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Presentation of California Statewide Survey Results April 2011 April 2011 Survey Methodology Statewide telephone survey of 800 Likely November 2012 Voters in California. Fielded March 13-16, 2011, using live telephone interviewers


  1. Presentation of California Statewide Survey Results April 2011

  2. April 2011 Survey Methodology • Statewide telephone survey of 800 Likely November 2012 Voters in California. • Fielded March 13-16, 2011, using live telephone interviewers calling both landlines and cell phones. • The margin of error is +/- 3.5%. Slide 2

  3. April 2011 Intense Support for 1% on the 1% Please tell me whether you would support or oppose that tax option in order to balance the budget and prevent deeper cuts to services: Raise income taxes on those making more than $500,000 a year by 1%. Strongly 53% Support 78% Somewhat 25% Support Somewhat 7% Oppose 21% Strongly 14% Oppose Don’t Know 1% 0% 10% 20% 30% 40% 50% Slide 3

  4. April 2011 Support for Taxing the Rich by Ethnicity And Party Please tell me whether you would support or oppose that tax option in order to balance the budget and prevent deeper cuts to services: Raise income taxes on those making more than $500,000 a year by 1%. 100% 92% 89% 88% 79% 76% 75% 80% 60% 60% 38% 40% 23% 23% 21% 20% 12% 10% 8% 0% White Latino Black Asian Democrat DTS/Other Republican 64% 18% 6% 6% 45% 23% 32% Support Oppose Slide 4

  5. April 2011 Support for Taxing the Rich by Region Please tell me whether you would support or oppose that tax option in order to balance the budget and prevent deeper cuts to services: Raise income taxes on those making more than $500,000 a year by 1%. 87% 79% 76% 80% 73% 72% 70% 60% 40% 29% 28% 25% 24% 20% 20% 13% 0% LA County LA Area Bay Area San Diego Sacramento/ Central Valley 23% 21% 23% 9% North 13% 11% Support Oppose Slide 5

  6. April 2011 For More Information, Contact: Ben Tulchin President and Founder, Tulchin Research Office: (415) 874-7441 Mobile: (415) 613-5480 ben@tulchinresearch.com www.tulchinresearch.com 182 Second Street, Suite 400 San Francisco, CA 94105 Facebook.com/TulchinResearch Twitter.com/tulchinresearch Slide 6

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