CATALOG & POP CREATIVE ROUND 1: 08/02/2017
CATALOG
160 STEPS. 1 KNIFE. Every Case knife requires 160 steps to complete. These aren’t simply boxes to be checked. They are time-tested techniques. Each is essential to making a Case knife unlike any other. Let’s tell the story of our brand and our employees by using our catalog to give our customers a glimpse into all that goes into our knives.
CATALOG & POP CREATIVE 160 STEPS. 1 KNIFE.
CATALOG & POP CREATIVE COVERS W.R. CASE & SONS A Zippo Company 50 Owens Way Bradford, PA 16701 REPAIRS, WARRANTY AND COLLECTOR INFO 1-800-523-6350 DEALER INQUIRIES 1-800-821-1924 www.wrcase.com 2018 CORE PRODUCT GUIDE BACK COVER FRONT COVER
CATALOG & POP CREATIVE CONTENTS INSERT CONTENTS HERE
CATALOG & POP CREATIVE INTRODUCTION INTRODUCTION
CATALOG & POP CREATIVE LIFESTYLE SPREAD STEP 78: SHAPING Multiensum por publici te, nonstorumus, consum et Catur iae iam quis. O tre
CATALOG & POP CREATIVE LIFESTYLE SPREAD STEP 85: STAMPING Multiensum por publici te, nonstorumus, consum et Catur iae iam quis. O tre
CATALOG & POP CREATIVE LIFESTYLE SPREAD STEP 92: GRINDING The margin for error may be smaller, but when it’s done by a true craftsman, hand-grinding allows for something truly remarkable.
CATALOG & POP CREATIVE LIFESTYLE SPREAD STEP 98: COVER RIBET Multiensum por publici te, nonstorumus, consum et Catur iae iam quis. O tre
CATALOG & POP CREATIVE LIFESTYLE SPREAD STEP 108: REFINE Multiensum por publici te, nonstorumus, consum et Catur iae iam quis. O tre
CATALOG & POP CREATIVE LIFESTYLE SPREAD STEP 160: TANG STAMP The classic “XX” tang stamp is our time-honored symbol of unmatched quality. Only after a knife has been tested and double tested does it receive one.
FROM OUR HANDS TO YOUR POCKETS Case knives are more than “just a knife.” To the people who carry them, they are more akin to a trusted companion. One that happens to be as sharp as a razor and as tough as a brick. We’ll showcase some of these people and how they have come to rely on their Case knives.
CATALOG & POP CREATIVE FROM OUR HANDS TO YOUR POCKETS
CATALOG & POP CREATIVE COVERS 2018 CORE PRODUCT GUIDE REPAIRS, WARRANTY W.R. CASE & SONS DEALER INQUIRIES AND COLLECTOR INFO A Zippo Company 1-800-821-1924 50 Owens Way www.wrcase.com 1-800-523-6350 Bradford, PA 16701 BACK COVER FRONT COVER
CATALOG & POP CREATIVE CONTENTS INSERT CONTENTS HERE
CATALOG & POP CREATIVE INTRODUCTION FROM OUR HANDS TO YOUR POCKETS For some folks, a pocketknife is like a wallet or a set of keys. They don’t leave home without one. Who knows when a rope will need cutting, a fish will need filleting or a pesky clamshell package will need opening? Over the past 128 years, our knives have earned their place in the pockets of the farmers, fishermen, hunters and even bankers who carry them. Maybe it’s because we handcraft them in Bradford, PA. Maybe it’s because we use the finest steel and natural bone. Or maybe, if we’re lucky, it’s because a grandfather passed one on to his granddaughter. In this catalog, we’re excited to introduce you to our 2018 line of knives. And to share some of the stories of the people who carry them.
CATALOG & POP CREATIVE LIFESTYLE SPREAD RYAN KITCHENS — WELDER “I have a drawer full at home but my go-to is this Trapper. It’s handled all I’ve ever asked. And then some.” PRODUCT FEATURED 164 - Amber Bone Trapper
CATALOG & POP CREATIVE LIFESTYLE SPREAD ROD MARTIN — DAIRY FARMER “I got my first one as a kid. It was a gift from my father. A nice way of telling me, ‘Son, it’s about time we put you to work.’” PRODUCT FEATURED 65010 - Buffalo Horn Trapper
CATALOG & POP CREATIVE LIFESTYLE SPREAD TIM COLE — FISHERMAN “My grandfather gave me his Whittler. I like to think it gives me luck. He was twice the fisherman I am. So I’ll take all the help I can get.” PRODUCT FEATURED 544 - Chestnut Smooth Bone Whittler
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