BRAND RELATIONS Project Overview AWARD WINNING BRANDS 1 BRAND - PowerPoint PPT Presentation

BRAND RELATIONS BRAND RELATIONS Project Overview � � � AWARD WINNING BRANDS

1 BRAND RELATIONS KEY PRINCIPALS • We will keep you updated with every aspect of the project • All information is transparent • Everything we do is a mix of our experience and knowledge as well as thorough research • We have been behind over 100 brands and know what works and what doesn’t • Create striking designs that sell your product from the shelf and online • Find the best contract manufacturer at the best price to ensure the highest quality of product BRAND RELATIONS

2 RESEARCH AND MARKET OVERVIEW Through detailed research and analyse Brand Relations will start with a mood what has been done so far in the market. board to present a wide variety of design We can then understand what failed and principles that will let you choose a key what succeeded. It is also a great indication concept for your brand. of who your competitors are. BRAND RELATIONS

3 RECIPE AND DEVELOPMENT ������������������������������ products ���������������������������������������������������������������� • �������������������������������������������� With our input, your input and the research, a detailed brief for our recipe developer with the ��������� • ��������������������������������������������������������������������������������� be on-trend and match the ethos of the brand. Our recipe developer will make samples that will be shipped to you, and working in tandem with � • ���������������������������������� product ������������������������������������ try to get it 100% right. � • Legal Ingredients and nutritional requirements for the labels will be provided We can arrange mock-ups of the product prior to manufacturing, from a third party to show you � • what the packaging will look like. BRAND RELATIONS

4 NAME IDEAS product . BRAND RELATIONS

5 DESIGN, BRANDING AND MESSAGING product BRAND RELATIONS

6 OTHER MARKETING MATERIAL & GETTING MARKET LAUNCH READY • Brand Relations will provide designs for extra material to match the overall brand. These include POS displays, presentation boxes and e-material. These are fundamental for continuing success of the brand. • ��������������������������������������������������������������� the brand. • We will also provide you with sales brochure artwork, that will explain the brand concept to both the buyer and the consumer. • We will do a full handover of all design and relevant material at the end of the process so you are able to continually progress and support the brand after the launch. BRAND RELATIONS

7 MANUFACTURING Brand Relations will help source a packaging for your product that will look premium and healthy • in keeping with the brand's concept. ��������������������������������������������������������������� un that will account for all the costs • involved with producing the brand (including; ingredients, manufacturing, labelling costs, etc) We will locate the highest quality contract ����������������������������������������������������� the • product to the best quality and within budget. All ingredients will be sourced, negotiated price-wise and ordered to this manufacturer as well as • assisting with the scheduling of production so everything goes smoothly. Brand Relations will also provide you with a long-term budget plan to accurately forecast the cost of • future production and demonstrate the brand's economies of scale. • Speak to us about a Marketing Campaign to over 5000 buyers and 1000 International Distributors BRAND RELATIONS

Some of the 100 brands we have worked with...