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1 Michigan Crossroads Council Camps Michigan Crossroads Council Camps The Camping TrailCornerstone of Scouting Michigan Crossroads Council Camps Michigan Crossroads Council Camps Michigan Scout Camping Vision One Team: We are Michigan


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  2. Michigan Crossroads Council Camps Michigan Crossroads Council Camps

  3. The Camping Trail…Cornerstone of Scouting

  4. Michigan Crossroads Council Camps Michigan Crossroads Council Camps Michigan Scout Camping Vision One Team: We are Michigan Scouting One Goal: “More youth to Camps... More youth to Our Camps” One Plan: Make our Camps the “Best in the Midwest” 6

  5. “Intelligence, imagination, and knowledge are essential resources, but only effectiveness converts them to results.” ‐ Peter Drucker “Two people from different parts of the company can be talking about the same things and not realize it because they use different terminology.” Paul Brink, Dow Chemical 7

  6. Retention, Retention, Retention

  7. MIScouting Camping Goals 2018 ‐ 2020 Market Our Camps Run our camps with optimum utilization for both Scouting and • outside groups. Target key prospects. (Cub/Boy Scout Units/Family/Venturing/Outside • Organizations) Expand recruitment of out of Council units. Become “destination” • Camps. Develop more Venturing and Family camping opportunities • Establish creative incentive programs to fit customer needs. (Camp • Year Round) Develop world ‐ class promotional materials/programs. • Provide "Legendary" customer service to "Keep them coming back!" •

  8. MIScouting Camping Goals 2018 ‐ 2020 Develop Strong Staffs • Recruit and retain excellent camp leadership that is active year around to support full year programs. • Early commitment for Camp Leadership teams. • Develop "Campmaster" support program for all camps • Establish year ‐ round marketing effort with committee/staff/OA. • Appropriate pay for expected high performance.

  9. MIScouting Camping Goals 2018 ‐ 2020 Organize Strong Active Camping Committee Using COPC • Keep the Committee Chairmen focused on District camping needs. • Every District with active camp committee with at least chairman plus 2. (C+2) • Recruit key at ‐ large members with critical skills. (Website, marketing, trade skills) • Recruit liaisons members for out of council councils. • Provide timely information and marketing materials for committee members. • Establish Recognition Program for performance. • Conduct onsite visits to every unit not using our programs.

  10. MIScouting Camping Goals 2018 ‐ 2020 Produce A Fiscally Sound Camp Program • Explore all options to make our camps self ‐ sufficient. • Beat yearly budget objectives. Target “zero” subsidy 2018, +10% 2020 • Evaluate and analyze all programs for return on resources. • Ensure quality food, programs, equipment and facilities. • Prepare long ‐ range camp/properties plan to meet Council Strategic Plan. • Develop Maintenance/Capital Requirement – On ‐ going with 3 ‐ Year Outlook (ABC) • Develop new exciting programs to satisfy new interests, new membership.

  11. MIScouting Camping Goals 2018 ‐ 2020 Be a Working Partner With All Council Functions • Communicate effectively and support one another's efforts to support Scouting in our region. • Engage FSCs in Commitment to Michigan Scout Camping • Meet quarterly with key committee chairmen to share goals/programs and progress. • Communicate all activities to committees that have direct contact with units. • Establish close relationships with unit commissioners to carry the camping message.

  12. Michigan Crossroads Council Camps Michigan Crossroads Council Camps IN SUMMARY IN SUMMARY Scouting’s Outdoor Learning Laboratory Scouting’s Outdoor Learning Laboratory 15

  13. Words count! Use the Words! • “Prepared. For Life.” Leadership, Learning, Service, Adventure • “Scouting provides life changing experiences you can get anywhere else .”

  14. Words count! Use the Words! • “We are Michigan Scouting” • We are a “Council”, Not MCC, FSCs and MCC Camps • Our “Michigan Scout Camps ”

  15. Michigan Crossroads Council Camps Michigan Crossroads Council Camps 18

  16. Council Camping Committee Vice ‐ President Camping & OP Advisory Team Professionals Mkt/Com Chm Finance Chm Promotion Environment Properties Program Chm Chm Chm Chm

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