The Range iWhite range overview 1. iWhite Instant kit 1 2. - PowerPoint PPT Presentation

The Range

iWhite range overview 1. iWhite Instant kit 1 2. iWhite Instant kit 2 3. iWhite Instant Toothpaste 4. iWhite Instant Mouthwash 5. iWhite Toothbrush 6. iWhite Instant Polisher & paste 7. iWhite interdental Whitener 8. iWhite Instant Toothpaste Gum Care 9. iWhite Dark Stains kit 10. iWhite Dark Stains Toothpaste

1. iWhite Instant kit 1 Product Professional teeth whitening kit: home treatment & • instant results New, revolutionary whitening gel : clinically proven safe • and instantly effective Box contains 10 flexible trays that are one-size-fits-all and • individually packed Easy to wear and to use: in only 20 minutes you can • whiten your teeth at home Instant results are up to 8 shades whiter • Features Clinically proven INSTANT whitening results • Up to 8 shades whiter • 100% safe and hydrogen peroxide free • Active stain remover • Strengthens the teeth • Easy : one step system, prefilled mouth trays, no mixing • Comfortable : soft transparent trays for a custom fit teeth • whitening, one-size-fits-all

2. iWhite Instant kit 2 Product New and unique triple teeth whitening technology which • 1) whitens the teeth up to 8 shades instantly 2) strengthens teeth structure and 3) restores the enamel. Box contains 10 flexible trays that are one-size-fits-all and • individually packed Easy to wear and to use: in only 20 minutes you can • whiten your teeth at home Features Clinically proven INSTANT whitening results • Up to 8 shades whiter • 100% safe and hydrogen peroxide free • Active stain remover • Strengthens the teeth • Restores the enamel • Easy : one step system, prefilled mouth trays, no mixing • Comfortable : soft transparent trays for a custom fit teeth • whitening, one-size-fits-all • Whitens the front and back of the teeth •

3. iWhite Instant Toothpaste Product & technology Attacks surface and deep tooth staining with active whitening formula for daily use. Action 1: Active whitening based for daily use based on PAP , which results in an effective and deep whitening of the teeth and giving plaque no chance. Action 2: Micro-purifying crystals remove surface discolouration . The specially developed micro-purifying crystals give the toothpaste an intense polishing effect. It restores the teeth’s natural white shine and even accentuates it. Action 3: Polyphosphatic particles protect against tooth staining The active substances give a direct visible whiter effect and protect the teeth from the formation of new plaque. iWhite Instant toothpaste also contains other active ingredients, such as 75ml fluoride, which strengthens and remineralizes teeth.

4. iWhite Instant Mouthwash Product & technology Shake vigorously before use to activate the triple-action ingredients. Action 1: Immediately whiter effect with blue covarine , which places an ultrathin film over the surface of the teeth while rinsing. It reflects on the teeth, giving a visibly whiter appearance immediately. Action 2: Hexametaphosphate removes and prevents plaque and helps to prevent new plaque from forming , resulting in a more intense and bright smile. Action 3: Active instant whitening thanks to PAP, which results in an effective and deep whitening of the teeth and giving plaque no chance. A 30-day clinical study with PAP shows that the teeth become noticeably whiter. iWhite Instant Whitening mouthwash also contains other active ingredients, such as fluoride, which strengthens and remineralises your teeth. 500ml

5. iWhite Instant Toothbrush Product The iWhite whitening toothbrush is made of special stain removing and polishing bristles to help remove surface stains and whiten teeth as a result. The innovative whitening bristles of the toothbrush contain micro-polishing particles which gently help to remove dental plaque, providing greater cleaning power and restoring the natural whiteness of the teeth. In addition, the whitening bristles of the iWhite whitening toothbrush are rounded which means that they clean and whiten the teeth without scratching the enamel or harming the gum tissue. Features With micro-polishing particles • Removes dental plaque & stains • Restores the natural whiteness of the teeth •

6. iWhite Instant Polisher & paste Product The iWhite Tooth Polisher is an easy-to-use dental polishing • device that helps to remove plaque and superficial stains by circular rotating movements with a specialized polishing tip. Used in combination with the iWhite Polishing Paste , it helps to • remove plaque and superficial stains from coffee, tea, tobacco and to prevent the build-up of plaque. The specialized iWhite Polishing Paste is based on 3 ingredients: • 1) Polishing crystals : Specific silica crystals remove the plaque build- up without wearing the enamel. 2) Micropearls : Polishing precipitated particles which will clean, smoothen and make the tooth surface whiter. 3) Pyrophosphates : Pyrophosphates will form a shield which prevents the adhesion of plaque. Features Eliminates and removes plaque • Removes superficial stains from coffee, tea, tobacco • Instructions Prevents the build-up of plaque • The iWhite Tooth Polisher Professional device for at home use • can be used once a week.

7. iWhite Instant Interdental Whitener Product The iWhite Interdental Whitener is an innovative interdental whitening device loaded with teeth whitening actives. The formula is based on the whitening3- technology : Action 1: Physical whitening The delivery device is therapeutically coated with small cleaning particles which will physically eliminate the interdental staining. Action 2: Active whitening based on PAP PAP is a new whitening action substance for effective and deep whitening of the teeth and is absolutely safe for tooth enamel and gums. PAP also inhibits the growth of bacteria in the mouth, giving plaque no chance. Action 3: Optical whitening The optical whitener, blue covarine, alters the way in which light reflects on and between the teeth, giving a visibly whiter appearance immediately. Features Instant interdental whitening • Instant freshness • With actives • Cleans thoroughly • Very strong • Easy-to-use •

8. iWhite Instant Toothpaste Gum Care Product iWhite Gum Care Toothpaste whitens naturally, restores enamel and protects gums thanks to the triple mode of action. Action 1: Whitens naturally & rebuilds enamel defects. Snowwhite hydroxyapatite microcrystals are release on the enamel. Hydroxyapatite is the key natural building block of teeth and by releasing this ingredient, it will restore and rebuild the enamel. Action 2: Healthy gums thanks to Tea Tree Oil . Tea tree oil, which has natural antiseptic properties will help to reduce bleeding and inflammation of the gums. Together with Fluoride it will defend teeth and gums from bacterial attacks that could lead to tartar build-up and bleeding. Action 3: Gum protection due to anti-oxidant Vitamin E . It reinforces & enhances the defense and immune functions of the gums and stimulates blood flow in the gums, contributing to healthy gums. It also decreases bacterial adhesion and biofilm accumulation. Other ingredients iWhite Gum Care Toothpaste also contains other active ingredients, such as fluoride, which strengthens and remineralises teeth. Features Restores the natural whiteness of the teeth • Protection against gum problems • Helps to reduce bleeding & inflammation of the gums • Rebuilds damaged dental enamel •

9. iWhite Instant Dark Stains kit Product iWhite DARK STAINS KIT is an easy-to-use teeth whitening product that is safe for your teeth and specifically formulated to ABSORB , NEUTRALISE and ELIMINATE dark stains and bad breath due to smoking, drinking tea, coffee and/or red wine. The Dark Pigment Adsorption Technology is based on the powerful and binding properties of encapsulated activated carbon micropearls. These micropearls will adsorb, neutralize and eliminate dark stains and bad breath due to smoking, drinking tea, coffee and/or red wine, upon activation. iWhite Dark Stains will also prevent deposit of dark stains. Features The one-size-fits-all trays are prefilled with active gel and hygienically packed. • One packet contains 10 prefilled trays which are ready to use. • At home treatment worn for only 20 minutes a day • Up to 8 shades whiter. •

9. iWhite Instant Dark Stains toothpaste Pr oduct The new iWhite Dark Stains toothpaste is designed specifically for the prevention and elimination of dark stains and bad breath caused by: • Coffee • Tea • Tobacco • Red Wine Action 1: Capture of dark stains and elimination of bad breath by the Dark Pigment Absorption Technology. The activated charcoal particles of the Dark Pigment Absorption Technology will help to absorb staining compounds, restoring the whiteness of your teeth. Besides its whitening actions, these activated charcoal particles will also help to neutralize odorous compounds, giving you a nice fresh breath. Action 2: Active whitening based on PAP-iWhite innovation. PAP is being used in other successful iWhite products and has proven it’ strong whitening action. It works exclusively on the teeth stain itself, leading to clearly whiter teeth. Action 3: Prevention of dark stains on the teeth due to the ANTI-STAIN formula. While brushing your teeth protective film particles will be loaded on the teeth surface. These particles will influence the binding properties of dark stains and form a protective shield on the enamel.