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4/15/2014 HCI Webinar: Developing Annual Plans and Benchmarks Using SMART Objectives March 12, 2014 Presenters Jeff Usher, Kansas Health Foundation Scott Wituk, Center for Community Support and Research, Wichita State University Claudia


  1. 4/15/2014 HCI Webinar: Developing Annual Plans and Benchmarks Using SMART Objectives March 12, 2014 Presenters Jeff Usher, Kansas Health Foundation Scott Wituk, Center for Community Support and Research, Wichita State University Claudia Hohnbaum, Healthy Kids Challenge Purpose • To discuss upcoming grant requirements: • Grant Status Report/Annual Plans • 50% match • Implementation Grant Application – HCI 2 teams • Annual Report • Annual Report – HCI 1 teams HCI 1 teams • How Community Change Framework actions can be used to develop SMART objectives to help leadership teams implement a productive, efficient, and effective plan that moves their policy priority forward. 1

  2. 4/15/2014 Grant Agreement Amendments Grant Status Report/Annual Plan • Describe policy priority • Outline annual benchmarks in SMART objective form around the Community Change Framework • Community mobilization • Media engagement – recruitment • Media engagements ‐‐ earned media • Advocacy with organizational decision makers • Government policy maker education HCI 2 Implementation Grant Application Due date 4/1/14 HCI 1 Annual Report Due date 8/1/14 • To what extent was each objective met during the reporting period? • Describe lessons learned, unanticipated outcomes, steps to ensure sustainability beyond the grant term. 2

  3. 4/15/2014 Grant Agreement Amendments Explanation of the 50% MATCH Two types: • Cash • Personnel Reporting the match: • HCI 2 – due 4/1/14 • HCI 1 – due 6/1/14 • Letter from the grantee to KHF Questions? SMART Objectives Wh SMART Obj Why SMART Objectives? ti ? 3

  4. 4/15/2014 Community Change Framework Community Community Mobilization Education Environment that Environment that Supports Community Health Policies Advocacy with Educating Organizational Government Decision Policymakers Makers SMART Objectives Why is it important to use SMART Objectives? A + B = C (A) Community Change Framework + (B) SMART Objectives = (C) A Productive, Effective, Efficient Plan SMART Objectives and the CCF SMART Objectives written for Community Change Framework Activities Form Your HCI Plan 4

  5. 4/15/2014 SMART Objectives – The Plan • WHAT are we going to do? • WHY is it important for us to accomplish the activities? • WHO is going to be responsible for the WHO i i t b ibl f th activities? • WHEN do we want this to be completed? • HOW are we going to do these activities? SMART Objectives • S pecific: Identifies exactly what action will be done for whom M easurable: Numbers and quantities identify a • measurable change • • A ttainable/Achievable: Can be accomplished in A ttainable/Achievable: Can be accomplished in the proposed time frame with the resources and support available • R elevant: Has an effect on the desired goal or strategy • T ime Bound: States “when the objective will be accomplished” SMART Objectives are Specific SPECIFIC – Measurable – Attainable – Relevant – Time bound • Use verbs that provide clarity, i.e., provide, train, publish, increase, decrease, schedule or purchase • Avoid verbs that are vague & hard to measure, i.e., coordinate partner s pport and enhance coordinate, partner, support and enhance Example of an objective written with verbs that are vague and hard to measure. By September, 2014 partner with organizations to coordinate education at community events. 5

  6. 4/15/2014 SMART Objectives are Specific POLL Which of the following examples would give you the FIRST STEP in creating greater clarity? A. By September 2014, meet with organizations to increase collaboration during community events. B. By September 2014, meet with organizations to identify community events and schedule activities . SMART Objectives are Specific By September 2014, meet with organizations to identify community events and schedule activities. POLL POLL Choose all of the components that are still missing 1. S: Specific/Clarity 2. M: Measureable 3. A: Attainable 4. R: Relevant 5. T: Time bound SMART Objectives Specific – Measurable – Attainable – Relevant – Time bound By September 1, 2014 , the HCI Leadership Team will meet with at least 4 coalition partners to create a 12 month program and event schedule that will incorporate policy supportive education, mobili ation and advocacy mobilization, and advocacy. Is this a SMART objective? POLL YES NO 6

  7. 4/15/2014 SMART Objectives Form Your Plan The SMART Objectives help your team see what needs to be done and the role they can play. Not only does the objective need to be clear and attainable, it must be relevant. •By September 1, 2014 (time bound), the HCI Leadership Team (who) will meet with at least 4 coalition partners (who) to create a 12 month program and event schedule (what) that will incorporate policy supportive education, mobilization and advocacy (relevant). Does this CLEARLY fit in the Community Change Framework? Community Change Framework Community Community Mobilization Education Environment that Environment that Supports Community Health Policies Advocacy with Educating Organizational Government Decision Policymakers Makers Specific- Measurable- Attainable- Relevant- Time Bound This SMART Objective DOES NOT fit into one of the Community Change Framework Activities By September 1, 2014 (time bound), the HCI Leadership Team (who) will meet with at least 4 coalition partners (who) to create a 12 month program and event schedule (what) that will incorporate policy supportive education, mobilization and advocacy(clear and relevant?). 7

  8. 4/15/2014 Change Framework Objective Coordinated CCF Activities to Meet the Objectives Increase Effectiveness, Productivity and Efficiency Mobilization By Sept. 2, 2014, increase by 3, the number of community events at which there are activities to mobilize community members. How Do You Define Mobilization? Your objective By Sept. 2, 2014, increase by 3, the number of community events at which there are activities to mobilize community members. The objective identifies the need to identify 3 mobilizing activities at events. events. Example of beginning activities leading to effective mobilization: At a health fair: On a map of the city, have attendees draw a line from where they live to the places they walk or bike and invite them to participate in a walk/bike audit. Change Framework Objective Coordinated CCF Activities to Meet the Objectives Increase Effectiveness, Productivity and Efficiency Advocacy with Decision Makers By Oct. 31, 2014, increase by 2, the number of community events at which there are activities for advocacy with organizational decision makers. 8

  9. 4/15/2014 How Do You Define Advocacy? Your objective By Oct. 31, 2014, increase by 2, the number of community events at which there are activities for advocacy with decision makers. The objective identifies the need to identify 2 advocacy activities at events. Example of beginning activities leading to advocacy l f b l d d At a chamber coffee: Share employer ‐ caterer healthy catering success and invite attendees to a meeting where they can learn more. Change Framework Objectives Practice writing a SMART ‐ Community Change Framework objectives, using a community event for: • mobilizing the community • advocating with decision makers • recruiting and earned media iti d d di • education with policy makers Questions? Do you have questions such as: • How complete does our plan need to be? One year, all three years? • Will HCI 2 and HCI 1 then both be writing SMART Will HCI 2 d HCI 1 th b th b iti SMART objectives each year for our grant report? • How long term do objectives need to be? • How many objectives for each CCF component? 9

  10. 4/15/2014 GET SMART! Remember: • Use SMART objectives as an organizing tool for your Community Change Framework actions • Use SMART objectives as an opportunity to move from productive work to effective and efficient work productive work to effective and efficient work • Start drafting SMART objectives now • Use TA team calls to discuss and get help as needed Stafford County Deadlines and Events DEADLINES • Semi ‐ monthly tracking form report due 3/15/14 • HCI 2 implementation grant application due 4/1/14 (including match) match) • HCI 1 match letter due to KHF 6/1/14 • HCI 1 grant status report and annual plan due 8/1/14 EVENTS ‐ Webinars • NO APRIL WEBINAR • May webinar 5/14 Topic – Community Mobilization Strategies 10

  11. 4/15/2014 Deadlines and Events Active Transportation workshop 4/9/14  HCI 11 teams with active transportation policy priority can bring 4 people. May bring more at own cost.  E ‐ mail has been sent to team key contacts with registration information. Submit registrations to vickie@healthykidschallenge.com by March 26th S b it i t ti t i ki @h lth kid h ll b M h 26th  LOCATION: Hotel at Old Town and Conference Center 830 East First Street, Wichita Wednesday, April 9, 9:00am – 3:30pm Call the hotel directly to hold a April 8 th room on your credit card. Room will be direct billed to KHF upon your check in.  Access to healthy foods teams can identify others to attend IF we have room. 11

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