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CUSTOMER SERVICE readysetpresent.com PROGRAM OBJECTIVES Customer - PowerPoint PPT Presentation

CUSTOMER SERVICE readysetpresent.com PROGRAM OBJECTIVES Customer Service Program Objectives ( 1 of 2 ) Learn to identify and analyze customer needs and problems. Recognize the most common reasons for customer complaints. Discover techniques


  1. Customer Service Manage The Relationship If your customers Problems are a lot If the relationship do not like you, easier to solve does not go well, it the odds are 100 when you are on not only to 1 that they are good terms with complicates the not going to like the customer. basic problem, it your service. also creates a bigger problem. 45 readysetpresent.com

  2. A CUSTOMERS THEN AND NOW

  3. Customer Service A Customer Then and Now (1 of 4) Then Wanted to have the product sold to them. Bought American products. Respected authority. Honored tradition. Exhibited high brand loyalty. Vanilla, chocolate, strawberry (all different kinds). 47 readysetpresent.com

  4. Customer Service A Customer Then and Now (2 of 4) Now Enjoys the hard sell game. Buys the best products. Asks, “How is it best?” Pays with cash. Exhibits “one for all, and all for one” mentality. Buys what the market wants to sell. 48 readysetpresent.com

  5. Customer Service A Customer Then and Now (3 of 4) Wants to be served. Buys imported products. Challenges authority. Breaks from tradition. Is influenced by fads. 31 flavors (all different). 49 readysetpresent.com

  6. Customer Service A Customer Then and Now (4 of 4) Does not like to play games. Buys the relationship first. Asks, “How is it different”. Uses credit. Pursues self-interest. 50 readysetpresent.com

  7. EXCELLENT CUSTOMER SERVICE

  8. Customer Service A Customer Than and Now (1 of 2) Describe a What problem did How did you situation in which the customer have? determine what you provided the customer's excellent precise needs customer service. were? ? ? 52 readysetpresent.com

  9. Customer Service A Customer Than and Now (2 of 2) What actions did you take to satisfy the customer? ? What additional steps could you have taken to provide ? better service? 53 readysetpresent.com

  10. Customer Service The Customer First, Or Else Customers want their expectations met! If not, they complain. They expect that their complaints will be resolved! 54 readysetpresent.com

  11. POOR CUSTOMER SERVICE

  12. Customer Service Poor Customer Service (1 of 2) Describe a What problem did Did the customer situation in which the service an unnamed customer have? representative colleague at a know how to company provided solve this poor problem? customer service. ? ? Explain your answer. 56 readysetpresent.com

  13. Customer Service Poor Customer Service (2 of 2) Why did the What steps could actions of the the customer customer service service representative fail representative have to satisfy the taken to improve customer? service? ? ? 57 readysetpresent.com

  14. THE CUSTOMER’S TOP TEN

  15. Customer Service The Customer’s Top Ten (1 of 4) Express care and concern for 1 customers? Provide timely responses to requests? 2 Provide assistance without a 3 customer request? 59 readysetpresent.com

  16. Customer Service The Customer’s Top Ten (2 of 4) Express sincere appreciation to 4 the customer? Provide flexible, personalized treatment 5 for each customer? Recover from lapses in service in 6 ways that impress the customer? 60 readysetpresent.com

  17. Customer Service The Customer’s Top Ten (3 of 4) Educate the customer? 7 Empower employees to make 8 decisions and solve problems? 61 readysetpresent.com

  18. Customer Service The Customer’s Top Ten (4 of 4) Have customer-friendly policies and 7 procedures? Have user-friendly facilities? 8 62 readysetpresent.com

  19. ANSWERING A COMPLAINT

  20. Customer Service Answering A Complaint “That’s not my department.” “It’s company policy.” “That’s not our responsibility.” “They are on vacation, call back next week.” 64 readysetpresent.com

  21. Customer Service How To Get Cooperation (1 of 2) with a Warm Voice. with “Will you…” Use “Your responsibility in this is…” 65 readysetpresent.com

  22. Customer Service How To Get Cooperation (2 of 2) with “I will do…” with “What I have done…” Explain “why.” 66 readysetpresent.com

  23. WHAT DO WE SAY TO EACH OTHER

  24. Customer Service What Do We Say To Each Other (1 of 11) Remaining positive Certain words or and energized is phrases we use often a challenge. regularly have a negative effect on us, our co-workers, and our customers. 68 readysetpresent.com

  25. Customer Service What Do We Say To Each Other (2 of 11) Words to Avoid Cut off Options “You have to…” “You/I can’t…” “It’s not our policy…” “Why don’t you…” “It’s required/necessary…” “I don’t have time…” “It’s not my job...” 69 readysetpresent.com

  26. Customer Service What Do We Say To Each Other (3 of 11) Words to Avoid Offer Options “Will you…” “I am able to because…” “Here is an explanation…” “What have you considered…” “The person to speak with is...” “It works well when…” “I will get to it when…” 70 readysetpresent.com

  27. Customer Service What Do We Say To Each Other (4 of 11) Words to Avoid Make No Judgments Best… Worst… “It’s his/her fault…” Difficult… 71 readysetpresent.com

  28. Customer Service What Do We Say To Each Other (5 of 11) Words to Use Make No Judgments “Let me find out…” “It may not work well if…” “Something happened…” “A challenge…” 72 readysetpresent.com

  29. Customer Service What Do We Say To Each Other (6 of 11) Words to Avoid Don’t Create Uncertainty “I don’t know…” 73 readysetpresent.com

  30. Customer Service What Do We Say To Each Other (7 of 11) Words to Use Create Confidence “Let me find out…” 74 readysetpresent.com

  31. Customer Service What Do We Say To Each Other (8 of 11) Words to Avoid Shut Down Communication “What’s your problem with…” Techno-babble or jargon. 75 readysetpresent.com

  32. Customer Service What Do We Say To Each Other (9 of 11) Words to Use Get Information “Can you tell me more about…” Simple, layperson’s terms. 76 readysetpresent.com

  33. Customer Service What Do We Say To Each Other (10 of 11) Words to Avoid Manipulate “Would you mind…” “I want/need you to…” 77 readysetpresent.com

  34. Customer Service What Do We Say To Each Other (10 of 11) Words to Avoid Ask For What You Want “Will you please...” 77 readysetpresent.com

  35. CUSTOMER SERVICE YARDSTICKS

  36. Customer Service Customer Service Yardsticks Does the Will the action or Will the action or Will the action or customer service response save the response earn the response help representative's customer time customer's bring in future action or response and/or money? goodwill? business from our meet the customer? customer's need(s)? ? ? ? ? 80 readysetpresent.com

  37. Customer Service Increase Customer Satisfaction Working with others in your group, generate as many ideas as you can for improving customer service in your area or department. Now, choose the best ideas from the list you just generated. Consider these ideas for the future. 81 readysetpresent.com

  38. Customer Service Customer Satisfaction Initialize idea Campaigns Implement Service Support a Service Standards Driven Philosophy Discover Current Customer Select Service Service Trends Satisfaction Driven Employees Create Reward Change Attitudes Systems and Behaviours Teach Quality Service Skills 82 readysetpresent.com

  39. Customer Service Ideas and Realities (1 of 2) Is the change you are recommending possible? 1 Explain. What is the first action you would take 2 to affect this change? Would this change affect the operation of other departments? 3 If so, how? 83 readysetpresent.com

  40. Customer Service Ideas and Realities (2 of 2) Would this change have any adverse effects on the company’s 4 operations or expenses? Would this change accomplish its purpose – to increase customer 5 satisfaction? 84 readysetpresent.com

  41. Customer Service What Is It ? (1 of 2) Customer Service is whatever enhances customer satisfaction. 85 readysetpresent.com

  42. Customer Service What Is It ? (2 of 2) Satisfaction is the difference in how a customer expects to be treated, and how a customer perceives he or she is being treated. 86 readysetpresent.com

  43. ANSWER THE FOLLOWING

  44. Customer Service Answer The Following (1 of 4) Which of the tasks that you perform has the greatest impact on the quality 1 of your customer service? Which of the tasks that you perform has the least impact on the quality of 2 your customer service? Is your work structured in a way that allows you to do the most important 3 customer service tasks first? If not, please explain. 88 readysetpresent.com

  45. Customer Service Answer The Following (2 of 4) What steps do you need to take to perform important tasks more 4 efficiently? Is your work structured in a way that prevents you from doing the most 5 important tasks first? If so, please explain. Are other departments cooperative when you ask for their help? If not, 6 please explain. 89 readysetpresent.com

  46. Customer Service Answer The Following (3 of 4) Are other departments uncooperative when you ask for 7 their help? If so, please explain. If you had a choice, what would you like to change about the way 8 your job is set up? 90 readysetpresent.com

  47. Customer Service Answer The Following (4 of 4) If you had a choice, what would you like to change about the way your 9 department is set up or operates? If you had a choice, what would you like to change about other departments or the company itself to 10 make it easier to provide good customer service? 91 readysetpresent.com

  48. PROGRAM IMPLEMENTATION

  49. Customer Service Program Implementation (1 of 9) Recruit The Right Employees 1 Pay particular attention to articulateness, appearance, mannerisms, voice, confidence, facial behaviors, like easy smiling, eye contact and careful listening behaviors. 93 readysetpresent.com

  50. Customer Service Program Implementation (2 of 9) Train, Develop and Prepare 2 First, train for the technical proficiencies. Then, train customer service employees in personal appearance, telephone skills, positive behaviors towards the customer, use of language and terminology. 94 readysetpresent.com

  51. Customer Service Program Implementation (3 of 9) Educate the Customer 3 Teach customers how to get into your system, and direct them on how to get the right information and/or person easily for future calls. 95 readysetpresent.com

  52. Customer Service Program Implementation (4 of 9) Educate All Employees 4 Each customer with problems is a valuable source of information and never an annoyance. Build this understanding through internal communications, payroll inserts and contests. 96 readysetpresent.com

  53. Customer Service Program Implementation (5 of 9) Teach Efficiency and Courtesy 5 Customer service professionals must learn assertiveness, organizational skills and common courtesy – obvious issues such as anger management, complaint handling and problem-solving skills are necessary. 97 readysetpresent.com

  54. Customer Service Program Implementation (6 of 9) Standardize 6 Procedures must be standard – A knowledge bank of how to provide service outside these guidelines is often helpful. Allow for guidelines and reasonable creativity to be applied when a solution needs to be tailored (document and add to your knowledge bank). 98 readysetpresent.com

  55. Customer Service Program Implementation (7 of 9) Evaluate Internally 7 Evaluate the function with surveys and direct telephone calls to customers. Build relationships whenever possible. Give thank you notes, and make on-site visits with frequent customers. 99 readysetpresent.com

  56. Customer Service Program Implementation (8 of 9) Recognition Programs 8 Acknowledge special and outstanding service. Reward initiatives, suggestions, employee feedback and other insights offered by the customer service representative. 100 readysetpresent.com

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