new media regulation in the convergence era
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New Media Regulation in the Convergence Era - PowerPoint PPT Presentation

Mar 05, 2023 •111 likes •206 views

New Media Regulation in the Convergence Era . . . 30 2556

  1. New Media Regulation in the Convergence Era โดย นายมงคล ลีลาธรรม รองผู้อํานวยการ ส . ส . ท . 30 สิงหาคม 2556 ณ อาคารหอประชุม สํานักงาน กสทช .

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  3. Broadcasting Landscape Behavior Changing & Increasing Demand Audience Channel Platform Network Device Content Technology Divergence Convergence

  4. Audience Behavior Changing & Increasing Demand รูปแบบ  Live  On Demand  Free TV  Pay TV  LCD TV, LED TV ช่องทาง  Smart Phone  Tablet  PC  NoteBook  24 hrs ช่วงเวลา  Prime time  Any time

  5. Technology Convergence Cable line  Network Satellite NW  Mobile NW  Internet NW  Digital Terrestrial TV NW (DDTV) 

  6. Set-Top-Box Cable converter  Satellite  BPL (Broadband over power lines)  VHF, UHF antenna, converter  All of video, audio, internet web pages,  interactive video games  Microwave-based services Digital TV adapter  Integrated receiver / decoders  Hybrid Box, enable viewers to access  multiple TV delivery methods (terrestrial, cable, Internet, and Satellite)

  7. Content Divergence Free TV  Pay TV  OTT (Over-the-top-content) 

  8. SE Asia 27.2 hrs on-line  74 % below 35 yrs old  6-8 A.M. Mobile  9 A.M. - 6 P.M. PC’s  7-9 P.M. Mobile  10 P.M. - 1 A.M. Tablet  93.9 % Thai Social Network  # Thai; Rank 6 in the World  # 2nd in SE Asia  89.2 % FaceBook  Web Sanook, Manager 

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