Digital Project Management Insights By Ryan Off O JAI O IL C OMPANY - PowerPoint PPT Presentation

O JAI O IL C OMPANY A California Corporation Digital Project Management Insights By Ryan Off

O JAI O IL C OMPANY A California Corporation Real life experience for a digital agency My own startup digital project

O JAI O IL C OMPANY A California Corporation Digital Ad Agencies

O JAI O IL C OMPANY A California Corporation What is an ad agency? We create a piece of work on behalf of a client Typical staff of 50 employees • 5 Executives and Account directors • 10 Project managers • 35 Creatives • 5 Information architects (user experience experts) • 10 Creative designers • 20 Technical programers

O JAI O IL C OMPANY A California Corporation Life as a Project Manager You are the lead of the project Control the project time, budget, quality and team Agree with stakeholders Creatives are praised for a projects success, PM is blamed for failure Similar to a movie producer or CEO

O JAI O IL C OMPANY A California Corporation The Key to PM Meeting client/stakeholder expectations Realistic Planning Maintaining control of your project at all time Team management

O JAI O IL C OMPANY A California Corporation Meeting Client Expectations Document agreements with signatures Continuous reporting to stakeholders on project status Determine the key project driver • Time • Money • Quality

O JAI O IL C OMPANY A California Corporation Planning - Project Structure Research and Analysis Wireframes Design HTML & CSS Programming Testing Deployment Post live analysis

Planning - Project workflow O JAI O IL C OMPANY A California Corporation PROJECT MANAGEMENT Project Initiation Planning Outputs Project Setup Ongoing Project Management: Managing project plan, scope, budget, risks, issues, resources, client service and sign-off. Document Sign-Off Client Kick-Off Project Plan Meeting Test Plan and Test Scripts Project SMART Objectives Internal Kick-Off Project Team UID / Tech Estimate Review Estimate Review Meeting Review Collaboration DESIGN Creative Brief Screen Designs User Testing Screen Designs Rich Interface Storyboards Storyboards EXPERIENCE ARCHITECTURE Wireframes and Business Needs Data Model Prototypes Specification Security User Needs Personas Site Maps Requirements User Testing Test Plan Framework Market Insight User Journeys Use Cases Selection Test Scripts Brand Collateral Content Plan Licensing TECHNICAL ARCH Logical Architecture Technical Requirements Physical Architecture User Interface User Interface UID Requirements Specification PLANNING OUTPUTS

O JAI O IL C OMPANY A California Corporation Maintaining Control Project Structure (PM Methodology) • Waterfall • Agile • Scrum • Lean Contingency (20-40%) Continuos timelines with milestones Continuous honest and accurate communication

O JAI O IL C OMPANY A California Corporation Maintaining Control - Risks Something will go wrong Be prepared for these risks and know how to handle them Have backup resources ready to step in

O JAI O IL C OMPANY A California Corporation Team Management Inspire Resolve conflicts quickly Collaborate

O JAI O IL C OMPANY A California Corporation PM Tools

Microsoft Project ID Task Name Start Finish Duration Work redecesso % May 2008 June 2008 Complete 19 22 25 28 01 04 07 10 13 16 19 22 25 28 31 03 06 09 12 15 18 21 24 27 1 SLH Partners Tue 06/05/08 Wed 18/06/08 30.56 days 25.57 days 75% 2 Kickoff Meeting Tue 06/05/08 Tue 06/05/08 1 hr 0.57 days 100% Technical Developer,IA/PM,Interface Developer,Client 3 4 Planning Tue 06/05/08 Fri 09/05/08 3 days 3.5 days 100% 10 11 Production Fri 09/05/08 Wed 11/06/08 22.67 days 16.5 days 85% 12 UID Mon 12/05/08 Wed 14/05/08 3 days 3 days 8 100% Technical Developer 13 Client Review of Templates Thu 15/05/08 Fri 16/05/08 2 days 2 days 12 100% Client 14 Techincal Development Fri 09/05/08 Tue 03/06/08 16.67 days 5.5 days 9 100% Techincal Developer[33%] 15 Techincal Development Tue 03/06/08 Wed 11/06/08 6 days 6 days 14 30% Techincal Developer 16 Dependency: Client to deliver hotel offer copy Wed 11/06/08 Wed 11/06/08 0 days 0 days 9 0% 11/06 17 Milestone: Development Complete Wed 11/06/08 Wed 11/06/08 0 days 0 days 15 0% 11/06 18 19 Testing & Delivery Wed 11/06/08 Wed 18/06/08 4.75 days 5 days 0% 20 Develop Test Script Wed 11/06/08 Thu 12/06/08 0.25 days 0.25 days 6,15 0% PM 21 Testing & Review (internal) Wed 11/06/08 Thu 12/06/08 0.25 days 0.25 days 17 0% PM 22 Amends (TD & UID) Thu 12/06/08 Fri 13/06/08 1 day 1 day 21 0% Technical Developer 23 Deliver completed files Fri 13/06/08 Fri 13/06/08 0.25 days 0.25 days 22 0% PM 24 Milestone: Internal Testing Complete Fri 13/06/08 Fri 13/06/08 0 days 0 days 23 0% 13/06 25 26 Review & Testing (client) Fri 13/06/08 Mon 16/06/08 1 day 1 day 24 0% Client 27 Amends (TD & UID) Mon 16/06/08 Tue 17/06/08 1 day 1 day 26 0% Technical Developer 28 Milestone: Deliver completed amends Tue 17/06/08 Tue 17/06/08 0 days 0 days 27 0% 17/06 29 30 Client Sign-off Tue 17/06/08 Tue 17/06/08 0.25 days 0.25 days 28 0% Client 31 Final Deployment Tue 17/06/08 Wed 18/06/08 0.5 days 0.5 days 30 0% Technical Develop 32 Instruction Manual Development and Delivery Wed 18/06/08 Wed 18/06/08 0.5 days 0.5 days 31 0% PM 33 Milestone: Production Complete Wed 18/06/08 Wed 18/06/08 0 days 0 days 31 0% 18/06 Task Progress Summary External Tasks Deadline Project: SLH Partners Date: Thu 05/06/08 Split Milestone Project Summary External Milestone Page 1

Fortune Cookie Project Report SHL | Partner Microsites 3983 Ryan Off Vetted Vetted Hours Forecast Standard Standard Resource estimated estimated booked to hours to Total hrs Project Cost Project Rate Cost Rate days hours project complete Project Manager 0.0 0.0 0.0 0.0 0.0 £63.66 £63.66 £125.00 £125.00 Experience Architect 0.5 3.5 9.5 0.0 9.5 £63.66 £63.66 £125.00 £125.00 Technical Architect 0.5 3.5 0.0 0.0 0.0 £73.72 £73.72 £125.00 £125.00 Usability Specialist 0.0 0.0 0.0 0.0 0.0 £63.66 £63.66 £125.00 £125.00 Art Director 0.0 0.0 4.0 0.0 4.0 £62.82 £62.82 £110.00 £110.00 Designer 0.0 0.0 0.0 0.0 0.0 £56.92 £56.92 £90.00 £90.00 Motion Graphics Designer 0.0 0.0 0.0 0.0 0.0 £62.82 £62.82 £110.00 £110.00 Accessibility Specialist 0.0 0.0 0.0 0.0 0.0 £61.13 £61.13 £95.00 £95.00 User Interface Developer 4.0 28.0 18.5 4.0 22.5 £50.71 £50.71 £90.00 £90.00 Technical Developer 0.0 0.0 0.0 0.0 0.0 £58.61 £58.61 £95.00 £95.00 IT & Applications Specialist 0.0 0.0 0.0 0.0 0.0 £73.72 £73.72 £125.00 £125.00 Administrator 0.0 0.0 0.0 0.0 0.0 £43.57 £43.57 £60.00 £60.00 Language Specialist 0.0 0.0 0.0 0.0 0.0 £96.00 £96.00 £100.00 £100.00 Ryan Off - PM 6.0 42.0 27.5 16.5 44.0 £46.88 £46.88 £125.00 £125.00 Jet Basrawi - TD 10.0 70.0 15.5 49.0 64.5 £65.14 £65.14 £95.00 £95.00 [Contractor C Name] - [Role] 0.0 0.0 0.0 0.0 0.0 £0.00 £0.00 £0.00 £0.00 [Contractor D Name] - [Role] 0.0 0.0 0.0 0.0 0.0 £0.00 £0.00 £0.00 £0.00 [Contractor E Name] - [Role] 0.0 0.0 0.0 0.0 0.0 £0.00 £0.00 £0.00 £0.00 [Contractor F Name] - [Role] 0.0 0.0 0.0 0.0 0.0 £0.00 £0.00 £0.00 £0.00 [Contractor G Name] - [Role] 0.0 0.0 0.0 0.0 0.0 £0.00 £0.00 £0.00 £0.00 [Contractor H Name] - [Role] 0.0 0.0 0.0 0.0 0.0 £0.00 £0.00 £0.00 £0.00 Totals 21.0 147.0 75.0 69.5 144.5 Expenses Throughput Vetted expenses charge £0.00 Start 6-May-08 Vetted expenses costs £0.00 Target end 16-Jun-08 Forecast end 16-Jun-08 Total Expenses Charge £0.00 Target duration 29 Total Expenses Admin £0.00 Forecast duration 29 Total Expenses Cost £0.00 Time slip 0% Revenue and Profit Invoices Report Target Revenue £15,295 Date Ref. Value Paid Due Template: Target Costs £8,430 15-May-08 3983 £15,295.00 14-Jun-08 D24=R8 Target Profit £6,865 Rates: Target Profit 44.9% 04/04/08 Costs: Current Cost £4,093 04/04/08 Current Revenue £8,203 Current Profit £4,109 Current Profit 50.1% Estimated Cost to complete £4,168 Forecast Revenue at completion £15,280 Total £15,295.00 £0.00 Forecast Cost at completion £8,261 Forecast Profit at completion £7,019 Difference Cash Owing Revenue and

O JAI O IL C OMPANY A California Corporation Favorite PM Tools Basecamp (tasks, dates) Dropbox (sharing files) Harvest (time tracking and billing) Google Docs Spreadsheets MS Excel Microsoft Project Links are online at: http://goo.gl/qQdlK

O JAI O IL C OMPANY A California Corporation

O JAI O IL C OMPANY A California Corporation We aggregate adventure providers from around the world and provide them a platform to sell their activities on kumutu.com and partner websites. We are looking for a mentor with strong connections in the travel industry.

O JAI O IL C OMPANY A California Corporation

O JAI O IL C OMPANY A California Corporation Car Rental Hotels Airlines Activity Operators Companies ?

Overview Market Finance