August Kickoff 2019 Edited Version: Annual Kickoff Slides These slides are proprietary to Girl Scouts Nation’s Capital.
Our Promise to Girls
Target K-3 Recruitment Nation’s Capital: Kindergarten recruitment has declined the past 3 years due to numerous factors including a decrease in overall girl Kindergarteners in the Greater Washington Region.
First Year Experience Nation’s Capital: Almost 80% of first year girls in troops renew. 93% of first year troop leaders renew. ONLY 8% of girls served in alternative programs renew after first year.
Retention on Bridging Years
Parent positive experience driven by: Parent Experience • Troop leader quality • Seeing the benefits of Girl Scouting • Being well-informed and engaged
Troop leader positive experience driven by: responsibilities Troop Leader Experience • Support • Positive adult relationships • Manageable time requirements and
Girl Scout Leadership Experience
Girl Scout Leadership Experience
Higher Award or Leadership Journey Action project Promise & Law, GS songs, ceremonies) Annual Troop Checklist Meet regularly. Earn at least 4 skill-building badges or a least one Participate in Product Program Complete at least one community service or Take Taking part in at least one outdoor activity Experience at least one field trip or Girl Scout event Participate in Girl Scout traditions (e.g uniform,
Membership Bell Largest increase in number of girls registered is: Association 42 With 131 girl increase from the previous year!
Membership Bell Largest percentage increase in girls registered: Association 10 With a 15.4% increase over last year!
Top in Retention Retained 90%+ girls and adults: SU 10-17 SU 42-1 SU 54-15
Top in Troop Formation Top Service Units in new troop formation: SU 34-1 SU 70-15 SU 80-1
Special Recognition Service Unit Building Association 80!!!
TOP in Team Members Largest number of different volunteers serving in Team roles: SU 51-2 SU 56-3 SU 70-12
Top in Early Bird Registration Winners of Spring and Summer Encampments: • SU 14-2 • SU 50-6 • SU 56-3 • SU 15-3 • SU 50-12 • SU 70-6 • SU 34-5 • SU 53-5 • SU 70-17 • SU 37-6 • SU 54-15 • SU 80-5
Building Strong Service Units
Service Unit Boundaries A service unit is a group of all troops, Juliettes, adults and girl members that meet within a specific geographic area. • Public elementary school boundaries
Essentials of the Service Unit community Scout Foundational Leadership Experience • Recruit volunteers and girls reflective of the • Service Unit Team • Troop formation • Troop Committee • Girls • Assist troop volunteers in delivery of Girl • Training and ongoing support/communication • Coordinate girl program events • Recognizing girls and adults
Service Unit Team Building a Team is the responsibility of: • Service Unit Co-Managers • Staff Partners: Membership Specialists Product Program Development Adult Volunteer Development
Building troops is the responsibility of : Recruitment: Troop Formation • Troop Organizers (1 per school, house of worship) • Service Unit Welcome Specialist • Service Unit Registrar • Service Unit Money Manager • Staff Partner: Membership Specialist
Now request Troop Organizer and Welcome Specialist supplies online . Troop Formation Resources
Providing support in the delivery of girl program: Retention: Program Delivery • Service Unit Cookie Manager • Service Unit Cookie Booth Coordinator • Service Unit Fall Product Chair • Event Chairs • SU Encampment Chair • High Adventure Facilitators
Providing support in the delivery of girl program (continued): Retention: Program Delivery Product Program Adult Volunteer Development Camping Program Services • Staff Partners:
Providing training and ongoing support and communication is responsibility of: Training & Communication • Service Unit Adult Educators • Service Unit Recognition Chair • Service Unit Communication (Rally) Chair • Service Unit Delegates • Staff Partner Adult Volunteer Development
a key to building a strong service unit RESOURCE TO HELP WITH VIRTUAL TEAM MEETINGS: SU Team Meetings • Monthly Service Unit Team meetings are • Consider holding “virtual” meetings • GO TO WEBINAR or conference call upon request • See Area Manager
Strong Service Units • Volunteer Support Processes • Training • Communication • Recognition • SU Money Management and Budget • Deliver Foundational Girl Experience • Product Program • Events and Activities
New! Service Unit Strength Challenge Challenge Reward Service Unit Strength Challenge • Achieve Membership goals – recruit & retain • Build SU Team • Train and Support Volunteers and Troops • Deliver Local Program • $250 deposited into SU account in June 2020 • Bragging rights
Service Unit Call to Action school (not one giant recruitment) • Recruit Service Unit Team members • Create Service Unit Goals and Plan to Achieve • Practice Effective Communication • Hold Service Team meetings • Ensure recruitment of those new Daisies at each
Support Volunteers
GS Learn • Create blended learning experiences • Allow busy volunteers to do more of their learning online at their own pace • Have more “just-in-time” training • Make in-person trainings more interactive • Make registration easier • Track volunteers’ training • Send reports on course completion to SUMs
Learner Experience
Learner Experience courses called a “learning path”, most of which will be online. and the learner receives credit. “live sessions”. • Troop leaders will now take a series of • Courses are broken into bite-sized pieces. • Each piece or “module” taken individually, • All in-person classes will also be listed as
Learning Path
GS Learn: In-Person Classes
New Troop Leader Training Combination of online and in-person class content integrated knowledge testing and discussion Junior Basics, and Skills for Teen Advisors • Basic Leadership and Program Level • Online content focus on information with • In-person focus on interactive scenarios • Daisy Basics, Brownie Basics,
Course Library
GS Learn: Transition Timeline Until mid-September Mid-September blitzes already scheduled) End of September October • Everything stays the same • No more Basic Leadership (exceptions for • End of Program Level classes • GS Learn goes live • New in-person courses start mid-October
Communication With Rallyhood COMMUNICATE COLLABORATE SHARE ORGANIZE
Communication with Rallyhood Special Panels & Interests Committees Assoc Teams Service Service Service Units Units Units
National Conference Session
• Who: Girl Scout Cadettes , Seniors , and Ambassadors • What: A Great Girl Gathering Teen Camporee • When: Friday, May 15 - Sunday, May 17, 2020 • Where: Girl Scout Camp Aquasco (Prince George’s County, MD)
Invest in Girls
Why is SHARE Important everywhere volunteer training Council • Makes Girl Scouting possible for all girls • Supports financial aid, camps, programs, and • SHARE touches every girl and volunteer in our • 100% of donations stay in our Council
Crowdfunding
SHARE Your Love of Girl Scouting To donate through your Service Unit’s crowdfunding page: 1. Go to www.bit.ly/GCSHARE on your smart phone 2. Search for your Service Unit a) Use four-digit number, i.e. search for ‘15-01’ 3. Click: a) ‘Offer a match’ – maximize your impact b) ‘Offer a challenge’ – inspire others to give c) ‘Give now’ – thank you!
High-Quality Programs
Fall Product Program - 2019
Fall Product Program- 2019 One Login/One System record their own message. Scouts’ nut order card sales directly into the M2OS. can enter or edit family orders; NEW reports available. • For Girls: No change they can still • For Caregivers: Families enter Girl • For Volunteers: Troop volunteers
Fall Product Program 2019 online for payment! • Customers have option of girl delivered or direct ship • Customers pay for all online purchases at checkout • Girl’s business cards allow her to direct customers
New Cookie Program Pins
Digital Cookie Digital Cookie Pilot 3.0 DOC Statistics 2018 2019 Girls Part 9,458 12,902 % in DOC 24.7% 34.6% Troop Part 2,618 2,975 % in DOC 64.1% 74.2% DOC Ship 19,7376 348,515 Total DOC 493,582 767,906 % of Total 10.74% 16.86%
Volunteer Cookie Cupboard Managers Nation’s Capital is looking for Volunteers willing to host a cookie cupboard! As a Volunteer Cupboard Manager, you would house Girl Scout Cookies in a safe, sanitary, and suitable location to allow troop cookie managers to pick up cookies as needed for additional orders and booth sales. Generally, Cupboards are set up in 2-3 car garages.
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