2018 CHRISTMAS INITIATIVE November 24 – December 25, 2018
THEME The theme #LightTheWorld continues from last year. This year the Asia Area will put the main focus on the Savior, His life as a perfect example, as well as His true church, by having weekly themes on baptism, teaching, service, blessing children, and going to the rescue. We invite you to prayerfully consider how we can share the Light of Jesus Christ with others during the Christmas season. The following is a preview of the #LightTheWorld Facebook Ad promotion. The final version of the video in local languages will be available on Wednesday, October 31.
PUBLIC ADVERTISEMENT
LANDING PAGE TO CONNECT WITH THE PUBLIC
. SOCIAL MEDIA ADS TO CONNECT WITH THE PUBLIC Click on ad Name E-mail Phone Address Short video on Facebook Missionaries will prepare people via inviting people to learn online interactions. more through missionaries Facebook Lead Form
. SHARING THE GOSPEL WITH A FRIEND ONLINE Name E-mail Phone Address Invite your friend to meet Missionaries will organize data and with missionaries. Once prepare people via online interactions. accepted, go to LDS.org or Fill out your LDS Tools App. friend’s and your contact info.
DISCUSSION As individuals and families, how can we make • December a Christ-centered month by serving others, and by inviting them to learn more about the Savior and His church? As a ward (or organizations within the ward), how • can we serve together with our neighbors?
SHARE WITH OTHERS “Feel free to share appropriately your experiences on social media using the hashtag #LightTheWorld so that others can learn about the ‘good news’ of the Savior’s birth, His life, and His perfect Atonement for all mankind.” David A. Bednar, “Light the World,” Ensign, December 2016
SHARABLE RESOURCES Facebook ad video memes Images for social media Pass-along cards (ask missionaries for it) Posters (downloadable for print on country website)
DISCUSSION How can we accept this invitation to share the • “Light of the World” with our families, neighbors, and people we interact with on social media? What experiences did you have in participating • with last year’s Christmas message?
INVITATIONS Dec. c. 1 – Worldw dwide de Day of Service ce • – Find and perform simple acts of service – Invite friends and neighbors to do the same. Dec. 23 23 – Invitat ation n Sund nday • – Wards and branches to hold a specially prepared sacrament meeting to remember the birth of Jesus Christ. – Member to invite friends and family to join and worship with us.
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