Shree Pushkar Chemicals & Fertilisers Ltd. Investor Presentation May 2017 1
Safe Harbor This presentation and the accompanying slides (the “Presentation”), which have been prepared by Shree Pushkar Chemicals & Fertilisers Limited Limited (the “Company”), have been prepared solely for information purposes and do not constitute any offer, recommendation or invitation to purchase or subscribe for any securities, and shall not form the basis or be relied on in connection with any contract or binding commitment whatsoever. No offering of securities of the Company will be made except by means of a statutory offering document containing detailed information about the Company. This Presentation has been prepared by the Company based on information and data which the Company considers reliable, but the Company makes no representation or warranty, express or implied, whatsoever, and no reliance shall be placed on, the truth, accuracy, completeness, fairness and reasonableness of the contents of this Presentation. This Presentation may not be all inclusive and may not contain all of the information that you may consider material. Any liability in respect of the contents of, or any omission from, this Presentation is expressly excluded. This presentation contains certain forward looking statements concerning the Company’s future business prospects and business profitability, which are subject to a number of risks and uncertainties and the actual results could materially differ from those in such forward looking statements. The risks and uncertainties relating to these statements include, but are not limited to, risks and uncertainties regarding fluctuations in earnings, our ability to manage growth, competition (both domestic and international), economic growth in India and abroad, ability to attract and retain highly skilled professionals, time and cost over runs on contracts, our ability to manage our international operations, government policies and actions regulations, interest and other fiscal costs generally prevailing in the economy. The company does not undertake to make any announcement in case any of these forward looking statements become materially incorrect in future or update any forward looking statements made from time to time by or on behalf of the company. 2
A Winning Formula… India’s largest manufacturer of K Acid Products spread across 5 segments Marketing through +300 dealers Single location plant at Lote Parshuram Moved up the Value Chain to manufacture Dyes Exports to world’s leading dye Undertaken Backward & Forward manufacturers Integration We have a sustainable Zero Waste Model 3
Evolution of Our Business 2011 – 1993 – 2004- 2017 & Beyond 2016 2003 2010 • Commenced • In 2011, began use of Spent • We wish to position ourselves as Recycling of effluents from trading/imports of chemical a ‘Complete Textile Solutions acid for manufacturing of SSP Dye Intermediates Division products & dye Company’ with the introduction and Soil Conditioner with the manufacturing of Di Intermediates • In 2016: of ‘Textile Auxiliary Chemicals’ Calcium Phosphate in 2007 • In 2001, changed our focus o Started our NPK Plant into our portfolio. to manufacturing by o Expanded capacities • In 2010, commenced the Acid starting Gamma Acid within Dye Intermediates We will continue to rapidly Division • In 2002, began backward o Moved up the Value expand our presence in the integration for In-house chain with Manufacture Dyestuff Segment. Raw Material & Cost of Dyestuff Efficiencies 4
Our Product Portfolio Our Products Single Super Phosphate (SSP) Gamma Acid, K- Acid, R- Sulphuric Acid, Oleum Reactive Black, Di- Calcium Phosphate Soil Conditioner,Nitrogen Salt, Vinyl Sulphone, and Chloro Sulphonic Reactive Red, (DCP) Phosphorus Potassium (NPK), Meta Ureido Aniline and Acid (CSA) Reactive Yellow Sulphate Of Potash (SOP) H- Acid Dye Acid DyeStuff Fertilizers Cattle Feed Intermediates Complex Products manufactured Phosphatic fertiliser & a Mainly used as a dietary Used for Dying of Textile Active acid reagent from organic chemicals fertiliser used to the improve / Yarns commonly typically used for supplement in animal feed and are further the soils quality and for cellulosic material Sulphonation reaction products by cattle & poultry processed to obtain improving / Building soil feed manufacturers dyestuff Applications of the Products 5
A Snapshot of Our Infrastructure Dyestuff & Dye Intermediates Fertilizers Product Capacity in MTA Reactive Others 3,000 Dyes Product Capacity in MTA 2,400 SSP 1,00,000 H-Acid +750 SOP 10,000 Product Capacity in Vinyl 2,700 NPK 20,000 MTA Sulphone +1,000 Soil Conditioner Acids 40,000 12,000 Di Calcium K-Acid 960 4,500 Granular Calcium Phosphate Chloride 6,500 Gamma Acid 480 6
A One Stop Solution All our Plants are at a single location, Lote Parshuram , Maharashtra… Unit 2 – Granulation Plant New Reactive Dyes Plant Unit 3 Unit 1 – Dye Intermediates Sulphuric Acid Plant New Quality Testing Lab for Dyes … leading to operational and logistics efficiencies. 7
Persistent Focus on the High Margin Dyestuff Segment 81.1 64.4 93.1 76.5 As a proportion of our Revenues 4.1% 9.1% 17.5% 18.7% Dyes Dye Intermediates Fertiliser 73.5% 68.2% 58.0% 56.3% Others Revenue (Rs. In Crs.) On route to becoming a preferred 19.5% 16.5% 21.3% 16.1% dyestuff supplier... 6.1% 6.2% 5.0% 3.8% Q1FY17 Q2FY17 Q3FY17 Q4FY17 8
Our Foray into Dyestuff Captive Consumption of Raw What are Reactive Dyes? Our Manufacturing Capacity Material • Located at our Integrated Complex • Additional Vinyl Sulphone Capacity • A class of highly coloured organic in Lote Parshuram of 1000 MTA commissioned in substances May 16 • Primarily used for dyeing textiles, • Installed capacity of 3,000 MTA for cellulosic fibers like cotton/flax & • Additional H-Acid Capacity of also wool • The plant is a Zero effluent 750 MTA commissioned in Discharge Plant March 17 • They attach themselves to their substrates by a chemical reaction • Looking to capitalize on our that forms a covalent bond existing infrastructure by expanding between the molecule of dye and that of the fibre this capacity to 6,000 MTA A One Stop Solution for Dyestuff Manufacturers for the Textile Sector… Basic Formulations for Some of our Offerings In House Vinyl Sulphone + H- Acid Black production of Gamma Acid + Vinyl Sulphone + H- Acid Red Key Raw Materials Yellow K- Acid + Meta Ureido Aniline + Vinyl Sulphone + H- Acid 9
An Overview of our Dye Intermediates Business Revenue in Rs Crores Product offerings for Dyestuff +11% Manufacturers 201 196 170 165 Gamma Acid 128 Meta Ureido Aniline H- Acid FY13 FY14 FY15 FY16 FY17 Vinyl Sulphone K- Acid One of the few manufactures of wide range of dye intermediates in India with zero waste Post 2006, we have been enjoying best cost efficiency due to R-Salt recycling of effluents State of art integrated manufacturing facilities located at Lote Parshuram, Maharashtra Total Capacity of 8,236 MTA Current Product basket cater to~80% of dye Amongst India`s large manufacturers of K-Acid stuff industry End Use in manufacturing of Dyes for Textile Industry 10
Our Fertilisers Division Nitrogen Granular Soil Single Sulphate of Phosphorus Calcium Conditioner Superphosphate Potash (SOP) Potassium Chloride (SSP) (NPK) • Soil conditioner is a • • NPK fertilizer is The main raw materials • • SOP is a preferred To utilize HCL product which is added primarily composed of for SSP are rock generated in SOP, we form of potassium in to soil to improve the soil’s three main elements: phosphate and set up a granular saline or sodic soil physical qualities, usually Nitrogen (N), sulphuric acid and it is calcium chloride plant conditions and where its fertility (ability to Phosphorus (P), and based one of the irrigation water may provide nutrition for • Potassium (K) Calcium Chloride is simplest chemical have high chloride plants) and sometimes designed for snow reactions in the fertilizer • levels We have received a aids its mechanics. removal and deicing industry license for operation • We started the SOP • manufacture of Mixed SSP, which is a poor • We have a capacity of plant with a capacity of • Fertilizer NPK in the The Plant has a farmer's fertilizer (price- 12,000 MTA and 10,000 MTA state of Maharashtra capacity of 6500 wise), is an option to commenced manufacture commenced MTA . Commercial optimise the use of in 2011 • Commercial We have a Capacity of Production phosphatic fertilizers Production in the end 20,000 MTA and was commenced in • Launched its own soil • of September 2016 launched on February We have a capacity of conditioner brand ‘ Dharti February 2017 2016 100,000 TPA which was Ratna ’ in Western started in 2011 Maharashtra 11
Our Marketing Partnerships NPK Fertiliser NPK is sold under Marketing tie-up with DCM Shriram Launched under the brand ‘Shriram Urja Mix’ in the state of Maharashtra SSP Fertilizer Exclusive marketing arrangement with DCM Shriram Chemical & Fertilizers for Single Super Phosphate in Maharashtra and Karnataka Di Calcium Phosphate (Cattle Feed Supplement) Tie-up with Shivam Chemicals for marketing of Di- Calcium Phosphate in Karnataka 12
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