Summer 2019 Intern Project DICK’S SPORTING GOODS UNIVERSITY 1
OUR TEAM ENGINEERING PRODUCT MANAGEMENT UX DESIGN Chris Mankos Sanjeev Malladi Cristina Dunning Oscar Dadfar Monica Chang Marissa Beighley Rahul Kamut Sarina Katznelson Molly Hughes
AGENDA 1. Recap 2. Design 3. Engineering 4. Next Steps 5. Key Learnings 3
RECAP The Process 4
? KEY QUESTION How might we leverage coach-to-coach communication to enhance coach learning?
OUR SOLUTION To build on the features & brand of DSG University. Why? ● Personalized, continuous, & hands-on learning ● Support youth sports ● Build coach and athlete communities 6
FIELD WORK What do our interview insights look like on the field? ● Observed Jay Rossi’s girls volleyball evaluations ● Tech use is limited during coaching 7
SURVEY Does Pro-Tips deliver the required value for 100% 33% 40% new coaches? ● 15 respondents Learnt new skills from Haven’t heard of Pro Have used Pro Tips other coaches during Tips before ● Used because of initial coaching days content ● Not used because coaches have enough resources 8
Roadmap Week 8 Week 9 Week 10 Week 11 Midpoint presentation Design Critique User testing & High Fidelity synthesis Prototype Low to mid-fidelity Clickable prototypes DESIGN iterations High fidelity working Final presentation prototype Midpoint presentation Profile Connect coaches Final presentation via zip code TECH Onboarding and Content dashboard Forums login/sign Up pages Content sharing
Roadmap Week 8 Week 9 Week 10 Week 11 Midpoint presentation Design Critique User testing & High Fidelity synthesis Prototype Low to mid-fidelity Clickable prototypes DESIGN iterations High fidelity working Final presentation prototype Midpoint presentation Profile Connect coaches Final presentation via zip code TECH Onboarding and Content dashboard Forums login/sign Up pages Content sharing
DESIGN ITERATIONS Low and Mid-fidelity Prototypes 11
Design Critique Sticky note sessions to receive feedback from other designers 12
First Prototype Onboarding Clickable Prototype Home Pages Clickable Prototype
USER TESTING Live Conversations Interview Questions 4 user tests with high fidelity prototypes Feedback to shape current designs
Synthesis User Testing Feedback 15
DESIGN DEMO
Design Next Steps ● Interview athletes & parents ● Further iterations & testing ● Field research ● Brand identity exploration ● Mobile Design Explorations ● Can we aid those on the sidelines to aid coaches?
Roadmap Week 8 Week 9 Week 10 Week 11 Midpoint presentation Design Critique User testing & High Fidelity synthesis Prototype Low to mid-fidelity Clickable prototypes DESIGN iterations High fidelity working Final presentation prototype Midpoint presentation Profile Connect coaches Final presentation via zip code TECH Onboarding and Content dashboard Forums login/sign Up pages Content sharing
FRAMEWORKS & APIs Django (Python) React (JS) * Mapbox API * Big Huge Thesaurus API Summa Library (Python) *Free to use for limited number of requests daily/weekly. Requires paid key for heavy traffic.
ENGINEERING DEMO
Value to DSG COACHES SPORTS MATTER DICK’S SPORTING GOODS Pursuance of sports Empowerment Economic returns by athletes through through resource through services that engaged & skilled discovery & coaches can coaches community subscribe to
Roadmap & Next Steps
Roadmap & Next Steps
Roadmap & Next Steps Improve SportsMatter’s visibility
KEY LEARNINGS ● Seeing the entire process through Understanding all ● Working on a Getting a glimpse into other areas roles on the team ● Bringing the team together Balanced Team Understand the ● Understand the product better ● Build a product with more purpose Coach Better ● Less emphasis on the deadline Focus around the ● More research and discovery to Quality of Work understand the right problem
Thank you! sarin a Questions? chris m a r i s s a m o n i c a s a n j e e v molly oscar c r i s t i n rahul a
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