Clothing and Educating Clothing and Educating the Fair the - PowerPoint PPT Presentation

Clothing and Educating Clothing and Educating the Fair the airtrade trade Cons Consume umers rs of t of the he Future Future “…They are pioneers in their field. They go beyond the Fairtrade benefits to their cotton farmers and communities to embrace ethical factories...Their education work contributes to one of the major objectives of the Fairtrade Foundation, by inspiring the next generation of consumers” Mike Gidney , CEO, Fairtrade Foundation:

Our Traceability and Impact: We have total traceability in our chain going back to ▪ individual marginalised cotton farmers. Our principal factory in India works on Fairtrade buying ▪ terms with 3,200 vulnerable tribal cotton farming families in the Telangana region mainly in partnership with Chetna Organic. The ultimate ambition of our factory CEO, Ranga, is to ▪ support 10,000 marginalised cotton farming families. In addition to the guaranteed consumption of all their cotton ▪ produce, the factory works to enhance education, healthcare and infrastructure. Our factory also pays a bonus to the cotton farmers to ▪ maintain organic farming practices. This helps to avoid the usage of GMO seeds, which are proven to push farmers into an irrevocable debt cycle. Organic farming avoids the use of harmful pesticides. In ▪ India, cotton farming accounts for 54% of pesticide consumption, whereas only 5% of the land is used for cotton farming.

Wh Why does es Koolskool skools only want nt to us use e Fair irtrad trade e cotton? n?

$1.2 World ld $1.1 price ces Fairtr trade ade per Minimum mum $1.00 kilo of Price ce cotto ton $0.9 $0.8 Apr-June July-Sept Oct-Dec Jan-Mar July-Sept Oct-Dec Apr-June Harves est t time me Planti ting 6 months 6 ths later ter

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What happens to the cotton when it has been harvested?

The Totally Traceable K’skools Fairtrade Cotton Chain Import/Marketing: Koolskools *25641 UK UK INDIA Main Koolskools Certified Chain in 2019, incl. NUS Contract: Plantation to Cotton Harvest Producers, Farmers and Ginners: Pratima Organic Growers *19221 Chetna Organic *4018 INDIA Spinning, Knitting, Dyeing and Manufacturing : Bhunaveswari Cotspin and Tex: *37446, *32663 Exporter : Dibella *30131 INDIA * = Fairtrade Labellings Organisations International (FLO-ID) Certification Numbers

2020 and Beyond: Sales and Koolskools /” SUstainable ” brand reputation growing UK- wide… …now manufacturing with Dibella India - Mr Sreeranga Rajan - a bigger manufacturing capacity, recycled polyester…

So for us, Fairtrade is about connecting with people. We feel privileged to be part of an ethical trading family. This is important from a sustainable business perspective.

QUESTIONS PLEASE!