Professional Trade Fair Participation Course (35 hours Course) This - PDF document

Professional Trade Fair Participation Course (35 hours Course) This course is designed to provide practical guidance, knowledge and skills on how to become a professional exhibitor in domestic and international trade fairs. Objective Learning Outcomes To raise the knowledge about the By the end of this course, different types of trade fairs, how to select the most appropriate one for participants will be able to: their needs. In addition, participants  Illustrate the concept of trade fairs will learn how to improve the  Demonstrate marketing promotion of their products/services measurement tools effectively while maximizing the  Select the appropriate trade fair profit through their participation in  Prepare budget for trade fair trade fairs participation  Organize a stand  Elaborate stand promotion Who should attend?  Manage stand personnel  Organize stand operation Professionals seeking an  Monitor competition understanding of the trade fair  Conduct a close out industry for an optimum  Develop post trade fair report application to increase profit in future trade fairs participation

Instructional Methods: Course Pre-requisites: To ensure high quality learning  environment through the use of Bachelor degree  Computer literacy interactive learning between the instructor and the participants, group work  Basic marketing knowledge communication, class discussion and  Good knowledge of English activities, classes are scheduled in smart language classrooms or educational labs. Time  Saturdays from 10:00 till 13:30 Schedule (including 30 minutes break)  Mondays from 18:30 till 22:00  Saturday the 23rd of February 2019 (including 30 minutes break)  Monday the 25th of February 2019  Saturday the 2nd of March 2019  Monday the 4th of March 2019  Saturday the 9th of March 2019 Your Investment:  Monday the 11th of March 2019 Special offer for the launching  Saturday the 16th of March 2019 of the course:  Monday the 18th of March 2019  For CCI-Egypt members:  Saturday the 23rd of March 2019 3500LE per person.  Monday the 25th of March 2019  For Non CCI-Egypt members: 7000LE per person. Location: Nile Academy How to participate: 4 Khaled Ebn El Walid, Sheraton-Heliopolis  Kindly fill-in the form on the Cairo Egypt hereinafter link: https://goo.gl/forms/jgK7G5A74hnBdH8e2  Payment to be made at Nile Academy

Trainer Biography Yasmine Afram Ms. Afram is a Part-Time Trainer at the For Inquiries: American University in Cairo School of Continuing Education Cairo - Egypt where The Italian Chamber of Commerce – Egypt she prepare and deliver “Professional (CCI-Egypt) Conference and Event Management” course (+2 02) 239 379 44 / 239 222 75 and “Professional Public Relations” course. info@cci-egypt.org She has been working as a Responsible Nile Academy Trade Fairs Department at the Italian 16765 / 01065222761 info@nileacademy.co Chamber of Commerce – Egypt (CCI-Egypt) since 2010 where she has organized delegations of Egyptian exhibitors and buyers to fairs in Italy in different sectors; assist Egyptian delegations in Italy and acted as the liaison between fairs organizers & Egyptian companies. N.B.: This Course will be conducted She had her Post Graduate Certification as in English a Professional Certified Trainer from The American University in Cairo (AUC) in 2015 accredited from the IACET She also has a Post Graduate Certification: Professional Public Relations and Professional Conference and Event Places are limited! Management both obtained from The American University in Cairo (AUC) in 2015 She has obtained both her Graduate Diploma in Comparative Literary Studies and her Bachelor of Arts degree in English and Comparative Literature from The American University in Cairo (AUC).