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* before new taxes) Operating profit +33% to € 80m (+68% Revenue up 25% * , strong double digit growth across all Online & Retail divisions € 441m returned to shareholders; interim dividend +20% to 60c per share Substantial strategic progress; releasing new proprietary apps in Q4 Upgraded outlook for 2015 operating profit growth 3 * In constant currency
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Net revenue growth of 25% * Sportsbook +28% Gaming & B2B +17% Sportsbook Amounts Staked 4,316 3,422 +26% +18% Net revenue % up due to channel mix Net t Revenu enue 528 396 +33% +25% & structural benefits. Sports results below expectations Sportsbook Net Revenue % 9.0% 8.4% Operating cost growth of 16% * , below EBITDA 106.1 83.7 +27% +17% revenue growth of 25% * Opera erati ting ng Profit it 80.1 .1 60.1 .1 +33% +19% * before € 32m in Operating profit +68% Profit Before Tax 80.5 61.6 +31% +17% new taxes & product fees Effective tax rate of 15% (2014: 13%) Diluted luted EPS 144.8 .8c 110.6 .6c +31% +16% Interim dividend up 20% Dividends 60.0c 50.0c +20% * Change in constant currency (‘CC’) with foreign currency component in H1’14 translated at H115 exchange rates 5
+ € 20m m / 33% Prof ofit it Growth owth to € 80m 80m €’m + € 45m m / 68% Und nder erly lying ing Growth owth + € 7m FX I Impac act - € 32m 2m of New Taxes in H1’15 +5.1 (12.2) +19.3 (25.0) +33.2 (3.5) (2.0) (1.9) 112.5 +7.0 80.1 67.1 60.1 H1'14 FX H1'14 Online Australia Retail Telephone H1'15 UK POCT Australian UK MGD Irish eGaming H1'15 (cc) Europe (before new Product Fee Increase VAT taxes) Increase 6
DIVISIO SION H1’15 CHANGE GE * H1’15 CHANGE GE * H1’15 CHANGE GE * H1’15 CHANGE GE * Online Europe 1,654 +9% 200 +26% 115 +10% 31.6 +21% Online Australia ** 1,331 +37% 151 +46% 75 +34% 38.8 +69% UK Retail 457 +16% 108 +21% 65 +18% 12.0 +3% Irish Retail 596 +9% 71 +14% 53 +10% 10.6 +36% Telephone 277 +26% (3) n/a /a 10 (0%) (12.9) n/a /a Tota tal 4,3 ,316 +18% 528 +25% 318 +16% 80.1 .1 +19% * In constant currency ** Australia also includes telephone operations accounting for less than 10% of its gross & operating profit 7
* ex Sportsbook stakes +9% * , or +14% World Cup despite: Substantially increased winnings from Sportsb rtsboo ook k Amou ounts ts Staked ed 1,6 ,654 1,3 ,399 +18% +9% customers Curtailment of low value customer Sportsbook Net Revenue 119.1 81.7 +46% +37% acquisition paddypower.com customer acquisition Sportsbook Net Revenue % 7.2% 5.8% +12%, ex World Cup & Grand National Gaming ing/B2 /B2B Net t Reven enue e 80.9 .9 66.2 .2 +22% +14% Sportsbook net revenue +37% * Total Net Revenue 200.1 147.9 +35% +26% * driven by proprietary eGaming +14% content (22% of revenues) & mobile Opera erating ting Profit it 31.6 .6 22.0 .0 +44% +21% (55% of revenues) Operating Loss - Italy (4.7) (8.9) paddypower.it losses substantially reduced with net revenue +24% and Active tive Custo stomers ers (000’s) 1,3 ,373 1,4 ,446 (5%) ** operating costs down 19% * or 127% Overall operating profit up 21% * before € 28m of new taxes * In constant currency ** Active customers throughout are defined as those who have deposited real money & have bet in the year, excluding indirect B2B customers 8
Accelerated growth Stakes +37% * Net revenue +46% * Onli line Sportsboo rtsbook k Amou ounts ts Staked ked 1,2 ,223 838 +46% +39% New customers +23% * to 64% of online Mobile stakes up 81% Total Sportsbook Amounts Staked 1,331 925 +44% +37% stakes; 84% of actives used mobile in Net t Reven enue 151.5 .5 98.6 .6 +54% +46% June Structural improvement in net revenue % Sportsbook Net Revenue % 11.4% 10.7% * to Operating margin expansion up 4% Gross Profit 114.2 75.5 +51% +44% 26%, despite increased product fees Opera erating ting Profit it 38.8 .8 21.8 .8 +78% +69% Online Active Customers (000’s) 462 346 +34% * In constant currency 9
Like-for-like KPIs * Sportsbook stakes +5% Sportsbook net revenue +9% Sportsbook Amounts Staked 457 349 +31% +16% Machine gaming net revenue +8% Total net revenue +9% Sportsb rtsboo ook Net t Reven enue 49.9 .9 36.8 .8 +36% +21% Opex +3% Operating profit +6% Sportsbook Net Revenue % 10.9% 10.5% ‘£ 50 journey ’ impact in line with our Mach chine ine Gaming ing Net t Reven enue 58.4 .4 42.9 .9 +36% +22% expectations for mid-single digit % decline; Q2 machine revenue growth +3% Total Net Revenue 108.3 79.6 +36% +21% Profits also impacted by € 2m additional MGD Opera erating ting Profit it 12.0 .0 9.5 .5 +26% +3% ** 14 shops opened, including 2 acquired; Shops at Period End 334 299 +12% 1 closure * In constant currency ** Machine Gaming Duty; rate increased from 20% to 25% from 1 March 2015 Self Service Betting Terminal *** 10
* driven by strong revenue Profits +36% growth in existing estate and increased new openings Sportsbook Amounts Staked 596 548 +9% +9% Like-for-like KPIs impacted in part by increased evening openings Net t Reven enue 71.3 .3 62.4 .4 +14% +14% Amounts staked +5% Net revenue +10% Sportsbook Net Revenue % 11.9% 11.4% Opex +7% * Opera erating ting Profit it 10.6 .6 8.6 .6 +23% +36% 7 new shops opened, including 6 acquired Acquisition of further 6 shops agreed Shops at Period End 250 239 +5% * In constant currency 11
New capital structure: € 391m ( € 8/share) cash return EBITDA 106.1 € 245m drawdown from € 300m debt facility (all-in cost at current rates c1.5%) Maintenance capex (10.1) H1’15 operating cashflow Net debt at 30 June € 147m (0.7x 2014 Working capital 18.2 132% of profit after tax (5 years 2010-2014: 133%) EBITDA) Tax & other (24.2) Board’s intention to maintain net debt of Operating ing cas ashf hflo low after tax 90.0 0.5-1.0x prior year EBITDA via: New shop openings & Enhancement capex (incl. € 3m retail acquisitions) (22.0) Ongoing investment technology for product development Cash returns to shareholders (439.9) Regular dividends Opportunistic share buybacks Other (incl. movement on customer balances) 7.1 Includes + € 10m FX translation impact on cash Net Cash h outflo flow w (364.8 .8) balances Net Cash h at 31 Dec 2014 (ex cust balances) 217.9 Net Debt at 30 Jun 2015 (ex cust balances) (146.9) Comprises: Gross Cash € 170m less Customer Balances € 72m less Gross Debt € 245m 12
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Global obal Market ket Dynami mics cs PP Excepti ception onall lly y Well l Posit itione ioned Predo edominant minantly ly Online ine High Expos posure ure to Mobile ile PP H1’15 Group Operating Profit (ex Telephone) PP H1’15 Group Net Revenues Online ine Growth owth Outpacing pacing Retail ail 22% 25% Desktop 43% 43% Retail Mobile 75% 75% 35% Online Retail & Phones Future ure Growth owth All in Mobile ile Geogr ographic aphic Diver ersit sity Sportsboo ook k Led ed PP H1’15 Group Net Revenues PP H1’15 Group Operating Profit (ex Italy) Sportsbett etting ing 26% 32% Gaming Bigg gges est Segmen ment 46% UK Australia 74% 74% Sportsb rtsboo ook 22% Ireland & RoW 14
Three ee Key y Elemen ments PRODUCT CT DISTIN INCTIV CTIVE BRANDS & LEADERSHIP IP IN LARGE, , DIFF FFERENTIA IATION ION MARKETIN ING CAPABILIT ILITY REGULAT ULATED MARKETS Scale positions Intuitive customer experience Entertaining & engaging Potential to grow share Sells product advantage Innovation Long-term profitability Digital marketing expertise Increased in-house development Virtuous cycle of growth Clear Acco countabil untabilit ity y & F Focus cused ed Execu ecution ion 15
Custome omer Priorit orities ies Dictat ctate e Our Strategy egy Trans nsformation ormation in Sportsbett etting ing Exper perie ience nce with New Prod oduct uct Relea eases es Sept t 2015 15 Q4 2015 15 Prod oduct t is Key Key to Custo tomers ers Most Important Factors for Choosing Bookmaker 25% 30% 10% 35% 35% Produc duct Promotions Brand & Other Price Native ve iOS App HTML 5 Web eb App Produc duct Drivers of Customers Mobile Sportsbook Satisfaction New Apps: ps: Hugely improved customer navigation 13% 34% 34% 20% 20% 18% 9% 6% Sports In- Other Spee eed d & Ease e & Notifications Find & place bets quicker Info Play Effi ficiency Usabi bility Faster, slicker & more responsive Spor orts tsbet et Punters ters Club: Front-end entirely proprietary Original, compelling product Ease se of Use & Speed Designed to increase speed & flexibility of Key Product Key ct Attributes tes for Custo tomers Makes setting up & managing a releases & updates betting club simple, secure & fun Source: Consumer surveys, internal analysis 16
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