Communicating PARTNER Ron Weerdmeester 16 October 2008
Communication partners • External – Stakeholders communities – General public • Internal – The fellows!!! – WP partners – Governing Bodies – Coordinator!! – EC Project Officer!
External Communication • EC requirement Art. II.12: – “ The beneficiaries shall, throughout the duration of the project, take appropriate measures to The beneficiaries shall, throughout the duration of the project, take appropriate measures to engage with the public and the media about the project and to highlight the Community financial support ” – “any publicity, including at a conference or seminar or any type of information or promotional material (brochure, leaflet, poster, presentation etc), must specify that the project has received l (b h l fl ) f h h h d Community research funding and display the European emblem” – “Any publicity made by the beneficiaries in respect of the project, in whatever form and on or by whatever medium, must specify that it reflects only the author’s views and that the Community is not liable for any use that may be made of the information contained therein” liable for any use that may be made of the information contained therein • Website • Conferences Conferences • International Workshops • Publications Publications
To the EC • Legal obligations – Reports – Declaration of Conformity – Ethical issues Ethical issues – Changes in the project • In general: Major Issues!! • In general: Major Issues!! • Problems ? Communicate (possible) solutions! • Inform the PO: you have a friend at the Commission • Inform the PO: you have a friend at the Commission • Mid Term Review …..
Agenda Mid Term Review meeting 5 min Welcome and introduction PO Context, purpose and objectives of the review 1h00 1h00 P Presentation of the project : aim and progress of work t ti f th j t i d f k P Project Leader j t L d · a short descriptive overview · stated project objectives and their importance · assessment of the extent to which the project is attaining its objectives · description of difficulties encountered and remedial actions undertaken · aspects relating to standards, information dissemination and exploitation aspects relating to standards, information dissemination and exploitation 30 min Work-packages : Presentation and discussion Project/WP Leader 15 min Status of Deliverables Project/WP Leader 20 min 20 min Demonstration of the Web/CD ROM product (prototype) Demonstration of the Web/CD-ROM product (prototype) Consortium Consortium 1h00 Questions and answers session Consortium/Reviewers 20 min Meeting of the review team to discuss initial impressions and formulate Reviewers/PO preliminary conclusions 15 min Feedback from reviewers Reviewers 5 min 5 Closing remarks C os g e a s PO O 5
Mid Term Review • An excellent opportunity: An excellent opportunity: – to check progress – to tell the Commission and its reviewers how good you are doing – to get relevant feedback from the reviewers • Marketing – “you won’t get a second opportunity to make a first impression”!!! impression !!!
Internal Communication • Cultural differences!! • Serious attention to listening ….. (meetings, e ‐ mail reports, Serious attention to listening ….. (meetings, e mail reports, confcalls ..) • Bottom ‐ Up communication • Involve the researchers in: – Your activities – Organising communication! Organising communication! • Blogs • Structuring common web ‐ repositories • Newsletters • Newsletters .. • Etc • State of the Art tools (Lina)
Effective implementation & communication Know your project partners, i including the EC! l di h EC! 8
Effective implementation & Communication Communication Project Officers: Understanding their Culture ( S ( Source: Hyperion Ltd.) H i Ltd ) How they Measure Success: How they Measure Success: • “No problems” (no contractual problems) • Paperwork exactly as requested • Working with serious researchers • Real Successes (Breakthroughs, handbooks etc) Researcher understanding their system • (hierarchy, formality, deadlines etc.) 9
Effective implementation & Communication Communication Project Officers: Understanding their Culture ( Source: Hyperion Ltd.) What they Hate: (general) • Problems without solutions, “issue” instead of a problem • Surprises • Being kept in the dark What they Fear • Contractual problems • Delays (tell the EC in advance) y ( ) Their limitations • They have up to 30 other projects to manage y p p j g • New proposals, evaluations, negotiations, contracts 10
Effective implementation & Communication Communication Individuals in consortium: ideal types ( S ( Source: Hyperion Ltd.) H i Ltd ) Type Key interest Serious researcher The Best Science Serious End User Useable Technology The Academic Th A d i P Papers or a Book B k The PhD Student PhD The Organiser g Paperwork/Deadlines p / Enthusiastic Young Scientist Anything new 11
Effective implementation & Communication Communication Individuals in consortium: beware of… ( Source: Hyperion Ltd.) Type Key concern Money Hunter The next Contract The Junket or Jolly Travel and good time Prima Donnas To be seen The Confused They don’t know The Bored End of project Th F The Fanatic ti Th i P t P Their Pet Project j t The Sponge Soak information/give none The Workaholic The Workaholic Generates unnecessary work Generates unnecessary work 12
Bernard Shaw … ’Th ’The problem with bl ith communication communication … is is the illusion that it has been the illusion that it has been accomplished.’
Questions Our contacts Roy Pennings roy.pennings@pnoconsultants.nl +31 ‐ (0)6 ‐ 29558894 Ron Weerdmeester ron weerdmeester@pnoconsultants nl ron.weerdmeester@pnoconsultants.nl +39 ‐ (0)3495135491 Carolina Salas c.salas@ciaotech.com carolina.salas@pnoconsultants.com PNO Italy – CiaoTech Srl +39.06.33268972 www.pnoconsultants.com www.pnoconsultants.com 14
Recommend
More recommend
