the Peppermill has to offer. INTEGRATED
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