Annual Green Business Report to TAC September 13, 2018 Presented by Nicole Nguyen
Businesses Certified/Recertified In FY 2018, 83 businesses were certified/recertified: 28 new businesses certified 18 businesses recertified 24 businesses recertified for the 2 nd time 12 businesses recertified for the 3 rd time 1 business recertified for the 4 th time The criteria for certification increases with each recertification as businesses need to show continuous improvement and remain in compliance with environmental regulations. Certification is driven by the business and can take anywhere from a month to a year. Recertification challenges include businesses closing, personnel changes, and other factors.
Breakdown by City FY 18 San Jose – 18 Saratoga – 2 Sunnyvale – 18 Campbell – 1 Cupertino – 16 Los Altos – 1 Mountain View – 11 Los Altos Hills, Milpitas, Monte Sereno, Los Gatos – 6 Unincorporated – 0 Morgan Hill – 3 65 businesses currently Santa Clara – 3 In Progress Gilroy – 2 Palo Alto – 2
Environmental Scorecard FY 18 Greenhouse Gas Emissions Saved Green businesses have saved 53,871 tons of CO2 with a total savings of $183,161 . That’s the equivalent of planting 167,477 acres of urban trees!
Environmental Scorecard FY 18 Solid Waste Diverted from Landfills Green businesses have saved 7,323 tons of waste with a total savings of $983,514 .
Environmental Scorecard FY 18 Energy Saved Green businesses have saved 112,507,649 kWh with a total savings of $11,399,376 . That’s the equivalent of powering 10,325 houses for an entire year!
Environmental Scorecard FY 18 Water Saved Green businesses have saved nearly 20 MILLION gallons of water, with a total savings of $62,226 .
Changes to Program CAGBN target goal for PG&E Small Business Santa Clara County – 100 Advisory Referrals for all certified businesses a businesses year New window clings 2 new business sectors CAGBN branded swag added prizes! Produce bags, Breweries tablecloths, bottles, bamboo utensils coming Food Manufacturing soon! Updated checklists New business marketing Lodging/Hotel toolkit coming soon! Office/Retail Wineries
Recruitment Assistance and referrals from city partners through city programs and publications (special shout outs to Cupertino, Mountain View, Sunnyvale) Tabling at Environmental Events/Fairs Cold calls in person and by phone/email Word of Mouth Referrals from partners (PG&E, SCVWD, compliance inspectors/auditors) Digital ads & targeted email blasts Bill inserts
Recruitment Table at 2018 Cupertino Earth/Arbor Day Event
New Certificate Design
Annual Recognition Event
Local Recognition Annual Recognition Events at Cities of Cupertino and Sunnyvale
Recognition on Social Media
Recognition on Social Media
The Cupertino Scene
City of Santa Clara Green Business Newsletter
Santa Clara County Newsbeat Video https://www.sccgov.org/sites/rwr/greenbiz/Pages/Green-Business.aspx/Green-Business.aspx
Green Business Statewide Newsletter
Digital Ads
Utility/Hauler Bill Insert
Cost and Funding Green Business FY 2018 cost of program was approximately $157,000 FY 2018 received $66,666 from SCVWD, $5,000 from PG&E and remaining funds came from Solid Waste Planning Fee. CA Green Business Network received $1 million budget line item from CalEPA $20,000 to each existing jurisdiction, including us Remaining funds for supporting new programs, marketing, updating checklists, data & tech support 9 Bay Area Green Business received $49,871 from ABAG Revamp restaurant and winery checklist Swag prizes to incentivize certified businesses to promote Green Business Program Window clings, rack cards, certificate design, etc. Covers next three years for Bay Area program coordination
Questions Thank you Lisa Rose Lisa.Rose@cep.sccgov.org 408-282-3166 Nicole Nguyen Nicole.Nguyen@cep.sccgov.org 408-282-3187
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