Science Miscommunication: Impacting Digital Citizenship with Information Literacy Samuel R. Putnam, Engineering Librarian Marston Science Library at the University of Florida
Catalyst Synthesis Methods Lessons Learned
What brought you here? Catalyst for action
What role does science play? Synthesis of ideas
What is Science Communication? Science communication (SciCom) is defined as the use of appropriate skills, media, activities, and dialogue to produce one or more of the following personal responses to science (the AEIOU vowel analogy): Awareness, Enjoyment, Interest, Opinion-forming, and Understanding. T. W. Burns, D. J. O’Connor, and S. M. Stocklmayer, “Science Communication: A Contemporary Definition,” Public Underst. Sci. , vol. 12, no. 2, pp. 183 – 202, Apr. 2003.
n=212,132
What are you doing? Our methods
Good Bad Science Science Science
Predatory open-access journals
Retractions
Media Misinformatio n
Link to the source
Interview the author
Consult the field
Authority
What did you do wrong? Lesson learned from the field
1.Marketing is hard, especially when it’s not your library.
2. Web presence is important, but keep it simple.
3. Allow time for venting, but always be constructive.
Samuel Putnam Engineering Librarian Marston Science Library University of Florida srputnam@ufl.edu @samuel_putnam https://medium.com/@samuel_putnam/ guides.uflib.ufl.edu/fnse 3 4
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