Engaging the ‘Last Mile’: Gamification, eLearning, and Social Communications to Promote Financial Education Global Youth Economic Opportunities Summit | Washington, D.C. Wednesday, 7 October 2015 4:00PM – 5:30PM
Online polling respond.cc Session key: 163386 Press + Submit
Panelists • Chandra Pudjiatie , Digital Learning Manager, Aflatoun (Netherlands) • Jacob Korenblum , CEO, Souktel Mobile Innovations (Canada) • Ryan Newton , Savings Specialist, Women’s World Banking (USA) • Chinasa Ken-Ugwuh , Segment Manager, Youth & School Banking, Diamond Bank (Nigeria) • Esosa Biremo , Product Manager, Youth & School Banking, Diamond Bank (Nigeria)
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Looking Launch Oct Digital version of Participatory Meeting IT patner & back 2013 youth programme, workshop with gamification group work youth Where we 15K 182 countries English, Spanish, Research Findings: no are registered Russian effect on learning users Where we Teacher Youth Champion & Contextualisatio Partnership is key, are going focus community n to Mandarin, global and country French, Arabic level
Diamond Bank: Gamified Youth Portal Objectives for bank : 1) Increase customer engagement and usage; 2) Acquire new customers; 3) Increase customer financial capability • Mobile-optimized website • Components: Informational page, Gamified portal, Database • Gamified system provides virtual rewards for specific, desired actions • Actions reinforce measurable behaviors that achieve overall portal obj.
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