Bar Hayre BC Blueberry Council Celebrating 25 yeas Approximately - PowerPoint PPT Presentation

Bar Hayre BC Blueberry Council

฀ Celebrating 25 yeas ฀ Approximately 28,500 acres ฀ Approximately 800 growers ฀ 2015 production 162 Million pounds ฀ Farm gate value approx. 200 Million

฀ Steady growth 2008 to 2014 ฀ New areas with new issues ฀ US expansion by BC growers ฀ Fall 2014 slower pace in new plantings ฀ Raspberry turnover

฀ Duke - New Plantings - Large Volumes - Timing last 2 years - Labour ฀ Blue Crop - Fluctuating volume - Weather and pest pressure ฀ Elliott - Large Volumes - Timing and return to grower - Market demand for sweet blueberries ฀ Draper, Aurora, Liberty - some new plantings

฀ Timing and volumes ฀ Weather – dry and no precipitation ฀ SWD Pressure ฀ Quality ฀ I Increased volume ฀ Market Access not achieved till end of season

฀ Machine picking for fresh ฀ Labour requirements ฀ Food Safety certification and traceability demands ฀ New Entrants – small farms ฀ Cost of production/ price to grower ฀ Marketing $ meeting production ฀ Spotted Wing Drosophila ฀ Controlled Atmosphere shipping ฀ Packing/Processing at or close to capacity

฀ Free Trade with Korea and EU ฀ China and South Korea Market Access ฀ Relationship with Government partners ฀ Tools developed for BC Growers ฀ Infrastructure -IQF capability ฀ Knowledge base ฀ Breeding Program ฀ Collaboration relationship with North America and IBO entity's ฀ Steady growth of production

฀ Volumes ฀ Increase Asia Pacific Trade ฀ Farm Size? ฀ Health Message ฀ Ability to increase consumption ฀ New Products using blueberries

Looking Back but also Forward