“Rock On with Bank On” Joanne Nguyen | Irene Fong
A Special Thanks to Our Sponsors
Who Are We? IRENE FONG JOANNENGUYEN
What is Our Goal?
Alternative to the Alternative ▪ Deposit Products ▪ Small Dollar Loans ▪ Credit Building Products ▪ Alternative Car Loans
BANKS IN FLORIDA
Always Moving, Always Changing FLORIDA BANKS Regional, 9 National, 50 State, 166
Banking Institutions by County
REQUIREMENTS
Small Dollar Loans
Credit Building Products 90- days < 18% < $500 TERM APR AMOUNT
Alternative Car Loans BAD/NO INTEREST CREDIT < 18%
BANKING WEBSITES
How Are You Feeling Today? I’m Feeling… GOOD OK BAD ▪ Easy to Read and Navigate ▪ Lots of Market Jargon ▪ Hard to Navigate Around ▪ Information Readily Available ▪ Lacks Sufficient Information ▪ Market Jargon or No Info ▪ Aesthetically Pleasing ▪ ▪ Not as Aesthetically Pleasing May be Aesthetically Pleasing
Examples of
Examples of
Examples of
CUSTOMER SERVICE
The Phone is Ringing
How Are You Feeling Today? I’m Feeling… GOOD OK BAD ▪ Welcoming ▪ Long Waits ▪ Left On Hold ▪ Easy to Get Information ▪ Lots of Transferring ▪ Dreaded Elevator Music ▪ Very Helpful ▪ Some Blocks in Information ▪ “We can’t help you.”
STORY TIME ▪ “Do I Know My Products?...” ▪ “ Bye- Bye!” ▪ “Sorry , but we cannot help you.” ▪ “Connections” ▪ “All Around the World”
The Customer Might Always Be Right ▪ Certifications ▪ Money & Negotiable Instruments ▪ Managing Member Accounts ▪ Serving Credit Union Members ▪ Financial Literacy ▪ Socioeconomic Boundaries
LIVE CHATS
Live Chats ▪ Easiest Interface ▪ Straightforward ▪ Tends to be 24/7
HERE’S WHAT WE FOUND…
DEPOSIT PRODUCTS
DEPOSIT PRODUCTS Product Available Product Unavailable Product Available 10% Product Unavailable 90%
BANKS WITH PRODUCT AVAILABILITY ▪ ▪ PNC Bank Academy Bank ▪ Preferred Community Bank ▪ Bank of America ▪ Sabadell United Bank ▪ Citibank ▪ Sanibel Captiva Community Bank ▪ Fifth Third ▪ Seacoast National Bank ▪ Florida Community Bank ▪ SmartBank ▪ Gulf Coast Bank and Trust ▪ Stearns Bank ▪ Harbor Community Bank ▪ The Huntington National Bank ▪ HSBC Bank USA ▪ TotalBank ▪ Intracostal Bank ▪ Union State Bank ▪ JPMorgan Chase Bank ▪ United Fidelity Bank, FSB ▪ ▪ Valley National bank Manufacturers and Traders Trust ▪ ▪ Wauchula State Bank New York Community Bank ▪ Wells Fargo ▪ Ocean Bank ▪ ▪ Woodforest National Bank Palm Beach Community Bank
CREDIT PRODUCTS
Percentage of Financial Institutions That Offer Credit Products 100% 93% 90% 80% 70% 60% 50% 40% 30% 26% 20% 20% 16% 13% 10% 1% 0% Small Dollar Loans Credit Building Products Alternative Car Loans Banks Credit Unions
BANKS WITH SMALL DOLLAR LOANS ▪ Academy Bank ▪ Compass Bank ▪ American Momentum Bank ▪ Drummond Community Bank ▪ Ameris Bank ▪ Englewood Bank & Trust ▪ Anthem Bank & Trust ▪ Farmers & Merchants Bank ▪ Armed Forces Bank ▪ Fidelity Bank ▪ Atlantic Coast Bank ▪ ▪ Fifth Third Bank Banco Popular North America ▪ ▪ FineMark National Bank & Trust Bank of Belle Glade ▪ Bank of Pensacola ▪ First American Bank ▪ Bank of the South ▪ First Federal Bank of Florida ▪ Beach Community Bank ▪ First National Bank of Northwest Florida ▪ Capital City Bank ▪ First State Bank of the Florida Keys ▪ Centennial Bank ▪ First Tennessee Bank ▪ Charlotte State Bank & Trust ▪ Flagship Community Bank ▪ Citizens Bank and Trust ▪ ▪ Hillsboro Bank Citizens State Bank ▪ Comerica Bank ▪ International Finance Bank ▪ Community Bank and Trust of Florida ▪ PNC Bank ▪ Community State Bank ▪ Valley National Bank
BANKS WITH CREDIT BUILDING PRODUCTS ▪ ▪ Home Federal Bank of Hollywood Academy Bank ▪ Iberiabank ▪ Anthem Bank & Trust ▪ International Finance Bank ▪ Atlantic Coast Bank ▪ Jefferson Bank of Florida ▪ Banco Popular North America ▪ JPMorgan Chase Bank ▪ Bank of Pensacola ▪ Liberty Savings Bank, FSB ▪ BankUnited ▪ Manufacturers and Traders Trust ▪ ▪ Branch Banking and Trust Company Mercantil Bank ▪ ▪ Busey Bank MidSouth Bank ▪ ▪ MidWestOne Bank Cadence Bank, N.A. ▪ Mutual of Omaha Bank ▪ Century Bank of Florida ▪ Ocean Bank ▪ Citizens First Bank ▪ OneUnited Bank ▪ Columbia Bank ▪ PNC Bank ▪ Community State Bank ▪ Regions ▪ Compass Bank ▪ Renasant Bank ▪ Continental National Bank ▪ Republic Bank and Trust Company ▪ ▪ Eastern National Bank Sabadell United Bank ▪ ▪ Sunshine Community Bank First City Bank of Florida ▪ Terrabank ▪ First Colony Bank of Florida ▪ TotalBank ▪ First Florida Bank ▪ USAmeriBank ▪ First State Bank of the Florida Keys ▪ Wells Fargo ▪ FirstAtlantic Bank
BANKS WITH ALTERNATIVE CAR LOANS ▪ Crescent Bank & Trust ▪ Seacoast National Bank ▪ TrustCo Bank
ALTERNATIVE FINANCIAL SERVICES (AFS)
Alternative Financial Services ▪ 24 Hour Call Access ▪ Longer Office Hours ▪ Transparency ▪ Multiple Locations
FDIC National Survey of Unbanked and Underbanked Households, 2015
TRUST
The Gap in the Bridge ▪ Business Practices ▪ Banker’s Hours ▪ Withholding Information ▪ Phone Tree
MERITED DISTRUST?
RECOMMENDATIONS
JUST A LITTLE SOMETHING ▪ Longer Office Hours ▪ One-Stop Shop Convenience ▪ Website Fluidity ▪ Implement Live Chats
QUESTIONS?
THANK YOU!
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