SUBDIVISION SUBDIVISION SUBDIVISION SUBDIVISION & HOUSING & HOUSING & HOUSING & HOUSING DEVELOPERS DEVELOPERS DEVELOPERS DEVELOPERS ASSOCIATION ASSOCIATION ASSOCIATION ASSOCIATION The Housing Industry Roadmap Implementation: The Housing Industry Roadmap Implementation: GAINS AND CHALLENGES GAINS AND CHALLENGES 1
Annual GDP Growth Rate PH Credit Rating History 9% 8% 7% 6% 5% 4% 3% 2% 1% 0% 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 Source: Philippine Statistics Authority Source: DOF SNAPSHOT OF PHILIPPINE ECONOMY SNAPSHOT OF PHILIPPINE ECONOMY SNAPSHOT OF PHILIPPINE ECONOMY SNAPSHOT OF PHILIPPINE ECONOMY OFW Remittances PH Ranking in Third Party Reports for Institutionalized Public Accountability Third Party Report 2010 Latest Change 30,000,000 Transparency International Corruption Perceptions Index 134 85 (2014) +49 25,000,000 World Bank Ease of Doing Business 144 95 (2015) +49 20,000,000 World Economic Forum (WEF) Global Competitiveness Index 85 52 (2014) +33 2014-2015 15,000,000 Basic Requirements Sub-Index 10,000,000 Pillar 1: Institutions 125 67 +58 Pillar 2: Infrastructure 104 91 +13 5,000,000 The Heritage Foundation Economic Freedom Index 109 76 (2015) +33 - Subcategory (5,000,000) 1989 1994 1999 2004 2009 2014 Freedom from Corruption 143 95 (2015) +48 Sources: DBM, Transparency International, and The Heritage Foundation as cited in the 2015 SONA Technical Report Source: Philippine Statistics Authority 2
The Call to Action The Call to Action SHDA ROADMAP • An industry response in 2011 to a BOI challenge for focused development • A process of collaboration with a research institution (UA&P-CRC) – To come up with a study on the housing backlog To come up with a study on the housing backlog – To identify the various housing segments – To determine the economic multipliers • Launched in the 21 st SHDA Convention in Davao (2012) to validate strategies and action plans, and generate support 3
Being Heard Being Heard The Roadmap was presented to the various government institutions & fora: HUDCC Council BOI Board & DTI Industry Fora NEDA & PIDS Congress TOPS, OSHDP, NREA & CREBA 4
Internal Benefits Internal Benefits The Roadmap serves as our guide for advancing our advocacies and strengthening our organization Focused activities: aligned with the roadmap Focused activities: aligned with the roadmap Empowered teams: clustered pillars Established linkage: engaged other housing organizations to attain common position 5
2015- 2015 -2016 ORG STRUCTURE 2016 ORG STRUCTURE STRATEGIC COMMITTEES PUBLIC RELATIONS & PARTNERSHIPS 1 ST VP: PRO: Eduardo M. Alunan (External PR) Rodel B. Racadio Rene A. Ledesma, Jr. (Internal PR) Advisers: Paul H. Tanchi Jose S. De Guzman Advisers: Willie J. Uy Marilu M. Alferez Production: Renato S. Tan • PR & Advocacy Regulatory: John Paul T. Dy • Media Relations Subsidy & Incentives: Wilfredo M. Tan • Government Relations Chairman: Financing: Eleuterio D. Coronel • Partnerships Legislative: Legislative: George T. Siy George T. Siy • Speaking Engagement • Speaking Engagement Ricky M. Celis Ricky M. Celis CHAPTER RELATIONS President: & MEMBER DEVELOPMENT ADMINISTRATIVE Armenia C. Ballesteros & OPERATIONAL 2 nd VP: Fely T. Ramos SUPPORT Corporate Secretary: Lillian Y. Reyes Treasurer: John Paul T. Dy Advisers: Roy D. Calleja • Secretariat Auditor: Jeffrey T. Ng Mariano D. Martinez • Education Housing Fair: Jonathan G. Lu Regional Governors: Program Research : Noel S. Gonzales Luzon: Dennis Leveriza, Jr. • Ways & Means Adviser: Bansan D. Choa Visayas: Mgen. Rufo A. De Veyra AFP (Ret) (Golf, events Rey L. Ralota sponsorships) Mindanao: Lemuel R. Podador Vivian S. Vestil 6
2015 2015- -2016 PRIORITIES 2016 PRIORITIES Policy Financing Legislative Production Affordability Framework Program Agenda Increase & Sustain Comprehensive & Generate & Mobilize Legislate Measures to Improve Regulatory production capacity to Targeted Government Fund for End-User enhance Operating Environment 12% Growth/yr Housing Subsidy Financing environment Streamline Cost Mass Housing in Sustainable National Land HLURB process BOI IPP Containment HDMF Housing Use • Ads approval • Streamline • Standardize Program • Salesperson/brokers/ • Salesperson/brokers/ Registration & Registration & Common Items Common Items RESA Law RESA Law dealers accreditation Availment Processes Set-up of Viable • Supplier Amendment • Time of completion Securitization Agreements Rationalize & • TLS retention UDHA Law Facility • DAR Conversion Adjust Price Caps Use of Building Amendment requirement • Work with NEDA & Technology & Establish a HUDCC to establish Local Govt Code Speed up Titling Systems to Mortgage affordability level Amendment Process w/ LRA reduce Insurance Accreditation of • Help Desks in MM & Creation of Construction Cost Product Regions Soc LRB for in- DHUD & Time • Supply of judicial city development Enhance Credit forms Rationalization Voluntary Integration with Bureau Online ONETT of Fiscal Certification on BOI upstream payment w/ BIR Capabilities Incentives Green Building industries (CWT, DST, CGT) 7
Initial Gains Initial Gains SHDA Roadmap priorities are now part of a bigger process to develop a Housing Policy Framework National Housing Summit* SHDA Roadmap Objectives Thematic Groups 1. Increase housing production: 1M 1. Land and Housing by 2016; 2M by 2022; 2. Participatory Governance 2. Participatory Governance 7M by 2030 7M by 2030 3. Financing 2. Implement a comprehensive 4. Urban Development government housing subsidy program for target segments to Primary Outputs: enhance affordability Legislative : legislative reforms 3. Generate and mobilize funds for supportive of affordable housing End-User Financing Executive : primary reference in strategic 4. Improve the Housing Regulatory planning and implementation of Environment housing programs * Spearheaded by Congressman Albee Benitez & Senator JV Ejercito. To be completed by Feb 2016. 8
Roadmap Closing the Gap: Vision, Goals & Strategies Roadmap milestones to eliminate housing backlog 10000000 10.1 Housing 9000000 Need 7M Homes by 2030 8000000 7000000 3.9m 3.9m 6000000 6000000 Backlog 5000000 4000000 3000000 2M Homes by 2022 2000000 1M Homes by 2016 1000000 0 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 2026 2027 2028 2029 2030 9
WE ARE ON TRACK WE ARE ON TRACK License to Sell 705K units Housing Starts 730K units Source: Extracted from PSA Data 2014 10
WE ARE ON TRACK WE ARE ON TRACK Value of Residential Construction 180,000,000 160,000,000 140,000,000 120,000,000 100,000,000 80,000,000 60,000,000 40,000,000 20,000,000 - Source: Philippine Statistics Authority Source: Philippine Statistics Authority 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 Estimated Share of Residential Construction and Its Value Creation to GDP (at current prices) In P’Millions 2000 to 2010 2011 2012 2013 2014 (average) GDP (at current prices) 5,902,596 9,706,300 10,564,900 6,750,079 7,164,017 Value of Residential Construction 56,167 100,221 125,865 133,784 152,756 % Share of Residential Construction to GDP 1.0% 1.0% 1.2% 2.0% 2.1% Value Creation of Residential Investment (P3.32 for every pesos) 186,473 332,734 417,870 444,162 507,149 % of Value Creation of Residential Construction to GDP 3.2% 3.4% 4.0% 6.6% 7.1% Jobs Created (P2.3 for every P'M) 129,183 230,508 289,488 307,702 351,338 Source: Philippine Statistics Authority and SHDA Roadmap 11
Initial Gains Initial Gains • Industry production level within 1M target • HLURB and BOI socialized housing compliance supports delivery of more socialized housing units nationwide units nationwide • Supply agreement with cement, paint, roofing material; reverse trade arrangements for other housing suppliers being explored 12
Initial Gains Initial Gains • Listing of Economic and Low-Cost Mass Housing in the 2014-2016 Investment Priorities Plan • Adjustment of price ceiling (BP 220) – Socialized: from P400K to P450K – Economic: from P1.25M to P1.7M • Computerization of LRA, enhanced titling process through Government to Government arrangement: eCAR issuance 13
Initial Gains Initial Gains • Collaboration with LRA, HDMF, HLURB, AND OTHER KSA’S for streamlining processes • Nationwide roll out of HLURB Guidelines on Ads, and Accreditation of Ads, and Accreditation of Salesperson/Brokers/Dealers • HDMF Loan Program for Typhoon Yolanda Victims • NHMFC Bulk Take Out Program 14
National Engagements National Engagements Cagayan de Oro Quezon Tacloban Iloilo 15
INDUSTRY PARTNERS INDUSTRY PARTNERS 16
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