PowerGard™ Protection Plan Residential Dealership Training 2016
PowerGard™ Protection Plan Residential Extended Repair (Warranty) Plans • Previously John Deere Extended Service Plan (JDESP) • Add 1-4 years repair coverage • Coverage Options • Comprehensive-Full machine • No deductible • Transportation coverage for covered repairs during factory & extended warranty • Limited -Engine & Powertrain (Tractors only) • CUTs -$100 deductible/Utility Tractors $250 deductible • No transportation coverage on Limited plans • Customers Eligible: Residential customers - Large property owners - Farmers / business owners for personal use - US only - • Products Eligible – during factory warranty*: Riding Lawn Equipment - Zero-turn Radius Mowers - Utility Vehicles - Utility Tractors - Compact Utility Tractors - * 12 months to 48 months depending on product type, series and model
PowerGard ™ Protection Plan Residential Plan Benefits Customer Peace of mind • Convenience • Higher resale value • Dealership Provide plan sale margins • Improve customer experience • Provide extended warranty repair margins • Provide travel reimbursement (Comprehensive Plans only) • – factory & extended warranty repairs Lock customers to dealership for post warranty repairs • Increase opportunity for added sales of products, • attachments, accessories, merchandise, parts and labor Reduce special allowance costs • 3
PowerGard™ Protection Plan Residential Changes to former John Deere Extended Service Plan (JDESP) 1. Program name- PowerGard™ Protection Plan Residential 2. Travel reimbursement: - Increased from $25 RLE/$50 Commercial Products to $50/$100 3. Diagnostic time reimbursement 4. Used machines eligible during factory warranty 5. Previously rented or demonstrated machines eligible 6. Website and applications similar to PowerGard™ Protection Plan 7. 5000 series Utility Tractor plans now available to residential customers 4
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PowerGard™ Protection Plan Residential Unique to PowerGard Residential Contract Purchase • Dealership location selection - Salesperson selection - Contract selling date & price - Machines With Residential Plans • Contract Cancellation - Machine Search • Look up current plan by PIN - Direct Marketing • Email & Mail Solicitations - Bulletin - Dealer Profile (PowerGard Residential Contact Person) • New PowerGard Residential Brochure (DSPB64409) • Terms & Conditions • State Requirements • California - Florida - Contract Transfer Form • 7
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PowerGard™ Protection Plan Residential Name : Hirsch Equipment LLC Name : John Smith Account Number : 012345 Address : 1234 Main St. Moline, IL 61265 Location : 012345 - Moline, IL US – CP Phone : 309-765-0389 Sales Person : Adams, John 12
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PowerGard™ Protection Plan Residential Name : Hirsch Equipment LLC Name : John Smith Account Number : 012345 Address : 1234 Main St. Moline, IL 61265 Location : 012345 - Moline, IL US – CP Phone : 309-765-0389 Sales Person : Adams, John 14
PowerGard™ Protection Plan Residential Hirsch Equipment, LLC, 309-758-0489 Moline, IL John Smith 1234 Main St, Moline, IL 61265-0123 15
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PowerGard™ Protection Plan Residential Eligible Machines for Powergard TM Residential Contract Customer Customer Last Responsible Last Day Customer Claims Claims Model PIN Customer Name Customer Address Customer City State/ Postal Claim Dealer Eligible Phone No. Count Total Province Code Date 012345 COAL VALLEY IL 1025R 1LV1025RKDH211089 13988 24-Jan-16 BUCHANAN, STEVENS 503-475-4441 PO BOX 5001 BELL BUCKLE TN 370205001 2 $167.05 2-Jun-14 012345 HAMPTON IL 1025R 1LV1025RTFH310060 13988 2-Feb-17 HANKINS, LARRY 256-446-5508 360 GATE 6 RD MUSCLE SHOALS AL 356614803 0 $0.00 3032E 1LV3032EKDH512526 012345 13988 16-Jun-16 ROBERTSON, BILLY 571-359-3732 430 OLD FINGER RD DAVENPORT HENDERSON TN IA 383404088 1 $47.74 17-Apr-14 3038E 1LV3038EEDH513774 012345 13988 30-May-16 COX, LOUIE 931-987-0747 2904 CULLEOKA HWY CULLEOKA LECLAIRE TN IA 384512752 3 $494.20 1-Jul-14 21
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PowerGard™ Protection Plan Residential 012345 – Moline, IL US - CP Business Name : Hirsch Equipment LLC Street Address : 1234 Main St. City : Moline State/Prov : IL Zip/Postal : 61265 Phone No : 309-765-0389 FAX No : 309-765-0390 smithjohn@att.net John Smith 23
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PowerGard™ Residential Brochure- DSPB64409 25
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PowerGard™ Protection Plan Residential Direct Marketing 2016
PowerGard™ Residential Direct Marketing Program Direct Marketing Program Solicitation Methods • Direct mail - Email - Purchase Options • Dealership - Return mail - 800 number - Website - Smart phone – QR code - Payment Options • Check - Credit Card - FlexPay - 40
PowerGard™ Residential Direct Marketing Program • Program Launched in 2015 • Dealer notifications Customers solicited - Plans purchased - • Direct marketing pricing 5% higher than list price - 41
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PowerGard™ Protection Plan Residential 012345 IL IL IL IL IL IL 43
PowerGard™ Protection Plan Residential 012345 – Moline, IL US – CP 012345 012346 – East Moline, IL US – CP 012347 – Rock Island, IL US – CP 012348 – Milan, IL US – CP 012345 012345 012345 012345 012345 012345 012345 012345 012345 012345 44
PowerGard Residential Direct Marketing Creative
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PowerGard™ Protection Plan Residential Thank you for your Support!!! 48
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