HALAL İ N EUROPE THE RECENT PROBLEM AND İ T’S SOLUT İ ON OF MANUFACTURER AND TRADE İ N EUROPE
OUTL İ NE • Overview: Halal in Europe • Halal food industry in Europe • The challenging aspects : manufacturer level • Recent solution: manufacturer level • The upcoming issue: challenge and opportunity
OVERV İ EW: HALAL İ N EUROPE 1. Increasing of halal food demand 2. Increasing of awareness about halal food industry 3. Opening eyes effect about the new market 4. Growing of halal food availability 5. Challenge and opportunity Omar and Jaafar, 2011
HALAL FOOD INDUSTRY IN EU Demand Halal food (meat - Changing in EU and processed production system food) is more in the company available in the Increasing for - A lot of market export market challenging aspect in moslem country Demand outside EU (moslem- majority )
THE CHALLENG İ NG ASPECTS: CONTRAD İ CT İ VE UNDERSTAND İ NG LEVEL - Halal as a primary prequisite for food/ consumer good - Halal is a holistic proces: raw material HCB processing packaging transport - Halal is only for moslem (country) - Halal is only for opening new market - Halal is only in raw material company - They only contact HCB for certificate, not to implement the system itself.
THE CHALLENG İ NG ASPECTS : MANUFACTURER LEVEL - Not all products are The factory is built long halal 1 years before - Cross contamination they aware halal is a big problem - Mixing the cleaning They They take - They only need the Lack of facilities/ time underestimate halal only as a 4 understan certificate, all the 2 the critical regulation to - Mixing the production -ding issue open market process is taken in a line / weighing facilities rushing time - Halal is only no They don’t 3 understand alcohol and no pork the concept - They don’t understand of halal the concept of ‘najs’
1. THE FACTORY IS BUILT LONG YEARS BEFORE THEY AWARE HALAL problem solving Separate halal and non Not all products are halal production line/ halal schedule Agreement for schedule and make Cross contamination is several improvement a big problem to support halal production
2. THEY TAKE HALAL ONLY AS A REGULATION TO OPEN MARKET problem solving They only need the certificate, all the Create a detail process is taken in a screening system rushing time They don’t have halal Check the procedure regulation, halal and cleaning team, and halal certificate for transport system transport
3. THEY DON’T UNDERSTAND THE CONCEPT OF HALAL problem solving Halal is only no A screening for alcohol and no raw material pork and cleaning They don’t Build a halal understand the cleaning concept of najs system
3. THEY DON’T UNDERSTAND THE CONCEPT OF HALAL
4. THEY UNDERESTIMATE THE CRITICAL ISSUE problem solving Mixing the Separate cleaning cleaning facilities/ and should have time wet cleaning Mixing the Separate the production line / weighing facilities weighing facilities
RECENT SOLUT İ ON: MANUFACTURER LEVEL • Making a NC track record, to see the character and behaviour of each customer • Making a characterisation for each customer • The critical point for each manufacturer facilities Make a procedure and agreement about how halal should be implemented for each customer
THE UPCOM İ NG İ SSUES • Halal in Pharmaceutical and cosmetic product • Halal in travel and service product • Halal in financial system • How to prepare the muslim community to be able fulfilling their own need • How to make them understand about halal as a divine way, not only a regulation ?
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