CLSA ASEAN FORUM 7-9 MARCH 2018 BANGKOK, THAILAND
Company Overview Financial Highlights Industry and Competitive Landscape Summary
Business Segments Media Networks & Studio Entertainment Cable, Satellite & Broadband - Free-to-Air Entertainment • News • - Pay TV (Cable & Sports • DTT • Satellite) - Global - Broadband - Film & Music - Cable Channels - Publishing - Licensing - Radio Digital & Interactive Media Consumer Products & Experiences - Online - Mobile - Live events - Over-the-Top - Theme park - Home shopping - ABS-CBN stores 3
Revenue Mix For the nine months ended September 30, 2017 Consumer Sales Advertising Revenue 52% 48% 23% 46% 12% 13% 2% 1% 3% Sky Global S&A Digital Others Broadcast Global, & News & DTT 3% 5% 4% DTT Kidzania/Retail/Others Films 4
Free-to-Air TV TOTAL DAY NATIONAL AUDIENCE SHARE • Consistent leader in national audience shares and ratings CHAN N EL 2016 9M 2017 among 13 FTA channels. ABS-CBN* 44.70 46.19 GMA 7 33.80 33.39 TV 5 6.50 5.12 • ABS-CBN Free-to-air TV Other FTA 4.10 3.51 Other Cable 6.50 6.65 advertising revenues * ABS-CBN Channel 2 only. account for more than 80% Source: Kantar Media TV Audience Measurement – Total Homes, Total Philippines (Urban + Rural) of company’s total Period covered excludes Holy Week advertising revenues. • Primetime shows contribute 77% of total Channel 2 airtime revenues. 5
Free-to-Air TV AUDIENCE SHARE % AUDIENCE SHARE % TOTAL DAY PRIMETIME 45 45 44 43 42 42 50 49 49 49 48 47 36 34 34 34 33 31 33 33 32 31 31 28 12 11 11 9 9 7 7 8 6 7 7 6 2012 2013 2014 2015 2016 1H 2017 2012 2013 2014 2015 2016 1H 2017 ABS-CBN 2 GMA 7 TV 5 ABS-CBN 2 GMA 7 TV 5 * ABS-CBN Channel 2 only. Source: Kantar Media TV Audience Measurement – Total Homes, Total Philippines (Urban + Rural) 6 Period covered excludes Holy Week
Digital Terrestrial Television • Launched Feb. 2015 ; first-mover advantage • More than 3.6 million boxes cumulative sold as of Sep 2017 COVERAGE AREA Benguet • YTD average of 160k boxes sold per month at P1,499/box Pangasinan (~US$30/box) Tarlac Nueva Ecija • Significantly improved reach in Mega Manila and Central Luzon Pampanga Bulacan Incremental advertising revenues expected from: Metro Manila (3) increase in ratings for existing channels Rizal Cavite additional four free-to-air channels Laguna Metro Cebu DTT CUMULATIVE SALES (IN 000's) Davao 3,655 Bacolod 3,474 Cagayan De Oro 3,158 3,139 2,985 Iloilo 2,829 2,697 2,527 2,372 2,204 2016 Jan Feb Mar Apr May Jun Jul Aug Sep 7
DTT: A Complete Range of Entertainment & Information Content Cinemo Audience Shares (in %) 2 FTA (CH2 & CH23) + Additional 4 Channels (available only on ABS-CBN TVplus) 2.50 Channel 1.09 0.34 Genre News/ Educational Movies (Tagalog) Kids Edutainment Public Affairs Programs 2015 2016 1H2017 3Q2017 Yey Audience Shares (in %) Live broadcast of An all-day Filipino An all- day Kids’ Curriculum-based 1.30 radio format Movie Channel Channel that programs and programs on TV, that offers a wide features a mix of content for 0.69 Description with news and variety of action wholesome action, primary and Content public affairs and comedy fun, adventure and secondary levels component movies featuring edutainment 0.21 “ Pinoy ” idols programs for boys and girls 2015 2016 3Q2017 1H2017 Source: Kantar Media TV Measurement, Total Philippines Average Audience Share 2015-2017 8
DTT : Changing the distribution landscape Total Philippines – TV Households Mix by Platform Total Urban Mega Metro Philippines Philippines Manila Manila HOMES (in Thousands) 18,935 9,857 5,267 3,032 CABLE or DTT HOMES 36.1% 44.6% 63.3% 78.1% Cabled Homes 23.8% 24.1% 27.5% 38.3% DTT Homes 12.3% 20.5% 35.8% 39.8% NON CABLE & NON DTT HOMES 63.9% 55.4% 36.7% 21.9% Source: Kantar Media - July- September 2017 9
Global • ABS-CBN content distributed to Filipino subscribers abroad. Program Syndication + 25% 142 + 62% • Overall viewership of more than 3.1 million as of September 2017 114 70 • Program Syndication • Revenue Streams: 9M 2015 9M 2016 9M 2017 Subscription Program Syndication Territories • Cable • DTH ASIA AFRICA OTHERS • IPTV Cambodia Kenya Mexico • TFC.tv Indonesia Nigeria Peru Malaysia Seychelles Kazakhstan Movie Screening Myanmar Tanzania Shows / Events Thailand Uganda Remittance Vietnam 10 Middle East
Film Production and Distribution • Star Cinema - Leading local film producer; Local and Foreign Theatrical Receipts 9M2017 Local Theatrical Receipts 9M2017 about 16 films for theatrical release per year Others Star 2% Cinema • Revenue Streams: 28% Local and international theatrical sales • Others Program rights from cable, and • 2% Foreign FTA, OTT, international sales, DVD sales, • Star Films Cinema merchandising 70% 98% • One movie can generate up to Php 600M in ticket sales locally and over US$ 2M overseas • Revenue sharing with theaters ~ 50% • Growth strategies Partnerships to operate theaters (e.g. • Citymalls) Open new territories (e.g. Malaysia, • Vietnam), and Subtitling in foreign languages to broaden • reach 11
Cable, Satellite & Broadband Cable, Satellite & Broadband total revenues grew by P438M or 7% driven by the 24% increase in overall Sky subscribers Sky Current Network: Homes passed: • AS OF SEP 2017 SUBSCRIBERS ARPU UNIQUE SUBSCRIBERS Cable: 2.1m Broadband: 1m AS OF SEPTEMBER 2017 Cable * 609,000 PHP 571 DTH nationwide reach • 667,000 DTH 295,000 PHP 129 Broadband 205,000 PHP 1,128 TOTAL 1,109,000 One-play * Excludes free tier subscribers 520,000 One Sky Plans (Sample) Fiber-powered broadband Up to 8MBPS Up to 16MBPS Two-play + Cable Channels: HD Cable TV 10HD; 30SD 10HD; 30SD 147,000 + Mobile Internet 1GB 1GB Monthly Fee PhP1,799 (US$35) PhP2,199 (US$43) 12
Digital and Interactive Media ABS-CBN.com remains the #1 Philippine based website across all categories in the Philippines. ABS-CBN digital properties iWant TV and TFC.tv with close to ABS-CBN Mobile with close to revenue in 2017 up 26% versus 8.8M and 73k active subscribers as 946,000 subscriber count as of last year of September 2017 September 2017 N o. of Activity Platform Subscribers + 56% Watching 904,944 + 41% 945 8,858 Watching 72,617 (Overseas) + 78% + 74% 6,282 607 Watching 63,250 Listening and 40,971 watching 3,526 349 Reading* 253,768 Movie 1,058,000 9M 2015 9M 2016 9M 2017 9M 2015 9M 2016 9M 2017 Community *Unique users of No Ink app monthly 13
Digital and Interactive Media Initiatives No. of Platform Followers/Talents 2017 Revenues 2016 Revenues % Variance YTD 16,321,300 65,156,934 23,916,990 +172% 7,609,267 176,344,382 111,810,605 +58% 378 talents 26,856,697 16,947,571 +58% 550 talents 33,183,740 6,130,571 +441% N/A 49,935,158 28,083,558 +78% Programmatic 14
Consumer Products and Experiences Generated P324M in total revenue in 9M of 2017, 224k attendance as of September. • ABS-CBN has franchise for the Philippines • Opened August 7, 2015 • 10,000 sq. m. indoor facility at the Bonifacio Global City with 1,500 visitor capacity • With 66 establishments and 50 industry partners as of to date Optimize content experience: • FreeZtyle Play • BooZt: Star Magic Workshop, Summer Camp, Sports Camp • New Establishments in 2017: Film Academy, Museum, Disaster Preparedness Center 15
Consumer Products and Experiences O Shopping Products Continuously offers new products and promos to assure • quality home TV shopping and online experience Generated P632M in revenues, 2% higher in 9M of • 2017. O-Shopping Revenue + 2% + 23% 632 617 476 9M 2015 9M 2016 9M 2017 16
Consumer Products and Experiences Our events bring the ABS experience closer to our audiences with over P218M • Licensed fan merchandise line for various ABS- CBN TV programs revenues generated in 9M of 2017. • Licensed on-ground activation for UAAP Volleyball • Launch of Ravelo Komiks Superheroes brand ABS-CBN INTERACTIVE ENTERTAINMENT- BASED RETAIL EXPERIENCE STORE • Floor area of ~670 sqm inside a major shopping mall • Capacity of ~2,000 visitors per day • Themed Products and customized offerings (e.g. interaction with celebrities, game shows, etc.) • Target opening date: Q2 2018 17
Customer Relations Management (CRM) Our Enterprise Customer Database (ECD) contains Touchpoints: contact information and viewing activity of our ‘known’ Global: Local: Kapamilyas TFC.tv TV • • IPTV Radio • • DTH Films • • Films Music • • Remittance Cable TV/DTH • • Cargo DTT • • Concerts/events Mobile • • Broadband • Liveshows • iWanTV • Social Media • ECD abs-cbn.com • 12.6 M ABS-CBN Online & • Retail Stores Customers O-Shopping • Kidzania • Magazines/books • Concerts/events • Mall tours • Introduced loyalty program in July 2017 with more than 2.6 million registered members to date. 18
Company Overview Financial Highlights Industry and Competitive Landscape Summary
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