CULTIVATING TRUST IN THE DIGITAL AGE Michelle Cooper, Senior - PowerPoint PPT Presentation

CULTIVATING TRUST IN THE DIGITAL AGE Michelle Cooper, Senior Governance Advisor, Diligent Josh Fruecht, Governance Advisor and Former Clerk, Diligent Monday, October 21

Agenda • Civic Trust: Trends • Shifting Your Organizational Culture • Transparency Best Practices • Tools and Technology • Resources

CIVIC TRUST: TRENDS

Fact: the longer a person lives in a community, the less trust he or she has in local government.​

Civic Trust [siv-ik truhst] adjective + noun The extent to which citizens trust the government to do what is right, to do it honestly, to do it fairly and to do it efficiently.

ORGANIZATIONAL CULTURE SHIFTS Common practices that hurt your reputation and how to avoid them

Organizational Culture Shifts 1 Ignoring social media Link back to your website for more formal discussions

Organizational Culture Shifts 1 2 Ignoring social media Using a single communication method Offer more than council Link back to your website for more formal meetings as your sole discussions engagement point.

Organizational Culture Shifts 1 2 3 Ignoring social media Using a single communication method Making it difficult to engage Offer more than council Link back to your website Ensure you ’ re providing for more formal meetings as your sole accessible platforms for discussions engagement point. your community.

City of Largo: Transparency

City of Lawrence: Strategic Planning

City of Derby: Award Winning Community

City of Hot Springs: Mapping of Upcoming Projects

Town of Waxhaw: Public Notifications

TRANSPARENCY BEST PRACTICES How to cultivate trust in the age of Facebook

How to cultivate trust in the Age of Facebook Open-data policies that direct local • governments and their agencies to be more transparent Best practices that bring those policies • to life Technology solutions that make • information more accessible and deliver services more efficiently

TOOLS AND TECHNOLOGY What you need to start doing now

Tools and Technology Don ’ t stop at making Technology Visualize, analyze and Digital meeting agendas, that streams interpret spatial and information and minutes, records and government data geographic data, to advanced search tools other public online can provide the help identify and make it easy documents available public with understand relationshi for anyone to locate online. Use the current information, ps, patterns and the exact information Internet to provide while also trends that can lead to they need reduces the both live and on- making transparency cost savings, number of demand webcasts of less labor- greater efficiency and public requests for public meetings — intensive and better decision making information from city eliminating the cost of in both day-to- and lessens the council meetings to hiring extra staff to day operations and demand on staff. various other post frequent updates. long-term planning. official gatherings.

RESOURCES Taking the next step

Taking the next step: Insights

Transparency Best Practices • Run a Transparent Government Whitepaper • Strategies for a More Joyful Government - GovJoy • Local Government's Public Trust Puzzle – National Research Center Inc. • How to Cultivate Civic Trust – National Research Center Inc.

THANK YOU Questions?