Business Fundamentals for Technopreneurs [ENT 207/ENT607] Desai Sethi Centre for Entrepreneurship
Business Fundamentals for Technopreneurs Basic understanding of setting up and managing a business is a pre-requisite for launching a technology based new venture. This course is designed to help students understand the key elements of business in the current environment. Semester 1: 3 0 0 3 1. Business and business environment 2. Organizing a business Professor Anand Kusre and 3. Managing service and Professor Devdip Purkayastha manufacturing operations 4. Developing a team for a new venture Business: A Changing World, 5. Elements of Marketing 7e, Ferrel, Hirt, McGraw-Hill, 6. Basics of Finance 2011. 7. Setting up a technology based MGMT Williams, Tripathy, venture 8. Business, Government and Society Cengage India, 2015 9. Strategy and Leadership BCOM Lehman, Dufrene, 10. Communication in business Sinha, Cengage India, 2012
Recap of Last Class Organizing a Business Types of Companies Shareholders and Stakeholders Management & its Role Organization Structure Planning & Executing Types of Companies Tata Group Companies
Today’s Session (#3) Managing Service and Manufacturing Operations What is a Manufacturing Company What is a Service Company Operations Management Supply Chain Management Quality Management Operations Management Trends in Customer at General electric Service
VIDEO & CLASS DISCUSSION
https://www.youtube.com/watch?v=iYjlE4Mno3c
CLASS EXERCISE Your Dream as an Engineer ?
PROTOTYPE -> PRODUCT -> PROFIT PR PROFIT OFIT PR PROD ODUC UCT MARKETING PR PROTOTYPE TYPE FINANCE MANUFACTURING SUPPLY CHAIN QUALITY RESEARCH DEVLOPMENT
WHAT IS A MANUFACTURING COMPANY ?
Manufacturing Company Overview CUSTOMER Consumer Companies Government
Manufacturing Company Examples
Hyundai Motor Company’s Ulsan Factory
Maruti Factory at Gurgaon
Electronic Assembly in China
Textile Factory at Gujarat
Handmade wooden toys at Karnataka
WHAT IS A SERVICE COMPANY ?
Service Company Overview A service company is a business that generates income by providing services instead of selling physical products. A good example of a service company is a public accounting firm. They earn revenues by preparing income tax returns, performing audit and asset services, and even doing bookkeeping work .
Service Company Examples
Call Center in India
UBS Stock Trading Floor
Retail Mall in Mumbai
Indian Airlines
OPERATIONS MANAGEMENT
PRODUCT DESIGN
PROCESS DESIGN
QUALITY ASSURANCE
SUPPLY CHAIN
MOVEMENT OF GOODS
PLANNING
CORPORATE PLANING INTE IN TEGR GRATE TED SALES OPERATIONS BUSIN USINES ESS & & PL PLAN ANNI NING NG DEMAND SUPPLY STRATEGY & FINANCE
SERVICE MANAGEMENT
Recap Managing Service and Manufacturing Operations What is a Manufacturing Company What is a Service Company Operations Management Supply Chain Management Quality Management Operations Management Trends in Customer at General electric Service
Business Fundamentals for Technopreneurs Basic understanding of setting up and managing a business is a pre-requisite for launching a technology based new venture. This course is designed to help students understand the key elements of business in the current environment. Semester 1: 3 0 0 3 1. Business and business environment 2. Organizing a business Professor Anand Kusre and 3. Managing service and Professor Devdip Purkayastha manufacturing operations 4. Developing a team for a new venture Business: A Changing World, 5. Elements of Marketing 7e, Ferrel, Hirt, McGraw-Hill, 6. Basics of Finance 2011. 7. Setting up a technology based MGMT Williams, Tripathy, venture 8. Business, Government and Society Cengage India, 2015 9. Strategy and Leadership BCOM Lehman, Dufrene, 10. Communication in business Sinha, Cengage India, 2012
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