SPE has Built a Strong and Meaningful Networks Presence in India SPE launched its network presence in India 17 years ago with SET • Between 2000-2007, SET faced multiple challenges – – In early 2009, new management revitalized SPE’s Indian network operations – Performance has improved significantly in recent years and is now consistently profitable • MSM India is critical to the overall network portfolio – Delivered a 20% revenue CAGR from FYE09-13 Delivered $138MM EBIT in FYE13; and is expected to show sustained growth through – FYE17 reaching approximately $200MM SPE’s 2008 investment in IPL Cricket has yielded positive revenue and EBIT results and is • expected to continue to do so • India is an important growth market to Sony Corporation and SPE – India is critical to Sony Corporation due to its size, growing middle class, and the value ascribed to the Sony brand by its population – Sony and SPE have a history of working together to capitalize on this market, including exposing 417MM viewers to the Sony brand via SPE’s Sony -branded channels The Sony brand on MSM’s channels has increased brand awareness and helped electronics – sales 1
SPT networks portfolio generates significant shareholder value for the Company FORMAT OPTION #1a Hypothetical Value of SPT Networks Portfolio SPT Networks EBIT ($MM) $338 $270 Current Estimated Valuation Range of SPT Networks Portfolio $3.8BN to $4.2BN FY 2013 FY 2014 2 Note: An estimate only. SPE has not performed a complete or independent valuation of its networks business. The valuation range is based on market EBITDA multiples.
SPT networks portfolio generates significant shareholder value for the Company FORMAT OPTION #1b Hypothetical Value of SPT Networks Portfolio SPT Networks EBIT ($MM) Current Estimated $338 Valuation of SPT Networks $270 Portfolio: $4BN Estimated FYE16 Valuation of SPT Networks Portfolio: $5BN (1) FY 2013 FY 2014 Note: An estimate only. SPE has not performed a complete or independent valuation of its networks business. The valuation range is based on market EBITDA 3 multiples. (1) Applied similar EBITDA market multiples against projected FYE16 EBITDA.
SPT networks portfolio generates significant shareholder value for the Company FORMAT OPTION #2a Hypothetical Value of SPT Networks Portfolio SPT Networks EBIT ($MM) $338 $270 Current Estimated $139 Valuation Range of SPT $93 Networks Portfolio $47 $38 $3.8BN to $4.2BN $151 $138 FY 2013 FY 2014 (1) MSM GSN Rest of Networks Note: An estimate only. SPE has not performed a complete or independent valuation of its networks business. The valuation range is based on market EBITDA 4 multiples. (1) Represents SPE’s 58% ownership in GSN.
SPT networks portfolio generates significant shareholder value for the Company FORMAT OPTION #2b Hypothetical Value of SPT Networks Portfolio SPT Networks EBIT ($MM) $338 Current Estimated $270 Valuation of SPT Networks $139 Portfolio: $4BN $93 $47 $38 Estimated FYE16 Valuation of SPT Networks $151 $138 Portfolio: $5BN (2) FY 2013 FY 2014 (1) MSM GSN Rest of Networks Note: An estimate only. SPE has not performed a complete or independent valuation of its networks business. The valuation range is based on market EBITDA 5 multiples. (1) Represents SPE’s 58% ownership in GSN. (2) Applied similar EBITDA market multiples against projected FYE16 EBITDA.
SPT networks portfolio generates significant shareholder value for the Company FORMAT OPTION #3 Hypothetical Value of SPT Networks Portfolio ANDY DECIDING/REVIEWING EMEA North America Japan $330MM - $370MM $540MM - $610MM $180MM - $210MM MSM (1) $2.2BN - $2.4BN Asia Pac (excl. MSM and Japan) South America $90MM - $110MM $450MM - $520MM Current Estimated Valuation of SPT Networks Portfolio $3.8BN to $4.2BN Note: An estimate only. SPE has not performed a complete or independent valuation of its networks business. The valuation range is based on market EBITDA 6 multiples and accounts for non-controlling interests. (1) SPE purchased an additional 38% stake in MSM for $314MM at an implied valuation of $826MM.
GSN Overview • GSN is a multiplatform U.S. cable network focusing on game show content and a digital business that includes skill-based games, casual games and an online ad network GSN is our most distributed U.S. network – with ~78MM publicly reported U.S. TV subscribers – Revenues driven by a mix of affiliate fees and television/online advertising – Programming strategy includes licensed SPT library product and new shows developed based on • classic game show formats – The American Bible Challenge , launched in 2012, was the most viewed program in GSN’s history and brought in a significant new audience of approximately 13MM viewers • GSN’s digital gaming business revenue has experienced rapid growth through mobile, virtual goods and success of skill-based games – Online skill-based cash competitions include 35+ games attracting 2MM monthly players Over 100+ casual games on Facebook, mobile and web utilizing a virtual goods currency model with – over 12MM monthly players SPE currently owns 58% of GSN with management control and DIRECTV owns the remaining 42% • GSN is a growing and important asset and generates considerable profits for SPE with $112MM • in estimated consolidated EBIT for FYE14, before amortization of intangible assets associated with the purchase 7
GSN Shows and Properties Selected TV Shows Selected Digital Properties Original Programming GSN.com Home Page Skill-based Cash Competitions (1) (1) Acquired Programming Casual Social Games GSN Casino Mobile App (1) (1) Sony Pictures Television property. 8
Crackle Overview ERIC REVIEWING. • In July 2007, SPE purchased the online user generated video site, Grouper, for $52.5MM. Grouper was re-branded as Crackle, which would become a premium multi-platform video- entertainment network and studio featuring full-length movies and television shows Crackle launched in the United States and Australia in 2009, followed by Canada and the UK • in 2010, and Latin America in 2012, as SPT Networks’ premier OTT service, offering a high - quality selection of free, ad supported movies and television programs – Crackle targets adults aged 18-44 with a male skew – Through its free app, Crackle is distributed through computers, mobile devices (e.g., iPhone, Android), gaming consoles (e.g., PlayStation, Xbox), internet connected TVs (e.g., Sony Bravia, Samsung, LG, Vizio), blu-ray players and set-top boxes – Premium content on the curated network include high-profile movies and TV shows such as Step Brothers , District 9 , Seinfeld and The Shield – Jerry Seinfeld committed to 3 seasons of Comedians in Cars Getting Coffee foregoing opportunities with other premium U.S. video services • Crackle was widely recognized in 2012 “The 20 Best iOS and Android Apps Of 2012” – TechCrunch – “Amazon’s Best of 2012: Apps and Games” - Amazon Editors – “Best of TV on the Web in 2012” – USA Today – Top 5 Application on PlayStation and Xbox – Currently, Crackle is available in 23 countries with approximately 15 million monthly • unique visitors across the globe 9
Crackle Success ERIC REVIEWING. 15 MILLION VISITORS PER MONTH 78 MILLION STREAMS OF CONTENT PER MONTH 90 MINUTES SPENT PER USER PER VISIT (1) 23 Premium Video Network COUNTRIES 10 Source: Crackle.com = comScore VideoMetrix June 2012, Devices include all distribution outside Crackle.com (Omniture June 2012). (1) Based on visitors in the United States.
SPE has made a Number of Meaningful Acquisitions Over the Last Decade that Support Strategic Growth Acquisition Purchase Price $360MM for 100% (1) $52.5MM for 100% $234MM for an additional 18% stake (2) $314MM for an MSM India TV Networks additional 38% stake (3) 11 (1) Total consideration based on $242MM in cash and $118MM in assumed debt for 100% ownership. (2) DIRECTV exercised its put right to sell an 18% interest in GSN for $234MM (before interest costs) to SPE; increasing SPE’s ow nership interest from 40% to 58%. (3) Based on increasing SPT’s stake in MSM holdings from 62% to 100%.
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