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High Days and Holidays HOW TO MAKE THE MOST OF CHRISTMAS GIFTING - PowerPoint PPT Presentation

High Days and Holidays HOW TO MAKE THE MOST OF CHRISTMAS GIFTING PHIL CALLAN, MANAGING DIRECTOR When do people buy gift vouchers? u Welcome u The secret to building up voucher sales revenue u When do customers buy? u Annual Road Map u Special


  1. High Days and Holidays HOW TO MAKE THE MOST OF CHRISTMAS GIFTING PHIL CALLAN, MANAGING DIRECTOR

  2. When do people buy gift vouchers? u Welcome u The secret to building up voucher sales revenue u When do customers buy? u Annual Road Map u Special Offers for Black Friday

  3. What volume of gift vouchers can you sell annually? Typical Sales Patterns When does £1,000 = £20,000?

  4. The power of Christmas 2x and 8x November and December In November, you may sell twice as many vouchers as you would over the course of an average month. In December, sales can be up to eight times higher than your monthly average.

  5. What day is this?

  6. Where is Christmas?

  7. Did you say Father’s Day?

  8. The working month

  9. Special Offers u Black Friday u Sell excess capacity u Limited Time Promotions u Discount Prices u Visible to all or VIP

  10. Thank you! Phil Callan phil@one-tree.net

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