BRAND PRESENTATION
Brand Presentation EVERY CUP IS A JOURNEY Coperaco Coperaco is a boutique coffee company providing tailored coffee-solutions to chefs and F&B managers around the world. Coperaco offers a range of customized services as well as a line of high quality coffees seasonally sourced from sustainable farms. As a food company we are committed to respect nature while bringing awareness on the importance of working with seasons. 2
THE JOURNEY Brand Presentation My relationship with fruits started at small farm in the South of France with its ever changing seasonal colors still vivid in my mind. Countless hours I watched my Italian grandfather with his hands in the soil, planting, watering at night, harvesting. I remember the first time we picked fruits together, the excitement of eating what I had seen him grow. He taught me to respect the land and those who work it and I traveled the world observing the nuances in people and their relationship with nature. In my journey, I search for the perfect bean building relationships with farmers and local communities. With each season I travel to coffee farms in those parts of the world where harvesting occurs; it is a magical time of the year. From the selection of fresh ingredients, to the art of roasting; from an excellent service to the aromas and flavors Coperaco of a perfect cup of coffee, I describe Coperaco as the result of a wonderful journey. Every cup of coffee is only possible after of a long meticulous process; in every step of the journey Coperaco accompanies the bean to achieve perfection. With every cup of coffee, we hope to bring you along in a personal journey, discovering aromas and flavors of near familiar places and far remote corners of the world. As we like to say “ Every cup is a journey ”. 3
Brand Presentation ONE FOOT IN THE FARM & ONE HAND IN THE KITCHEN Coperaco Coperaco accompanies the bean on its journey from seed to cup. We build strong partnerships with our clients making them an important part of our journey. We design full scale, custom coffee programs based on each client needs: espresso bar set up, rental/lease of machines and other equipment, maintenance with emergency line 7 days a week, menu development, baristas and espresso bar staff placement and an extensive training on the art of coffee making and our line of products (single origin program, locally roasted, organic certified) and private label. 4
COLLABORATIONS Brand Presentation We are honored to partner with some of the most prestigious and respected chefs and institutions in the culinary world. Relationships with our clients are Coperaco built on trust and shared values, especially in terms of equity and quality. It is a big responsibility to serve some of the most demanding palates in the industry. 5
Brand Presentation WHOLESALE SERVICES Coperaco ESPRESSO BAR SET UP : EQUIPMENT LEASE / MAINTENANCE : TALENT ADVISOR / TRAINING : PRIVATE LABEL : We provide tailored expert advice on a variety of We install, calibrate and service all equipment hence Coperaco will provide extensive training on the art of Coperaco is the partner of the high end culinary subjects related to the coffee business, such as helping our partners matching up to the finest coffee coffee making. As a strategic partner, we take an active world. We work with cafés, restaurants and hotels espresso bar floorplan design, menu development machines by offering flexible and suitable rental and role in our clients’ employees cycle, from recruitment to to implement full-scale custom-designed coffee and business orientation to help clients make leasing options. Emergency phone line open 7 days a training, to help them offering the highest quality coffee solutions for our clients. sustainable results-oriented decisions. week. Monthly routine visit performed by Coperaco. experience to their customers. 6
Brand Presentation OUR PRODUCTS We come a long way, from the land we touch, to the people we meet, to the customers we serve, Coperaco’s coffee brings the aroma of distant corners of the world and closer familiar places, we want to bring you along “ Every cup is a journey ”. Coperaco Each of our distinctive blends has been designed using the finest and most responsibly sourced beans, roasted to perfection. 7
HOUSE BLENDS Brand Presentation ALIS : FILTER COFFEE BLEND MAESTRALE : ESPRESSO BLEND BLOSSOM: DECAFFEINATED BLEND The component of the Alis house With its bold, flavorful and velvety Rich and aromatic, Swiss water blend is composed of 100% Arabica texture, Maestrale has been conceived process, Blossom decaffeinated blend coffee beans from Central America as a classic Mediterranean espresso really tastes like a non-decaf coffee. Its and Eastern Africa. This unique and has been named after the famous medium dark roast reveals the multiple blend reflects our organizational wind of the region. Maestrale takes facets of this smooth, well-balanced Coperaco commitment to sustainable its distinctive character and balanced and mellow-bodied coffee. The aroma practices at all stages of the coffee bouquet from Central and South is punctuated with hints of roasted productions. The blend has a strong American Arabicas. Its medium light almond that give way to a delicious fragrance, a deep aftertaste, and roast allows all the finesse of this nutty, fruity finish. a bold thick body. It also features Grand Cru to be expressed: long- notes of red fruits. lasting toasted almond aroma and chocolate caramel round finish. 8
WORKING WITH NATURE Brand Presentation The idea of respecting and working with Mother’s Nature has led us to create Saison, a line of seasonal single origin coffees presented in limited edition. Industrialized agriculture has, for some, eclipsed the basic essence of Nature’s way. Fortunately, we have come to understand better the effects of working against Nature and today we find more and more farmers applying responsible practices as well as more Coperaco consumers looking for sustainable products. As a food brand, we are committed to bring awareness around the importance of respecting Nature in food production. Coffee, as any fruit, is harvested during a certain season in different parts of the world. For us, working with Nature means respecting the seasons and harvesting the most healthy fruits as they naturally ripe. With Saison we bring the pleasures of fresh seasonal ingredients to our customers. 9
Brand Presentation SAISON BY COPERACO Coperaco Our commitment to excellence has led us to create the Saison program, the most advanced and comprehensive single origin program. “Saison” are coffees sourced from countries accordingly to each season and roasted right after the harvest happens. With this pioneer approach, we offer exceptional and authentic coffee and guarantee our clients with an unparalleled experience. 10
COMMITTED TO EXCELLENCE Brand Presentation The art of coffee making starts in the farm and ends on the table. Our commitment to excellence takes us to be present in each step of the journey. We source coffee beans from the best and most responsible farms in the world while building relationships with the land, supporting the local communities and assisting the farms Coperaco growing in sustainable ways. We roast in small batches at our micro lot hand roasting plant with our secret recipes. And we provide full coffee solutions to restaurants, hotels and coffee shops including training, menu design, machinery and maintenance. Best of all, we enjoy every bit of it; we hope to bring you along with each cup. 11
WHOLESALE Brand Presentation WEB APPLICATION Continuous quality of service is a core value of Coperaco’s customer service. We implemented the latest technologies in a web platform allowing our customers Coperaco an unprecedented level of transparency and reporting around: • Regular cadence check of equipment • Response to service emergencies • Access to documentation and brand assets • Order history 12
ASSISTANCE Brand Presentation • Emergency phone line open 7 days a week. At first, a technician will attempt to troubleshoot equipment issues over the phone. If failed, a technician will be dispatched. • For repairs on coffee machineries (American coffee maker and espresso maker): labor at no charge, parts at factory cost. • Monthly routine visit performed by Coperaco. Coperaco • It is customer responsibility to provide adequately treated water for equipment, proper electric power, and plumbing recommendations in accordance with machines technical spreadsheets. • Coperaco will provide extensive training on the art of coffee making. Additionally, Coperaco will provide at no charge expertise support on menu development (single origin program, locally roasted, organic certified) and execution. 13
THE WORLD OF Brand Presentation COFFEE LOVERS Coperaco has made an entry in the culinary world serving coffee to some of the most demanding palates in the world. We partner with top chefs and culinary institutions around the world but we don’t forget those who dedicate their lives pursuing the art of crafting with their Coperaco hands. As part of our journey we meet artisans who enrich the industry with one of a kind products that enhance the flavors of a good cup of coffee. Galtiè Ceramics creates each cup by hand in St Quentin, Provence, France. Each ceramic is shaped and painted by hand. Not two cups are the same! We believe that as in wine, a good cup changes the experience of drinking coffee. 14
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