Thinking Outside the Park Leran Minc, Special Projects Coordinator
Best Practices Staffing matters Teen Staffing and Engagement Programming Signage Choosing the right location Communications and outreach – Text messaging! – SummerEats App Cross-promoting programs 2 www.projectbread.org
Peabody Institute Library 3 www.projectbread.org
Revere Farmers Market 4 www.projectbread.org
East Boston WIC 5 www.projectbread.org
Charles River Community Health 6 www.projectbread.org
Lots of Potential at Farmers Markets 7 www.projectbread.org
Lots of Potential at WIC Offices 8 www.projectbread.org
Lots of Potential at CHCs 9 www.projectbread.org
Leran_Minc@projectbread.org CNOP@projectbread.org (617)239-2510 Thank you
Summer Meals at the Saturday Market Greenfield, Massachusetts Photo Credit: Project Bread
Location & Participation Marketing – Events – Engagement Photo Credit: Project Bread
Creating Connections Vendors – Parents – Kids Photo Credit: Project Bread
LOCALY-GROWN SUMMER MEALS Encourage healthy eating for youth and adults Increase excitement about • summer meals Support local farms and the local • economy Serve the freshest foods with the • most nutrition Make meal time an educational • time At the Farmers Market Work with market farmers • Cross promotion with • market vendors www.massfarmtoschool.org
SUMMER HARVEST OF THE MONTH Promote a different Mass. • Sign up today at the Mass. Farm to School table! grown crop each month Increase healthy food • choices through exposure to seasonally grown fruits/vegetables Receive free promotional • materials – posters, trading cards, stickers and more! Recipes • Summer program activities • Family newsletter • Individual assistance from • Mass. Farm to School staff www.massfarmtoschool.org
HOW TO ACCESS LOCAL FOODS Directly from a farm • Through a food distributor • At a farmers market • Through a Community Supported • Agriculture program From an edible garden • Mass. Farm to School can help you figure out what method is the best fit for your program. www.massfarmtoschool.org
REACH OUT FOR SUPPORT VISIT US ONLINE www.massfarmtoschool.org SIMCA HORWITZ simca@massfarmtoschool.org Eastern Mass. Director LISA DAMON lisa@massfarmtoschool.org Western/Central Mass. Director www.massfarmtoschool.org
Worcester WIC Program Summer feeding Program Our Summer feeding Program was sponsored by
We served 225 Meals In six Weeks During meal times we colored, painted and read ▪ Our site was an open site to the children ▪ We served 225 lunches and 225 snacks ▪ We launched our Summer feeding program on July Reading 11 th 2016 Painting ▪ We ended the program on August 15 th 2015 Coloring ▪ Our meals were offered once a week, on Monday’s ▪ Most of the children we served were WIC participants
Our Indoor / Outdoor Feeding Area
We stored our food in Caption the Refrigerator to keep it cool and delicious Two pictures with captions
Lots of Potential at Farmers Markets 23 www.projectbread.org
Lots of Potential at WIC Offices 24 www.projectbread.org
Lots of Potential at CHCs 25 www.projectbread.org
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