5/10/2013 ATTACHMENT 1 Santa Monica Pier Santa Monica Pier March 2012 • New Pier Corporation Board • January 2012 • Judy Abdo, John Catoe, Barbara Stinchfield, Rae Archibald, Misti Kerns, Susan McCarthy and Ray Braun • Office Of Pier Management (City) • Coordination of all City Services and Pier facilities operations • Pier Planning Process • On-site office and presence • OPM develops with the Pier Corporation Board a new operational plan and • Leasing guiding principles for the Pier • Pier Corporation Board develop new guidelines for • Website - www.smgov.net/departments/opm/ • Pier marketing • Santa Monica Pier Corporation replaces Santa Monica Pier • Sponsorships Restoration Corporation • Events • Pier Events and Filming • Leasing • Marketing and Sponsorships • Street Performers • Pier Corporation Board assists with the public process and review for the Pier planning effort and provide recommendations for Pier governance • Pier Guidelines and Assisting with Planning Effort • Website: http://santamonicapier.org/ • Pier Planning Process Survey Site : www.santamonicatownhall.org/ 1
5/10/2013 Pier Projects and Operational Planning • Reduction of obstructions • Signage and Wayfinding • Hourly Parking rates • Phase IV Renovation/Improvement • Pier Bridge Safety Enhancements • Facilities and Utilities Enhancement • Pier Bridge Replacement Design • Integration and coordination of the Pier with adjacent beach and as part of Downtown Santa Monica -Esplanade connection between Pier and Public Transit • Access, Parking, Mix of Uses and Sustainability (Fiscally and Environmentally) • Events and Activities Programing and Development – Year Round 2
5/10/2013 Pier Construction Projects • The Pier will be open and access to all business maintained throughout Construction PROPOSED PROJECT: Pier Bridge Safety Enhancements • Replace a 36 foot wide X 360 foot long portion Previous Arrangement New Alignment of the Municipal Pier 3
5/10/2013 Condition of Existing Structure PURPOSE & NEED: • Constructed in 1920’s • Repairs required are well beyond routine maintenance Santa Monica Pier Bridge 4
5/10/2013 Santa Monica Pier Corporation Questions and Comments Please go to www.mysmpierideas.org to provide • Jay Farrand, Pier Administrator your comments on the Pier – or please email rod.merl@smgov.net. – Pier Events (development, organizing, scheduling) Primary questions: and Filming – How often do you come to the Pier? – Pier Marketing and Sponsorships – What do at the Pier (food, amusements, stroll, etc.) ? – Carousel and Gift Shop – What do you like about the Pier? – Guidelines for Sponsorships, Marketing, Events – What do you not like about the Pier? and Leasing; Recommendation on Governance – What changes would encourage you to come to the Pier more often? 5
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